Here at the Ask We Edit Podcast, we believe that audio-only is the main reason behind the growth of the podcast medium. At the same time, video podcasts have been growing steadily and many high-level podcasters are incorporating this avenue into their array of content. A great way to enjoy the best of both worlds is to use the power of video to further boost your reach and appeal to new audiences that might be more suited to YouTube. Video clips and teasers on streaming sites and social networks...
Apr 27, 2021•2 min
There are two broad categories for ad spots in podcasting: baked-in and dynamic. Baked-in advertising refers to adverts that are part of the original audio, and are either included in the conversation or are just part of the audio file. Dynamic ad insertion refers to ads that are added in during editing and the benefit of this lies in the flexibility it affords podcasters. If your contract is up with certain advertisers, you can simply replace their ad with a new one without having to record any...
Apr 26, 2021•1 min
We have addressed the topic of remote interviews on this podcast before and today we want to zero in on the option of using Skype for your conversations. There are a few simple ways that you can make recordings for an episode using Skype, and the first of these is to use the Skype software itself to record. This method is straightforward but does result in a single-track file which can be troublesome in the editing process. Integrating other apps, such as Ecamm Call Recorder, can help you get ar...
Apr 25, 2021•2 min
When looking into building relationships with advertisers for your podcast, or for a podcast to advertise through, the concept of CPM is a vital one. CPM stands for 'cost per mille' and in this context it signals how much it costs to advertise per one thousand impressions or listens. To make this process a bit simpler, many podcast advertising marketplaces can walk you through this and are well worth checking out! Key Points From This Episode: In the podcast world, CPM stands for 'cost per mille...
Apr 24, 2021•1 min
Patreon can be a very helpful tool to incorporate into your business as an online content creator. From small gadgets and pieces of merchandise to high-level events and exclusive content, you can easily turn audience loyalty into income and increased connection. Tune in to hear some simple examples of what you can offer your biggest fans! Key Points From This Episode: The usefulness and options offered by Patreon for content creators. Merch, accessories, events, content, and more! Branching out ...
Apr 23, 2021•1 min
Podcasts are a great medium because of their high levels of accessibility, but they are often under-utilized in terms of their ability to drive traffic to people or brands’ websites. In today’s episode, you will hear more about the benefits of having a dedicated website for your show and the importance of providing something valuable for your listener. For this and more, tune in today! Key Points From This Episode: The motivation behind your podcast influences whether or not you have a website. ...
Apr 22, 2021•2 min
A mid-range microphone will probably serve all of your podcasting needs. But there are some seriously expensive mics out there, and while you may never have to use them, it is still interesting to learn more about them. Tune in today to find out about some of the priciest mics out there! Key Points From This Episode: Microphone needs are context-dependent, but a mid-range mic will likely serve you well. Instances where a more expensive mic is warranted. The most expensive microphones in the worl...
Apr 21, 2021•2 min
Do you find that after a long day of podcasting your voice is hoarse? If so, you might need to strengthen your vocal cords. In today’s episode, you will hear about why strong vocal cords are important and find out ways to get those muscles stronger. Tune in to discover more! Key Points From This Episode: Your vocal cords are muscles, which, like any muscle, can be strengthened. Some of the benefits of having stronger vocal cords. Long hours of podcasting can put strain on your vocal cords. Hear ...
Apr 20, 2021•2 min
Voice cracks are not only for teenagers going through puberty; they can happen to us all. In today’s episode, we learn about some of the major causes of voice cracks and you’ll hear what you can do to move past this pesky problem. Tune in to find out more! Key Points From This Episode: Voice cracks can happen to anyone at any time! Why tightened vocal cords cause voice cracks. Some factors, aside from puberty, that contribute to your voice cracking. Links Mentioned: iTunes Spotify Stitcher Thank...
Apr 19, 2021•2 min
Ads are a great revenue-generating opportunity. However, if not approached correctly, they can affect the listener experience negatively. In today’s episode, we explore some of the factors to consider when including ads in your podcast. It is all about balance, timing, and adding value to your audience, so be sure to tune in today to learn more! Key Points From This Episode: Too many ads spoil the listener experience, but too few means you miss out on revenue opportunities. Ads should be relevan...
Apr 18, 2021•2 min
When we talk about self-hosting a podcast, we are referring to the online storage of your podcast content. In this episode, we give a quick recap of what a podcast hosting service does, and then delve into reasons why you may want to self-host. There is the potential to save money and gain more control over your feed, however there a number of looming hurdles down this road that you will probably want to avoid. Tune in to hear more! Key Points From This Episode: What does self-hosting a podcast ...
Apr 17, 2021•2 min
We have talked before about how to approach booking guests for your show and some tips for being a better host of your own podcast, and today we are switching it up and talking about it from the other side! Tune in to hear some great tips on upping your game as a guest on someone else's show, including ways to improve the flow of a conversation, and setting up the smoothest experience for everyone involved! Key Points From This Episode: Research is the most important foundation to build. Testing...
Apr 16, 2021•2 min
Over the years we have spent in the podcast editing game, we have amassed a small arsenal of tips and tricks that we think can help you with your own editing queries. There is a degree to which these questions come down to personal preference, as you may want a heavily produced feel or something slightly more raw. Tune in to hear about dual mics, software, recording locations, and more! Key Points From This Episode: Editing comes down to personal preference to a certain extent. Expertise with a ...
Apr 15, 2021•2 min
There have been huge increases in the podcast advertising space over the last few years, and this has led to the emergence of ad marketplaces, which allow podcast hosts to connect with advertisers and find the right partners. Although this route is not for everyone, if you have a certain type and size of audience, it could be a great way for you to offer value to them and advertisers, while increasing your revenue! Listen in to find out more. Key Points From This Episode: The sharp rise in podca...
Apr 14, 2021•2 min
As the numbers of live streams continue to rise, many online personalities are beginning to see how this content might be used or repurposed into the form of a podcast. So what are the things that you should consider when approaching this idea? Tune in to hear some helpful thoughts on how you can create multiple uses for your online content and maximize your reach with different formats! Key Points From This Episode: Many successful podcasts appear to be mostly improvised. The rise of live strea...
Apr 13, 2021•2 min
Adding some spice to your podcast is a great way to increase production value. In this episode, we take a look at why sound can be a great addition to your show, as well as when it should be avoided. We also give a special shout-out to our favorite sound effects libraries, and share how you can use their awesome files. To find out more on the topic, join us today...ba dum tss! Key Points From This Episode: Why sound effects can increase the production value of your podcast. What types of podcast...
Apr 12, 2021•2 min
Recording your interviews remotely is a great way to connect with a much larger variety of guests. In today’s episode, we explore some of the tools available to you, both free and paid, and discuss their benefits and drawbacks. To find out which one will best suit you, join us today! Key Points From This Episode: What makes remote interviews useful. Some of the downsides to doing remote interviews. What tools you have available to you. Links Mentioned: Zoom Skype Google Hangouts The Joe Rogan Ex...
Apr 11, 2021•2 min
Finding your zen can be useful for your podcast show, for a number of reasons. With more and more reputable research coming to the fore, we can now see that meditation and mindfulness help reduce anxiety and stress, and aid mental clarity. In this episode, we go into detail about meditation and mindfulness and discuss some of the ways you can get started. So breathe in for four, hold for seven and out for eight, and join us today! Key Points From This Episode: How meditation is gaining traction ...
Apr 10, 2021•2 min
When it comes to measuring the success of your podcast, two main metrics come to mind: listens and downloads. But which is more important? In this episode, we uncover the uses for each and discuss why downloads can be considered the more important between the two. So join us today to find out more on RSS feeds, and CPM models. Key Points From This Episode: The difference between downloads and listens. Why download and streams stats is beneficial. How RSS feeds and CPM models are linked to downlo...
Apr 09, 2021•2 min
Descriptions are more than just a few notes about your show; they’re effectively a sales pitch. These bits of text are what pulls listeners into a podcast, while artwork is also a major drawcard. In this episode, we look at how to perfect the art of writing a description and what separates the good from the great. To get more on the topic, join us today! Key Points From This Episode: Answering the question: what is a podcast description? Why it is important to balance detail with the length of t...
Apr 08, 2021•2 min
If you’re a consultant, having a podcast could be a great way to market your knowledge, skills and the services you offer. In this episode, we explore what to be wary of when starting a podcast to market your consultancy, as well as how you can make the most out of the medium. Join us today for more on the topic! Key Points From This Episode: Why a consulting business can benefit from having a podcast. Some approaches for consultancy podcasts. Thanks for listening! Check us out on Twitter , Inst...
Apr 07, 2021•2 min
Podcasts can be great fun, but they’re not for everyone. In this episode, we take a look at the recipe for a successful podcast and why it might not be appealing for some. We also take a look at a few of the qualities needed to podcast, so be sure to stick around to find out if podcasts are for you! Key Points From This Episode: Why you shouldn’t start a podcast. The types of qualities podcasts require from hosts and creators. When lacking consistency and discipline is appropriate for your podca...
Apr 06, 2021•2 min
Although waveforms can be explored at a technical level, it’s best you get to grips with the basics. In this episode, we take a look at how to interpret the different axes, and why they can help you finetune speaker levels for an optimal listening experience. Key Points From This Episode: Defining an audio waveform. Why waveforms can be useful. Links Mentioned: Thanks for listening! Check us out on Twitter , Instagram , and TikTok @weeditpodcasts, or visit our blog at WeEditPodcasts.com/blog for...
Apr 05, 2021•2 min
What the ****? Expletives can be heard found on many podcast shows, but with surprisingly little information on the topic, it’s best to err on the side of caution. In today’s show, we get into why it is important to mark your podcast as explicit if you have expletives, as well as what could happen if you don’t. To find out more, be sure to join us today! Key Points From This Episode: Why you should always be more cautious than not. What happens if your show has expletives but isn’t marked as exp...
Apr 04, 2021•2 min
Mic fright is a common experience for many podcasters, especially those new to the medium. The best way to get over it? Practice. In today’s episode, we look at mic fright and talk about how you can mitigate mic fright and gain mic confidence. Key Points From This Episode: The difference between mic fright and stage fright. How to get comfortable in front of the mic. Thanks for listening! Check us out on Twitter , Instagram , and TikTok @weeditpodcasts, or visit our blog at WeEditPodcasts.com/bl...
Apr 03, 2021•2 min
Echoes are frustrating reverb that often come when you’re in a room with poor sound absorption. Luckily, there is normally something you can do about it. In this episode, we take a look at why echoes happen, and better yet, how you can eliminate them. To hear more, be sure to join us today! Key Points From This Episode: Terminology for echoes. What causes echoes. How to avoid them. Links Mentioned: Thanks for listening! Check us out on Twitter , Instagram , and TikTok @weeditpodcasts, or visit o...
Apr 02, 2021•2 min
Audio-only social media is taking the world by storm, with platforms like Twitter Spaces, Clubhouse, and Fireside to explore. In this episode, we get into what nuances come with audio-only social media, as well as what each platform has to offer. Tune in today! Key Points From This Episode: How the world is receiving audio-only social media. We define audio-only platforms and what makes audio-only social media what it is. Links Mentioned: Twitter Spaces Clubhouse Fireside Thanks for listening! C...
Apr 01, 2021•2 min
Ever heard of the term “reverb”? Well, that’s exactly what a reflection filter helps to prevent. Here on the show it’s not always just about dishing out podcasting success strategies; sometimes it’s simply digging into the terminology that exists within the vast podcasting sphere. So listen in today as we discuss the term “reflection filter”, what it is, how it works, and why you might need one! Key Points From This Episode: What is reverb and how does it occur? How a reflection filter can help ...
Mar 31, 2021•2 min
When it comes to choosing your topic, others simply cannot tell you what to talk about. However, to help you narrow things down, consider this: does your topic peak your interest? Does it give you energy when you are discussing it? Now combine this with some keyword research and you just might hit the topic jackpot! Tune in today to hear some strategies for picking a podcast topic that is right for you. Key Points From This Episode: Why your topic should be in line with your interests. Importanc...
Mar 30, 2021•2 min
There are a ton of great examples of podcasters who completely knock it out of the park. However, we can’t ignore the fact that not all podcast find succes. With over a million active podcasts, there are bound to be a few that simply fizzle out and die. So it is good to know why this happens in order to increase the likelihood that it won’t happen to you. Stay tuned to find out how you can stay committed, be consistent, and follow through on your execution. Key Points From This Episode: Why a la...
Mar 29, 2021•2 min
