Filling the Retargeting Gap with Erick Kirks | 2024 NADA Show
Feb 16, 2024•8 min
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Episode description
Send us a text Join Paul J Daly and Kyle Mountsier as they delve into the automotive marketing world with Erick Kirks, Marketing Director at Johnson Automotive. With over 30 years in the industry, Erick shares his unique path from growing up around used cars to leading digital marketing in automotive. He discusses his early experiences with traditional marketing, his transition to digital during its nascent phase in the late '90s, and his entrepreneurial ventures outside of automotive. Now fi...
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