The guest on today's episode is Marcial Stewart. He is the definition of an innovator and entrepreneur. Playing in a gaming tournament, John Madden football to be exact. He lost a big prize pot and bragging rights to his hands being clammy from all the intense gameplay. His fingers slipped off the controller ten yards from the endzone, resulting in his running back getting hit and fumbling the football. He was devastated by the loss, and then proceeded to create a gaming glove designed for video...
Jan 21, 2023•1 hr 2 min•Ep. 193
The guest on today's episode is Jonne Välilä. He launched his own FBA private label brand in 2017. After selling more than 1 million pens on Amazon, he founded an Amazon agency with his team. He sold both his brand and agency and co-founded aggregator eBrands in early 2021. In today’s episode, he discusses Differentiating Yourself in Three (3) Different Levels. Takeaways: Create your own unique style. Provide a demonstration of how to use the product. Make the packaging more attractive. Create h...
Jan 19, 2023•1 hr 6 min•Ep. 192
The guest on today's episode is Casey Hauan. He is an experienced sales & marketing leader with a demonstrated history of leadership, innovation, and passion for moving forward in both e-commerce and the brick-and-mortar retail world. He is skilled in sales identification presentations, retail marketing, event creation, scaling management, and consumer goods with both a regional and global focus. Casey developed as a strong enterprise development leader through his profession by starting his...
Jan 17, 2023•1 hr 7 min•Ep. 191
The guest on today's episode is John Esborn. He is the Head of International Transportation at Perch. He has over 40 years of diverse experience in the supply chain industry. Heading up the ocean and air freight organizations, trade compliance, custom brokerage, hub operations, warehousing and fulfillment operations, and final mile delivery. His efforts have particularly focused on start-ups and new ventures. He gives back to the industry as a board member of CONECT.org where he also founded and...
Jan 14, 2023•58 min•Ep. 190
The guest on today's episode is D.Scott Smith. He is a collaborator sitting at the juncture of strategy and execution. He is known as a “Motivational Listener”. Scott is a speaker, coach, and mentor who will inspire and motivate you. He has created and published the “Independent Planner”. An analog calendar with a unique daily Goal Tracking system. This planner was created specifically for solo entrepreneurs, freelance professionals, and small business owners. Prior to becoming a full-on entrepr...
Jan 12, 2023•1 hr 3 min•Ep. 189
The guest on today's episode is Ann Sieg. She is the CEO and founder of E-Commerce Business School. Rightly so, she’s known as The Renegade with her “think outside the box” mindset. Ann has sold over $20,000,000 in products online. In today’s episode, she discusses the Golden Rules for Scaling an Online Business Takeaways: In order to be successful, one must put in place solid systems and processes. No one loves your money more than you do when you run a business. The worst and the best lessons ...
Jan 10, 2023•1 hr 5 min•Ep. 188
The guest on today's episode is Eric Stopper. He is a jiujitsu practitioner, professional podcaster, Youtuber, and Amazon entrepreneur who has worked with over 2000 brands in his career. He recently founded Profitibull, a lead generation company that caters to organizations with high lifetime value customers like HRT and fertility clinics, accident and injury Lawyers, CEO coaches, and more. In today’s episode, he discusses Conducting Due Diligence on Seller Profitability. Takeaways: The unified ...
Jan 07, 2023•1 hr 3 min•Ep. 187
The guest on today's episode is Aleksandr Migdalovich. He is an Amazon expert with over eight years of relevant experience optimizing profit margins and sales channels through a lean and scalable approach. He helps growth-driven companies increase their channels of revenue. In today’s episode, he discusses Achieving the Highest Conversion Rate on Listings. Takeaways: *People buy because they see themselves using the product. *When you are on mobile you can only see 95 characters in the title. *U...
Jan 05, 2023•1 hr 3 min•Ep. 186
The guest on today's episode is Drey Hilton, He is the Strategy Manager at Dragonflycommerce. He focuses on growing acquired brands by breaking down silos, driving collaboration, and doing the hard things. Using his consulting and Fortune 500 experience, he leverages his expertise to navigate international complexity, drive organizational simplicity, and achieve outsized growth while maintaining profitability. In today’s episode, he discusses about how to expand the amazon business into internat...
Jan 03, 2023•59 min•Ep. 185
The guest on today's episode is Tom Robinson, He is currently working as BRANDED's Home and Kitchen Category Manager. BRANDED is a global digital consumer product platform that transforms marketplace sellers into international brands loved by millions. Takeaways: *Acquisitions are happening too slowly now. *Aggregators are more focused on operational efficiency and profitability. *Staying ahead of the curve and prioritizing well is the best thing to do. *A+ pages are a big deal when it comes to ...
Dec 31, 2022•1 hr 8 min•Ep. 184
In today's episode, our guest is Andrew Morgans. He is the founder of Marknology. He is a thought leader in the Amazon Branding space. He is a resident mentor at UMKC's Regnier Institute for Entrepreneurship and Innovation, and guest lectures at the Henry W. Bloch School of Management. Marknology™ has worked with over 300 global brands and has managed sales of over $500 million. Andrew is featured on a weekly podcast, Startup Hustle and speaks on e-commerce, branding and Amazon at conferences an...
Dec 27, 2022•1 hr 5 min•Ep. 182
In today's episode, our guest is Carlo Lucatino. He is the founder of ACG Sales & Marketing. He is a Solid Sales and Marketing Professional with over 30 years of Retail Brick & Mortar and e-commerce experience. ACG Sales & Marketing represent several Toy Companies as well as other categories such as Hair Accessories, Travel Accessories, Scooters, Skates, and HBA products. In today’s episode, he discusses how to combine Amazon Operation with Selling to Big Box Stores. Takeaways: Don’t...
Dec 22, 2022•1 hr 2 min•Ep. 180
In today's episode, our guest is Cinthya Coutinho. She is the founder of BrushinBella. As a single mom and former dolphin trainer, she is passionate about the ocean and educates the public about how to help the environment. She founded BrushinBella to create eco-friendly, high-quality, and easy-to-use items every parent needs! In today’s episode, she discusses how to Build a Quality-oriented Profitable Operation. Takeaways: Focus on quality over quantity. Have good environment-friendly packaging...
Dec 20, 2022•1 hr 4 min•Ep. 179
In today's episode, our guest is Todd Snively. He is the Founder of CreateProfits.Online. He has built and sold 12 businesses over the years and operates six online profit centers, including an eight-figure Amazon business and seven figure private label company. He is one of the few entrepreneurs who created six-figure separate monthly incomes for FOUR different Amazon income opportunities, Wholesale, Private Label, Associates, and Influencers. Todd has authored two books, his first, a best-sell...
Dec 17, 2022•1 hr 2 min•Ep. 178
In today's episode, our guest is Ashlee Earl. She is the E-Commerce Manager at Plugable Technologies. She's done it all when it comes to e-com including buying 5000 pens at her local grocery store and flipping them online. In today’s episode, she discusses how to Utilize Amazon Attribution to increase traffic and sales. Takeaways: You can drive traffic to your product through Amazon attribution. External traffic is favored for new product launches. You can use tags that Amazon produces for you t...
Dec 15, 2022•1 hr 1 min•Ep. 177
In today's episode, our guest is Ryan Flannagan. He is the CEO and Founder of Nuanced Media, an international eCommerce marketing agency. Ryan has over 15 years of experience in eCommerce, multi-channel digital marketing, and third-party marketing. In today’s episode, he discusses how to connect your products with Shoppers. Takeaways: Reviews are the most important thing in selling on amazon. Find the keywords that are converting based on analytics and integrate those into the copy. Updating the...
Dec 13, 2022•1 hr 4 min•Ep. 176
Our guest today is Eddie Wheeler, the founder of Guava Listings, an Amazon Listing Optimization agency working with 300+ listings for a leading Amazon Aggregator. In this episode, Eddie is here to share his secrets. Learn how to craft emotional content that will grab attention, engage your target audience, and sew in SEO keywords naturally. Takeaways: You need to grab your customer's attention by making them click on your listing. Review count is one of the ways to grab people's attention Your i...
Dec 10, 2022•1 hr 1 min•Ep. 175
Our guest today is John Cavendish, the CEO & Founder of Seller Candy. John owned and operated multiple 7-figure brands on Amazon, leading him to start a full-service Amazon agency. In this episode, he discusses managing seller performance metrics and complaints. Takeaways: Try to avoid negative ratings on your product. Amazon is not as easy as it used to be, it would be hard to remove a negative rating from your product. Make sure you respond to all your customer’s questions. Make sure to ai...
Dec 08, 2022•58 min•Ep. 174
Our guest today is Jordan Dekker, he is currently the Director of Strategy and Operations at Thrasio which is one of the largest aggregators in the world. Thrasio works with successful sellers, using a deep understanding of rankings, ratings, and reviews – plus supply chain and marketing smarts – to transform the art and science of commerce. In this episode, he talks about managing an aggregator and brands in difficult times. Takeaways: You need to be cautious of your ranking through keywords. W...
Dec 06, 2022•1 hr 3 min•Ep. 173
Our guest today is Ben Leonard. A classic millennial entrepreneur who is now helping others build their ecommerce business through his ecommerce consultancy and brokerage. On today's episode, he discusses how to value your Amazon business and leverage obstacles. Takeaways: Embrace difficulties, because that would help your product. Every time you have a competition in e-commerce, it is an opportunity to learn. Ask people who are experts in e-commerce for information to solve problems with your e...
Dec 03, 2022•1 hr 2 min•Ep. 172
Today's guest is Denny Smolinski, he is a software engineer turned beauty product entrepreneur. He has used his experience, knowledge, leadership and team building skills to start and grow beBOLD to where it is today. On this episode he discusses about leveraging variations to boost reviews on Amazon. Takeaways: Separate your product first before grouping them in a parent-child relationship. I advice everyone to create a parent-child relationship. Your customers will see much value in your produ...
Nov 29, 2022•1 hr 1 min•Ep. 170
Today’s guest is Daniel Fernandez, he is the Founder and CEO of AMZ Clever. He talks about building and ranking your item listings the proper way on Amazon and taking advantage of PPC to rank products and sustain them for more sales. Takeaways: It is all about organic ranking, if you don’t reach organic ranking, your product will not be profitable on Amazon. You profit on Amazon when you get ranked organically. You need to focus on keywords on your PPC campaign to gain ranking in the search resu...
Nov 26, 2022•1 hr 2 min•Ep. 169
Our guest today is Bart Tashakor, E-commerce Manager at Art of Tea. He discusses how to maximize Pay Per Click campaigns with video advertisements and conversion rates using his excellent technical and business expertise, which has led to several successes in commercial and online marketing. Takeaways: You need to know your product well to help you create good keywords for an effective campaign. Visualize your data, this will help you improve your Video Ads. Put yourself and your product on Goog...
Nov 24, 2022•1 hr 2 min•Ep. 168
Today’s guest is Adam Shaffer, with more than 30 years of expertise in the field and the rare ability to lead both established businesses and start-ups, Adam speaks about the role of videos and micro-influencers in launching products on Amazon. Takeaways: If you are going to help a brand or your brand grow, you have to be able to tell its story. You need to have A+ content that answers all the questions that people are asking themselves. You need to tell and show why your brand and product are b...
Nov 21, 2022•1 hr 15 min•Ep. 167
Today’s guest is a successful entrepreneur with 2 Amazon exits, one was building a brand in Health & Beauty, the other was building a SaaS platform (SellerTools) for Amazon sellers, which led him to his current role at Carbon6 as a M&A advisor. He's also an active mentor in the growing Amazon seller community on Facebook. Takeaways: Embrace the chaos to a degree, and then find that path, that sequence reverse engineering based on your goals and objectives. Achieve a variety of outcomes, ...
Nov 18, 2022•1 hr 7 min•Ep. 166
Today’s guest is a multiple seven figure seller in the supplement industry, investor, Amazon PPC expert, and founder of Trivium Group and PPC University. Mina excels at developing cutting edge supplements for different target audiences and combines his passion for supplements, his background in chemical engineering and chemistry, and his expertise in PPC to crush the competition on Amazon. Takeaways: The two most important numbers, number one is my cost per session, which is the cost of driving ...
Nov 16, 2022•51 min•Ep. 165
Today’s guest is a former Amazonian and the CEO of Product Labs, one of the top Amazon Management Consulting companies which offers innovative software that allows sellers to extract demographic information from Amazon customers. Currently, Brad is also a part of the Executive Team at Brandless, one of the world’s fastest-growing omnichannel commerce platforms. Takeaways: With the right tenants, you can build, it will keep your vision straight and organize all of your data. You create this press...
Nov 14, 2022•1 hr 4 min•Ep. 164
Today’s guest is the President & Co-owner of All Volleyball, Inc., a family-owned business started by his dad nearly 27 years ago. Corey is also involved in various philanthropic initiatives, raising money for social causes on multiple occasions. Takeaways: A pricing strategy and assortment strategy and inventory strategy is really going to set us up for success. Figured out ways to continue being a reseller on the platform and winning, it gets harder every day. And that's part of a longer-t...
Nov 11, 2022•1 hr 1 min•Ep. 163
Our today’s guest is a seasoned company leader and consultant to some of the largest business organizations in North America. He inspires companies to build cultures of partnership, common purpose, and commitment to success. Evan started the member owned non-profit Empower eCommerce Cooperative, and is also the Founder and CEO of Ingage Consulting, having worked with over 20 cooperatives in that role. Takeaways: The key for hyper growth, is to learn from other people's mistakes, and to learn fro...
Nov 10, 2022•1 hr 2 min•Ep. 162
Marshall Taplits is the owner of ShipItDone 3PL Warehouse in Pennsylvania and a co-founder of 3PL Max, a SaaS warehouse management system for 3PL's. He is a highly qualified business and technical leader, with a passion for all things supply chain, economics and cryptocurrency. Marshall is an expert at systems integrations and sees that as a main competitive advantage in the 3PL space. Takeaways: Try to find where to put the money in terms of the PPC. And I think if you look at 3PL's in a simila...
Nov 08, 2022•1 hr 6 min•Ep. 161