199: Sales and GTM Learnings aus 100+ Software Startups
Jul 01, 2024•56 min
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Episode description
Rowing8 was inspired by the premium class of team rowing, the Olympic eight. It takes much more than just eight outstanding athletes and a coxswain to win an Olympic gold. For us B2B growth is a team sport. Selling to digitally empowered B2B customers requires a wider variety of functional roles, a broader set of tools and tactics, and much more communication and coordination.
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