Becoming a Visible Expert: Crafting Content that Proves Your Expertise with Karl Feldman- Amplify S6E5

Karl Feldman, a seasoned partner at Hinge disucsses how to navigate today’s competitive landscape, showcasing your expertise is essential for professional services firms With a wealth of experience in content marketing and brand development, Karl has guided numerous firms to elevate their market positioning and achieve thought leadership status.

In this episode, we delve into the art of impactful content marketing campaigns. From blogs to whitepapers and videos, discover how these mediums can effectively showcase your firm’s knowledge and the value you deliver. Learn to communicate your expertise authentically, build authority within your niche, and engage your audience through strategic content creation.

For more Amplify episodes and to learn more about the Association for Accounting Marketing, visit accountingmarketing.org/category/amplify