In this week’s episode, we explore vital AI tips for Amazon sellers with Joanna Lambadjieva, a digital marketing and eCommerce expert with over a decade of experience, having worked with brands like PZ Cussons, Panasonic, and the NFL. Jo discusses how to leverage AI to understand customer needs, automate operations, and optimize listings, emphasizing the importance of a mindset shift for innovative problem-solving. As the founder of Amazing Wave, she helps brands integrate AI into their strategi...
Oct 22, 2024•1 hr 12 min•Ep. 343
In this week’s episode, Derek Jouppi, CEO of Advite, an AI-powered social media monitoring platform, shares his successful strategies for using whisper campaigns to boost brand awareness and drive sales, including how he generated over 1.5 billion impressions and gained features in major outlets like CBC, NBC, Fox, and BBC for his first e-commerce brand. You'll learn about the importance of whisper campaigns, how to identify and engage your target audience on social media, best practices for cre...
Oct 15, 2024•1 hr 10 min•Ep. 342
In this week’s episode, we explore how sellers can leverage Rufus, Amazon's Shopping Assistant, to boost sales and optimize product listings. Join Max Sinclair, founder of Ecomtent, as he shares insights on utilizing AI-powered search, enhancing customer engagement, and implementing data-driven strategies for inventory and pricing. With over six years at Amazon, Max provides best practices for optimizing listings and using marketing tools effectively. Passionate about the future of AI and a host...
Oct 08, 2024•1 hr 2 min•Ep. 341
In this week’s episode, we explore how to harness Amazon Brand Analytics for instant cash flow. Join us with Noah Wickham , Brand Director at My Amazon Guy , who manages a portfolio exceeding $150 million ARR. Discover how to interpret key metrics, create tailored promotions, and boost your brand's visibility on Amazon. Noah shares his extensive e-commerce expertise, including strategies for data-driven decision-making that can elevate your business. Subscribe for more insights and tips on growi...
Oct 01, 2024•1 hr 2 min•Ep. 340
In this week's episode we dive into expert strategies for boosting sales and profits on Amazon with special guest Aaron Hughes. As the founder of a 7-figure private label brand and CEO of Wala, an eCommerce agency with over 90 employees, Aaron shares his journey of helping companies with overseas manufacturing and scaling profitable brands. He also discusses the power of ListButler, his AI-powered PIM-DAM software designed to optimize multi-channel content syndication. Aaron’s hands-on experienc...
Sep 24, 2024•1 hr 1 min•Ep. 339
In this week’s episode, we explore "How to Use Financial Metrics to Grow Amazon FBA Sales and Profits" with our guest, David Schomer. A passionate entrepreneur from Iowa, David holds degrees in Accounting from St. Louis University and has extensive experience in business consulting, including merger and acquisition due diligence, fraud investigations, and financial forecasting. Since launching over 300 SKUs on Amazon, Etsy, and Shopify in 2017, David has gained deep insights into optimizing Amaz...
Sep 17, 2024•1 hr 11 min•Ep. 338
In this week’s episode we delve into "How to Scale and Grow Amazon FBA Sales With A Small Number of Products" with Jordan Socran, a late-bloomer entrepreneur who has successfully transformed his career from enterprise software sales to building a multimillion-dollar electronics repair brand and launching Veryplants Inc. His brand quickly became the #1 bestseller on Amazon Canada in the ‘Gardening Soil’ category, achieving 7-figure sales in its second year. Discover Jordan’s effective strategies ...
Sep 10, 2024•1 hr 12 min•Ep. 337
In this week’s episode, we explore the essential strategies for launching products successfully on Amazon with Steven Pope, founder of My Amazon Guy. Steven, a bestselling author and eCommerce expert, shares his proven methods for researching market trends, crafting standout product listings, and executing effective marketing strategies. Discover the importance of agility in responding to market feedback, engaging with customers to boost reviews, and using data analytics to enhance your launch s...
Sep 03, 2024•1 hr 6 min•Ep. 336
In this week’s episode, we delve into the essential tips for handling Amazon financials with experts from A2X, Ellen Main and Iona Bird. Ellen, A2X's Partner Marketing Manager, brings her expertise in ecommerce accounting and is the driving force behind the A2X Partner Program, connecting accountants and bookkeepers. Iona, Head of Customer Experience and People at A2X, combines her corporate accounting and SaaS experience to lead A2X's customer service and operational excellence. Discover how to...
Aug 27, 2024•1 hr 18 min•Ep. 335
In this week’s episode our guest Jason R. Boyce, CEO and Founder of Avenue7Media, delve into essential strategies for building a strong brand and beating competition without cutting prices. With over 17 years as a Top 200 Amazon Seller, Jason shares insights on optimizing product listings, highlighting unique value, and creating a compelling brand story. Learn how to enhance customer experience, use strategic pricing, and engage effectively with customers. Jason’s 7Avenues Strategy, detailed in ...
Aug 20, 2024•1 hr 8 min•Ep. 334
In this week's episode of the Amazon Legends Podcast with Michael Erickson Facchin, CEO and founder of Ad Badger. With nearly a decade of expertise in Amazon PPC (Pay-Per-Click) advertising, Michael reveals the essential metrics Amazon sellers must track to achieve high returns on their ad investments. Discover how to optimize Return on Advertising Spend (ROAS), enhance conversion rates, manage Cost Per Click (CPC), and strategically allocate your ad budget. Michael also shares insights on effec...
Aug 13, 2024•1 hr 2 min•Ep. 333
In this week’s episode with with Andrew Tookey, Co-Founder & CMO of iDerive and a former 10-year Amazonian, as he reveals Amazon's hidden strategies and tools! With experience launching key programs like Fulfillment By Amazon (FBA), Seller Fulfilled Prime, and Brand Analytics, Andrew shares essential insights on optimizing product listings, leveraging Amazon’s advertising tools, and making data-driven decisions. Learn how to enhance your customer experience, use Amazon’s resources effectivel...
Aug 06, 2024•1 hr 17 min•Ep. 332
In this week's episode we discover the "Top 10 Amazon PPC Campaigns" with expert insights from Ritu Java, CEO of PPC Ninja, on the Amazon Legends Podcast. Ritu shares invaluable strategies for maximizing ROI through data-driven PPC tactics, including Sponsored Products, Sponsored Brands, and Sponsored Display campaigns. Learn advanced techniques like keyword targeting, bidding strategies, and ad copy optimization. Leverage product targeting and competitor analysis to excel in the competitive Ama...
Jul 30, 2024•1 hr 7 min•Ep. 331
In this week’s episode we explore "How to Increase Conversion by Using AI" with our esteemed guest, David Dwek, founder of Market Share Growth. With a background steeped in analytics and ecommerce, David has honed his expertise over the years, specializing in Amazon strategy and leveraging AI to optimize product listings and drive higher conversion rates. From his early days crafting compelling copy to becoming a sought-after consultant in ecommerce analytics, David shares practical insights and...
Jul 23, 2024•59 min•Ep. 330
In this week's episode we dive deep into strategies on how to leverage Amazon Influencer and Amazon Live to beat the competition! Our guest, Carlos Alvarez, a seasoned 9-figure Amazon seller and founder of Wizards of Ecom, the world's largest Amazon Meetup group, shares nearly 15 years of expertise in Amazon selling and digital marketing. Discover insider tips on using Amazon Influencer to build brand authority and drive sales, effective strategies for leveraging Amazon Live to engage your audie...
Jul 16, 2024•1 hr 13 min•Ep. 329
This week, we dive into the Amazon Creator Connections Program and how it can boost your sales. Our guest, Liz Saunders, an Amazon veteran, shares her journey from seller to influencer and now founder of Fluencer Fruit, a boutique agency that connects Amazon sellers with influencers. Liz, a mom of three and wife to Adam, offers specialized tools and coaching for Amazon influencers and sellers. Tune in to learn about the Creator Connections Program, its integration with Amazon's affiliate program...
Jul 09, 2024•1 hr 2 min•Ep. 328
In this week’s episode of Amazon Legends, we delve into Amazon's new AI systems, Rufus and Cosmo, revolutionizing platform sales. Vanessa Hung, founder of Online Seller Solutions, joins us to optimize catalog, inventory, and account health. From eCommerce Account Manager to Amazon expert and Sellerverse creator, Vanessa shares insights on AI's impact on search results, product recommendations, and audience targeting. Discover why audience-based targeting is crucial and how to update your listing...
Jul 05, 2024•1 hr 3 min•Ep. 327
In this week’s episode, we explore "The Success Formula to Remove Negative Reviews" with guest Danan. Learn key strategies for managing and removing negative reviews on Amazon, including identifying guideline violations, using tools like ChatGPT for analysis, and persistently filing removal requests through Amazon Brand Registry. We discuss identifying reviewer patterns, supporting claims with clear data, and professional help from services like TraceFuse for daily monitoring and effective revie...
Jul 02, 2024•58 min•Ep. 326
In this week's episode, we discuss profit-boosting strategies with Chad Rubin, an e-commerce veteran. Chad, who has built and sold companies like Skubana and The Prosper Show, shares insights on pricing strategies, data-driven decisions, and AI in e-commerce. Key points include optimizing Amazon listings, managing ad spend with POAS, and understanding algorithmic brands' future. Chad's extensive experience and passion for e-commerce success are evident. He's also a global speaker and author of t...
Jun 25, 2024•1 hr 3 min•Ep. 325
In this week’s episode, we dive into a lively debate: should you launch your product on Amazon or your own website first? Our guest, Alex, the Founder of Profit Whales and the Witi Witi Brand, shares his entrepreneurial journey and insights into e-commerce and Amazon selling. Alex’s story from a middle-class family in Ukraine to a successful entrepreneur is inspiring. He discusses the pros and cons of launching on Amazon vs. your own website, how Amazon's advertising algorithms work, and his per...
Jun 18, 2024•1 hr 10 min•Ep. 324
Welcome to this week's podcast episode! Join us as we explore "The Emerging Model Of a Fresh External Traffic Source at Predictable Costs" with our guest, Rob, the Co-Founder & CMO at Levanta. Rob, a seasoned entrepreneur, shares insights from his experience in revolutionizing affiliate marketing for Amazon sellers. Discover the secrets to leveraging external traffic for predictable costs and propelling your Amazon business to new heights. Don't miss out on this exclusive conversation packed...
Jun 11, 2024•1 hr 8 min•Ep. 323
In this week's podcast episode, Elizabeth Greene, Co-Founder of Junglr, reveals invaluable insights on leveraging Product Opportunity Explorer data to outpace your competitors on Amazon. With the platform boasting over 2 million active sellers, navigating the marketplace can feel like traversing a treacherous jungle. Elizabeth simplifies the process, drawing from her extensive experience as a former Amazon seller to help businesses achieve eight-figure revenue goals. Tune in to discover how to h...
Jun 04, 2024•1 hr 4 min•Ep. 322
In this week's podcast episode as we explore the essential steps to build a successful team for your Amazon operation. Our guest, Jake Schwarzbaum, Co-Founder and CEO of Velocity Sellers, shares his journey of overcoming challenges and his commitment to helping brands excel on Amazon. Learn key insights on empowering your team, fostering a culture of growth, and leveraging past experiences for success. Whether you're a seasoned seller or new to the Amazon marketplace, Jake's expertise provides a...
May 28, 2024•1 hr 19 min•Ep. 321
Welcome to this week's episode! Today, we're diving into the dynamic world of Amazon selling alongside Nathan Grimm, a seasoned veteran in the field since 2012. With extensive experience spanning both 1P and 3P platforms, Nathan has collaborated closely with resellers and agencies, honing his expertise in profitability analysis, advertising strategies, data modeling, and ecommerce tactics tailored specifically for Amazon sellers. Co-founding Mercantile Commerce in 2021, Nathan is dedicated to as...
May 21, 2024•1 hr 11 min•Ep. 320
Welcome to this week's episode, where we explore the transition from Amazon Vendor (1P) to Amazon Seller (3P) with Ruben Alikhanyan, founder of the PAS Remote E-commerce Department. With over a decade of e-commerce experience, Ruben shares tips and strategies for navigating this shift, covering essential steps, challenges, and practical advice. Learn how to maximize success in the 3P model, seize control of product listings, and leverage advertising tools. Tune in for insights on e-commerce stra...
May 14, 2024•58 min•Ep. 319
Join us this week as we uncover the strategies for becoming a 7-figure seller on Amazon through the post-purchase process. Our guest, Mike Kaufman, brings nearly three decades of ecommerce expertise, co-hosting the podcast and pioneering online sales. Learn from Mike's insights on brand development, Amazon post-purchase strategies, and list building. Discover the secrets to optimizing the post-purchase experience, engaging customers, leveraging reviews, and providing exceptional service to build...
May 07, 2024•1 hr 3 min•Ep. 318
In this week's podcast, join us as we explore expert strategies for beating the competition with brand building tactics on Amazon. Our guest, John Berggren, Marketing Director at Acquco, brings almost a decade of advertising experience, specializing in driving online sales for DTC and Amazon businesses. John shares invaluable growth hacks and insights, including his success in scaling Amazon businesses, such as taking one from $0 to $10 million in just 90 days. Discover how to optimize your prod...
Apr 30, 2024•1 hr 2 min•Ep. 317
In this week's podcast, we explore strategies for winning sales in the competitive landscape of Amazon. Our guest, Kevin Gawronski, Founder of Gawronski Food & Beverage, shares insights from working with Food & Beverage + CPG brands. As a paid media agency, they specialize in optimizing Amazon, Retailer, and Direct to Consumer media to drive revenue. Kevin discusses market dynamics, competitive analysis, and developing a unique selling proposition. With Amazon's significance in driving r...
Apr 23, 2024•1 hr 3 min•Ep. 316
Join us on this week's episode of the eCommerce Insights Podcast as we sit down with Brian R Johnson, a seasoned eCommerce expert with a 16-year career focused on empowering Amazon brands. Brian shares invaluable insights from driving over $3.0 Billion in brand sales growth through innovative data-driven strategies. Learn how to leverage data and algorithms to gain a competitive edge in eCommerce, optimize SKU selection, and make data-driven decisions. Drawing inspiration from visionary creators...
Apr 16, 2024•1 hr 1 min•Ep. 315
In this week's podcast, join us as we explore Performance Marketing Principles for Success with Tye DeGrange, CEO of Round Barn Labs. Tye shares his journey from direct response work to founding Round Barn Labs, a San Francisco-based growth marketing consultancy. Discover Tye's insights on driving growth and traction for startups through performance marketing strategies. Gain practical advice and strategies for optimizing campaigns, emphasizing direct ROI and delivering value to the right audien...
Apr 09, 2024•1 hr 6 min•Ep. 314
