No Soup for You! Regulating tech M&A
Within and Activision, but also PA Semi and Android - how do we think about big tech buying stuff, and why is it hard for regulators?

Within and Activision, but also PA Semi and Android - how do we think about big tech buying stuff, and why is it hard for regulators?
When machine learning started really working, back in 2012-13-14, the demos were amazing, but it wasn't immediately obvious how universal the applications would be. The same with Generative AI now - now - the demos are cool, but what will they mean? How will this generalise to change search or law firms?
What does Anker have to do with Mr Beast, Amazon ads or Aesop? A chat about unbundling ecommerce and building brands in a world of infinite media.
What can we say about a ‘crypto’ crash if we’re not crypto people, nor Wall Street people? How much does it matter?
Every now and then, big company CEOs all read the same tech trends piece and send the same email - "what's our strategy for this?!" And in 2022, there were a lot of "metaverse?!" emails. But what does 'metaverse' mean, can you have a strategy for it, and do you even need to care? Probably not.
Generative AI looks like second wave of ML hat might be as big a deal as the Imagenet wave from 2013 or so. What questions can we ask?
What does Adobe's purchase of Figma tell us about the ways that software is changing, and the kinds of tools that people build and use? And, how long until the antitrust lawsuit arrives?
‘Software eats the world’, and now it’s eating TV, but then what? Pretty soon software seems to stop mattering, and all the questions become TV questions, fashion questions, or music questions, while tech moves on to something else. Follow Benedict on Twitter Follow Toni on Twitter
Adam Neumann's latest venture shines a light on some of the interesting questions that arise, such as: What is this, what could it be, and can it work? Can this person make it work? As well as, is this the kind of deal we should be doing? Do we understand this? Follow Benedict on Twitter Follow Toni on Twitter
What does a light on a restaurant table say about the failure of smart home startups? Or Shein? Follow Benedict on Twitter Follow Toni on Twitter
The US is fundamentally rethinking its approach to competition, and M&A, and tech, and big tech buying startups. The FTC trying to block Meta from buying Within is the test case for all of those. How many interesting problems can we cover in 30 minutes? When big tech buys small tech Follow Benedict on Twitter Follow Toni on Twitter...
What does 'focus' mean for a trillion dollar company? Amazon is buying doctors and Apple might be a bank - should we change our assumptions for what these kinds of companies would never do? How does the point of leverage change? Follow Benedict on Twitter Follow Toni on Twitter
Five years ago AI was everything, but attention moved on (Metaverse! Crypto!) and ‘Applied AI’ became useful but boring. Now things like DALL-E look cool, but what are they useful for? What’s the second wave? Follow Benedict on Twitter Follow Toni on Twitter
Advertising is $700bn - after IDFA and the cookie apocalypse, what else is breaking apart and where do things land? Follow Benedict on Twitter Follow Toni on Twitter
The more that governments, regulators, policy-makers and activists demand that tech works differently, the more argument there is, and the more that tech people and companies people say ‘no!’ But what does it mean when a tech company, or indeed any company in any industry, says ’no’? Follow Benedict on Twitter Follow Toni on Twitter
Shein added 60k new products in the last week - double Zara and H&M's total combined stock. Netflix made more shows last year than the entire US TV industry back when it start streaming. What happens when you remove physical limits? What's the feedback cycle? Follow Benedict on Twitter Follow Toni on Twitter
What do we mean when we say 'the metaverse'? And what do we mean by interoperability? It's far more useful to get specific about how we think about the future of the internet. What will it do and not do? How will it work and not work? If we are going to make predictions and be wrong, we might as well be wrong in specific ways. Follow Benedict on Twitter Follow Toni on Twitter
Elon made a lot of noise this week, but what else was going on? We chat about half a dozen things that happened in tech this week, all of them more interesting than the bird company. Follow Benedict on Twitter Follow Toni on Twitter
Netflix missed its numbers, but what's really going on in streaming? Is this a tech company, and does it have winner-takes-all effects? Or are all the questions to ask really about television? And whatever happened to the Apple TV? Follow Benedict on Twitter Follow Toni on Twitter
Elon is on manoeuvres, but what are the problems? Has he thought about this at all? Why has Twitter always been such a mess, and why is it such a tiny company?
‘Big tech’ is big and scary, but do they care about your market? They could come in, yes, and make a mess, but would that make any sense for them? And, do you look like a seal? Follow Benedict on Twitter Follow Toni on Twitter
Web3 will remake networks, content and online publishing - apparently. But how many cycles have we been through, how much do the forms, networks and intersections change, and what does it mean to own your data? Is that even possible? Follow Benedict on Twitter Follow Toni on Twitter
A chat about Ukraine without pretending we know about Russia, geopolitics and Ukraine. Rather we will focus on some of the things happening in and around tech with regards to this. And we are absolutely conscious these may not be the most important things happening right now. Follow Benedict on Twitter Follow Toni on Twitter
Crypto is so big and yet so unclear that we can’t even agree what to call it. What does ‘web3’ mean, what might it mean, how do we ignore the noise, and what questions might matter? Follow Benedict on Twitter Follow Toni on Twitter
Everything comes out of Covid (we hope), especially retail. US ecommerce penetration jumped forward a little and the UK a lot, but what kinds of companies, brands and stories can be created now that everything and anything can be online? Follow Benedict on Twitter Follow Toni on Twitter
One thing is obvious in tech, there are so many questions worth exploring. In 2022, we are thinking about cars and infrastructure, crypto and web3, AR and VR, games and regulations. It's less about hat we focus on maybe, and more about how we think about these topics and what questions are worth paying attention to.
Another episode on our theme ‘how to talk about X if you’re not in the field’ - this time ‘Web3’, the new brand name for crypto. How do we ignore the noise (SO much noise) and think about where and how this will be useful? Follow Benedict on Twitter Follow Toni on Twitter
We can talk all day about crypto, or VR or Facebook, but how might we talk about *everything* in tech? What are the frameworks and tools to structure the noise?
There are two strands to this story: the second phase of Facebook which is the Metaverse (which we previously spoke about on the podcast) and Facebook actually changing its name to Meta. If and when you decide to create a new brand because the existing brand comes with a lot of baggage, a marketing person would probably suggest you fix the problems first, and then decide how to communicate the rebrand. So why would Facebook move to ‘Meta’ today? Follow Benedict on Twitter Follow Toni on Twitter...
‘Metaverse’ is the buzzword of the moment, yet it doesn’t really exist as more than a label on a whiteboard, and many of the ideas it tries to combine might not happen, or not like that. This might be the new ‘information highway.’ But however it works, some kind of break-out of new devices, new experiences and new kinds of popular culture seems pretty easy to believe in. Follow Benedict on Twitter Follow Toni on Twitter...