Creating the right kind of artwork to go along with your podcast is vital to reaching the right audience and promoting your show. If your visual element to your brand is lacking, people will assume that your show is not worth their time, so putting in a little time and effort into this part of things is highly recommended. There are several programs that you can use to take the DIY route, but you may also want to think about hiring a designer to create something for you. Tune in to find out more...
May 27, 2021•2 min
With so many podcasters opting to use WordPress to build a website, we wanted to share a few simple steps to getting your podcast episodes up and running on your WordPress site today! Podcasters rely on the ability to have an RSS feed displayed on a website, something that WordPress offers, along with their Podcast Player Block and widget. With just the right amount of control and customizability, this task is fun and easy, so let's get started! Key Points From This Episode: Websites have become...
May 26, 2021•2 min
The voice plays such a big part in the business of podcasting and for this reason, it is in a podcaster’s best interest to understand more about it. We have spoke about how to strengthen the vocal cords before and today we get into some of the science behind how the vocal cords create sounds! Key Points From This Episode: How sound is made when it passes through the larynx. The function of the vocal folds for generating sounds, preventing choking, and regulating airflow. Resonance, or how the up...
May 25, 2021•2 min
Today on the show we will be speaking all about ad placement in podcasts. Placing ads can be a tricky exercise because while it is important to have ads from a sponsorship perspective, the last thing you want is for your ad to dissuade listeners from tuning in. This is why we recommend placing ads in a way that doesn’t disrupt the flow and tuning in, you’ll learn about the different options available for doing so. Key Points From This Episode: Finding an ad spot that doesn’t disrupt the flow of ...
May 24, 2021•2 min
An internal podcast is an audio recording intended for business purposes, and rather than releasing it publicly, it gets spread to employees only. Producing an internal podcast can save a lot of time in a business because it can be used as a way of easily spreading new information about the company. Tune in to find out more. Key Points From This Episode: The definition of an internal podcast. Use cases of an internal podcast and around communications, meetings, and announcements. Links Mentioned...
May 23, 2021•2 min
While releasing a podcast episode every day takes a lot of work, if you can create something that is high-quality, the benefits are significant. In this episode, we get into some of these benefits, while underlining the ultimate importance of finding a good balance between quality and quantity content. Key Points From This Episode: Producing any type of content creates work. Finding a balance between quality and quantity is important. The benefits of keeping up with a daily release schedule. Lin...
May 22, 2021•2 min
When it is time to put music on your podcast, the last thing you want is to get into a legal battle or have your podcast removed for violating a copyright. Today on the show we bust some of the myths surrounding using fair usage and give you a few tips for how to find good, royalty-free music so can polish off your podcast with the best sound effects and jingles. Key Points From This Episode: There is no clear-cut answer but there are general guidelines. False myths about legalities surrounding ...
May 21, 2021•2 min
It is easy to stay motivated when you have just started on your podcasting journey, but it is equally as easy to lose steam as you continue down the road. Today we talk about some ways you can stay motivated and push through those slow stages to ensure you keep at it! Key Points From This Episode: It is likely that the biggest reason for podcast failure is a lack of motivation. Factors that lead to a loss of motivation, such as unrealistic goals. Connect to your ‘why’, the reason you got into po...
May 20, 2021•2 min
Podcasts are auditory content, so giving your audience a chance to engage visually is important. This is why it is necessary to consider your podcast artwork carefully. Remember, it is a visual display of your show’s value! Key Points From This Episode: Hear about what podcast artwork is and why it’s important. The merits of podcast artwork and different ways it’s used. Artwork is a visual representation of your show and a display of its value. Links Mentioned: iTunes Spotify Stitcher Thanks for...
May 19, 2021•1 min
Remote interviews are more important than ever, so you need to ensure that they are of a high quality. Today we talk about one platform, Iris.fm, that allows you to record remote interviews, and we walk through some of the advantages of using the site. Tune in to hear more! Key Points From This Episode: Some of the remote interview recording platforms available today. The benefits of using Iris.fm and other similar websites and apps. Links Mentioned: Iris.fm Squadcast Zencastr Riverside.fm iTune...
May 18, 2021•1 min
If you are talking to everyone, you are talking to no one, which is why it is important to find your niche. But how do you do this? In today’s episode, you will hear how to hone in on your podcast niche to ensure that you find your audience and stand out from the rest. Key Points From This Episode: What you should consider when you are thinking about your podcast niche. How to narrow in on a focus when you are getting started. Tools that can help you find popular keywords. Links Mentioned: Semru...
May 17, 2021•1 min
If you are in the podcasting game, you may have asked yourself if it is a good idea to run a blog alongside it! If this is the case, then today’s episode is for you. We start with the premise that it is often a good idea to explore different mediums if you are in the content creation game, provided they are compatible with one another. Blogging and podcasting are two such mediums, and today you’ll learn exactly why! Key Points From This Episode: In the content creation business, it is wise to ma...
May 16, 2021•2 min
Today we give you three more useful tips for podcast editing! This carries on from Episode 78 where we first broached this subject, so make sure to check that out if you have not already. This time around we talk about the practice that goes into your diction and avoiding too many filler words, avoiding overly technical setups, and how headphones can help you stay on top of your audio. Tune in to hear all about it! Key Points From This Episode: • Stay mindful of the words you use, and in particu...
May 15, 2021•2 min
The topic of launching a podcast has come up on the show before, and here we discuss exactly how important this part of your journey is. The truth is that it does matter, but is not the only important thing you have to consider. We believe that while you want to have a strong launch, the consistency with which you follow your launch is even more valuable to your eventual results! Key Points From This Episode: • A launch is important but is not the only thing that will determine your success. • I...
May 14, 2021•1 min
There are great opportunities for monetizing your podcast, but it is not always an easy game. The best case scenario is when you can partner with a brand that offers something useful and relevant to your audience. The ability to do this, however, is reliant on the options at your disposal, and sometimes you have to settle for what you can get. Tune in to find out more! Key Points From This Episode: • You want to balance revenue opportunities without 'selling out'. • Podcast monetization can be t...
May 13, 2021•1 min
Most people are familiar with the Oscars and the Grammys, but the awards that are handed out to podcasts and their creators are still relatively low-key in comparison. That does not mean that these shows and platforms do not exist, and as the podcast world continues to grow, so does the prestige associated with them. Tune in to hear about some of the notable awards and winners! Key Points From This Episode: • Podcasts are still a relatively new medium and industry. • There is an array of award p...
May 12, 2021•2 min
In order to create an impactful and consistent podcast brand, you will have to come up with a lot of ideas for episodes. This is a common challenge that most podcasters will face at some point, to a certain extent. In this episode, we share a few tips for avoiding an ideas block, and keeping that stream of content flowing! Tune into hear about engaging with inspiring peers, noting ideas on the spot, and putting in the time to reach the next level! Key Points From This Episode: • Generating new i...
May 11, 2021•2 min
If you are on the fence about whether or not you should have transcripts for your podcast, this show will convince you to use them. Tune in to find out the infinite advantages of transcripts, and how they can help people find your show more easily. Key Points From This Episode: • Learn about what a transcript is. • Some of the great benefits of having a transcript. • Transcripts play a crucial role in Google ranking and discoverability. Links Mentioned: iTunes Spotify Stitcher Thanks for listeni...
May 10, 2021•2 min
There is a fast-growing children’s entertainment market that is not as saturated as other markets, which is why it might be a great idea for your child to start their own podcast. Tune in to hear how they can do it! Key Points From This Episode: • Some young YouTubers who are making serious money. • There is a rapidly growing children’s entertainment market that is not overcrowded. • Details about some of the great kids’ podcasts out there currently. • With some technical help, kids can access t...
May 09, 2021•2 min
Although it is not essential to have a podcast bio, it is a great way to convey personal information to your audience. Today, find out what makes an effective bio and what you should include to ensure you stand out. Key Points From This Episode: • The benefits of having a well-written podcast bio. • Content that you can include in your bio. • You should keep your bio concise so people can read it quickly. Links Mentioned: iTunes Spotify Stitcher Thanks for listening! Check us out on Twitter, Ins...
May 08, 2021•1 min
Following on from the previous episode, today we hear about how to make a podcast trailer. You will find out about the ideal length, some content you should include to entice your audience and a tip on how you can take your trailer to the next level. Key Points From This Episode: • Why the recommended length for a podcast trailer is 30 – 60 seconds. • What you should include in your trailer. • If you can create a video for your trailer, you can use it even more widely. Links Mentioned: iTunes Sp...
May 07, 2021•2 min
If you have ever wondered whether your podcast needs a trailer, this show is for you. Today, we hear about what a podcast trailer is, along with some of the unique ways you can use this short and sweet sound byte. Tune in to hear it all! Key Points From This Episode: • Learn about what a podcast trailer is. • The value of a podcast trailer and how it can pull listeners in. • Some of the exciting use cases for podcast trailers. Links Mentioned: iTunes Spotify Stitcher Thanks for listening! Check ...
May 06, 2021•2 min
Following up from the previous episode, today we talk about whether you should ask your listeners to leave reviews. Like with anything, it is about finding a happy medium and ensuring you engage without spamming your audience. Tune in to hear it all! Key Points From This Episode: • You have to find the balance between spamming your audience and not asking them anything at all. • Calls to action should mostly happen at the end of the show to maintain flow. • Make a genuine request, turning it fro...
May 05, 2021•1 min
We know that for YouTubers and influencers, more views and likes lead to more traction and ultimately wider exposure. Is it the same for podcasts? In today’s episode, we unpack just how important ratings are for podcasts and why you might need to adjust your expectations. Tune in to hear it all. Key Points From This Episode: Catchphrases YouTubers, influencers, and content creators often use to create audience engagement. The number of podcasts out there makes it hard for new podcasts to gain ex...
May 04, 2021•2 min
When you are starting out on your podcasting journey, it is easy to feel motivated and inspired. However, as time goes on, you are likely going to run out of steam. In today’s episode, we hear about podfade and discuss some strategies you can use to ensure you don’t fall prey to it. Tune in to hear more! Key Points From This Episode: • The definition of podfade; fading consistency and motivation. • Podfade hits a good number of podcasters. • Some of the things you can do to protect yourself from...
May 03, 2021•2 min
Merch sales are a great additional income stream, but is your podcast ready for it? In today’s episode, we hear about the factors that influence merch sales, and you will find out whether you are in the position to be selling products to your audience. Tune in today! Key Points From This Episode: It is important to understand the financial aspects of podcasting to set the right goals. Unlike YouTube content creators, podcasters are usually talking to a much smaller audience. Merch sales are cont...
May 02, 2021•2 min
You have likely heard the term audiogram being mentioned in the podcasting space. But what is it, and how does it work? In today’s episode, we hear more about audiograms, how they are used, and why it is a good idea to add them to your marketing toolbox. Tune in to hear it all! Key Points From This Episode: • Having a video element for your podcast is beneficial for several reasons. • The definition of an audiogram and the function they serve. • Why the best use of an audiogram is on social medi...
May 01, 2021•1 min
When recording your podcast, you can either use single track or multi-track audio, and the choice you make depends on your situation. Single-track audio works best when recording a single audio source, but the moment you have more than one guest or perhaps conduct a remote interview, you should opt for multi-track if possible. Tune in and hear how this option can help you make a smoother-sounding product in situations when you need to record multiple audio sources! Key Points From This Episode: ...
Apr 30, 2021•2 min
If you are a podcast host, one way to spice up the content you are creating is by engaging with your audience while recording your show. In today’s episode, we give you a few tips for different ways of doing this. We get into using audio chat rooms like Clubhouse, going live on Instagram or Facebook, using pre-recorded voice notes that listeners can send you online, and more. Tune in to hear some of the audience engagement options available for you to experiment with today! Key Points From This ...
Apr 29, 2021•2 min
In today’s episode of the Ask We Edit Show, we answer the question, “what are podcast show notes?” Simply put, show notes are the content of your podcast summarized in written form. Tuning in, you will hear about the difference between a show notes document and a transcript. You will also learn the main reasons why it is important to produce a show notes document along with your podcast! Key Points From This Episode: • Learn what show notes are: a written summary of your podcast! • The differenc...
Apr 28, 2021•2 min