Have you ever wondered if a career in massage therapy could provide freedom, fun, and financial success? Spoiler: It totally can. In this episode, we are joined by the amazing Krista Dicks , Canadian RMT, clinic owner, and host of The Radical Massage Therapist Podcast . With nearly two decades of experience—and a resume that includes spas, multidisciplinary clinics, race crews, and tropical destinations—Krista is living proof that massage therapy offers unmatched flexibility and opportunity. Wha...
Apr 29, 2025•49 min•Ep. 54
This episode of Align with The Massage Business Mama dives into the natural ebb and flow of running a massage business. It explores why massage therapists often experience peaks and valleys in their client load and how these fluctuations aren't always a bad thing.
Jan 13, 2025•11 min•Ep. 55
Ahhh, buying a home — the American dream! For many, it’s a goal woven into the fabric of our upbringing, a milestone that symbolizes stability and success. But in today’s world, especially for those of us in the massage industry, the dream of homeownership can often feel out of reach. Rising costs, fluctuating markets, and the unpredictable nature of running your own massage practice can make the process feel daunting. That’s why today’s episode is so special. Beca has some BIG news to share — s...
Dec 24, 2024•10 min•Ep. 54
In this episode, we are sans Beca and joined by Nicole Keane. Nicole recently published a book, "The Tao of The Polyvagal Theory." Inside the book, she teaches and explores the connection between polyvagal theory and five element theory as a means to heal the spirit and balance the autonomic nervous system. We talk about how our interpretation of traditional eastern medicine might be flawed and why the method she has developed (while contradictory to much of the general knowledge around five ele...
Nov 01, 2024•58 min
Sometimes when we cannot work it is expected, like pregnancies or a planned surgery. Other times it hits you out of the blue. Either situation is hard as a therapist who only gets paid if they work! But, with a little preparation, you can turn a potentially disastrous situation into a nice reprieve from an ordinarily chaotic schedule. Tune it to hear our top tips for when life gets the best of you.
Jul 22, 2024•17 min
In today's episode, we delve into a crucial topic that affects every massage therapist's professional journey: safety. Join us as we explore the essence of our upcoming workshop, "Empowered Practitioner — A Safety Workshop for Massage Therapists." Discover how this workshop can transform your practice and empower you as a massage therapist. Our workshop will be hosted on 12/8/23 at 9:00 am MDT and replays will be available!...
Nov 10, 2023•40 min
Episode 051: The Neuroscience of Stress with Charlotte Roden In this episode, we're delving deep into the fascinating world of stress and how understanding the neuroscience behind it can empower us to manage it effectively. We're joined by Charlotte Roden, an expert in stress management with a background in finance, neuroscience, psychology, and naturopathic health. Charlotte's mission is to help people proactively manage stress, enabling them to thrive amidst life's demands. Guest Introduction:...
Oct 09, 2023•46 min•Ep. 51
Get ready to amplify your online presence and connect with your dream clients! In this episode, we're thrilled to have Stacey Hagen, a marketing and visibility coach, share her wisdom on navigating the world of social media with authenticity and purpose. Stacey dives deep into the art of showing up confidently, crafting engaging content, and attracting the right audience. Discover how to honor your strengths, share compelling personal stories, and create a magnetic online persona that resonates ...
Aug 14, 2023•58 min•Ep. 50
In this episode of "Align with The Massage Business Mama," we are joined by Christine Boye to discuss diversifying by becoming a "soul care coach" – yes, you heard me correctly, that's soul care, not self-care. Alongside her soul care work, Christine Boye is also a doula, cancer survivor, and podcast host. We explore the world of soul care, a realm that will transcend self-care and open up new avenues of revenue. We discuss how to pursue true sustainability with less hustle and more impact. Usin...
Jul 20, 2023•49 min•Ep. 49
This episode of "Align with The Massage Business Mama" is a nugget. A gentle reminder of what we all already know! That it is important and even cool to take care of your mental health! We aim to break the stigma around mental health and encourage open conversations about our emotional well-being. It's easy to neglect our mental health in today's fast-paced world! We get caught up in the cycle of trying to care for our clients, our families, and our friends, and all of a sudden, we are neglectin...
Jun 22, 2023•13 min
On this episode of "Align with The Massage Business Mama," we are joined by Christine Walsh — a money mindset strategist, mentor, and speaker who has used her 25+ years of experience in finance and accounting to help visionary businesswomen master their inner money game. Founded in personal growth and practical strategies, Christine brings clients her cutting-edge money wisdom, forward-thinking entrepreneurial mindset, and Wall Street investment experience together so they can breakthrough their...
May 03, 2023•43 min•Ep. 47
Some believe that therapists should never discount. But here at Align with The Massage Business Mama, we believe there are times when it is appropriate! NOT all the time, but certainly at times. And today, we get into our top 4 times when we think it is appropriate to discount your services.
Apr 11, 2023•21 min•Ep. 46
While it may seem funny that we have the power to "fire" our clients, the truth is that if clients aren't honoring the boundaries, policies, and procedures we have set up in our practice, we have every right to put them on the chopping block. And while it might seem scary at first, the idea of conflict and loss of income, sometimes moving forward in this manner is the best approach. When you start to cut out clients who abuse your time and energy, you make room for those who respect and apprecia...
Mar 26, 2023•26 min•Ep. 45
Us massage therapists are not notoriously known for our financial savvy. Having a scarcity mindset or "Starving Healer Syndrome" unfortunately describes an awful lot of us in the healing professions! We operate from the belief (often unconscious) that we don't deserve to become wealthy or even financially comfortable from the work we perform. But Therapists, that's a lie! We deserve all that and more! A few months back, inside my membership, we were focused on retirement—a topic I often see negl...
Feb 18, 2023•50 min•Ep. 44
What does a sober living group and massage business marketing have in common? You may just be surprised by the answer! In this episode of "Align with The Massage Business Mama," we dig into a unique approach to marketing your practice. Instead of pushing, pushing, we discuss the idea of drawing in potential clients with magnetic energy. How sharing what we are passionate about in life and massage can attract our ideal clients with a lot less desperation than other methods for promoting our pract...
Jan 25, 2023•12 min•Ep. 43
In this episode of "Align with The Massage Business Mama," we unpack choosing a legal entity for your massage practice. One of the big things that trip people up at the beginning of their massage business is figuring out what legal entity to set up. Whether to be a sole proprietor, partnership, corporation, or LLC. C Corp, S corp, it can be overwhelming initially! One thing to note is if you take no action, the IRS automatically considers you a sole proprietorship. So, if you are struggling with...
Jan 15, 2023•25 min•Ep. 42
Are you familiar with the doshas in Ayurvedic medicine? Pitta Vata Kapha All unique, and all with their own set of considerations when it comes to bodywork. On this episode of "Align with The Massage Business Mama," we are joined by Kimberly Kubicke of Indra Holistic to learn a little more about this ancient Indian medicine and why tapotement and other methods might be more appropriate for certain body types.
Jan 02, 2023•34 min•Ep. 41
Maybe you've noticed some changes with our podcast lately. Beca hasn't been present in as many of the episodes. And no, that isn't because we are fighting or we are breaking up the band... In the latest episode, we share some of the reasons our format has changed.
Dec 21, 2022•19 min
In this episode, we are joined by Joanna Sapir to discuss an innovative approach to business. Joanna, a business coach for holistic practitioners, thinks she has cracked the code to help providers create a better product while having more security and profitability in their businesses. Her mission is to help practitioners streamline so they can focus on doing what they love: helping clients live happier, healthier, more fulfilling lives. Tune in to hear how she suggests transforming your busines...
Nov 07, 2022•58 min
Subject lines are an important piece of the email marketing strategy. In this episode, we are joined by Susan Finn of "Rise Above Noise" to continue the discussion on email marketing. Susan is the "go-to" expert in the email marketing field. She helps service-based professionals scale their businesses. Find joy, flow, and ease in marketing to increase profits, save time, and protect energy.
Sep 27, 2022•57 min•Ep. 38
Email marketing is one of the quickest and easiest ways to grow your massage business, which is why we have chosen to spend not one but two whole episodes centered around this subject! This is Part One of that two-part series dedicated to email marketing that was originally recorded as part of my membership. Excerpts have been taken for this podcast episode.
Aug 24, 2022•51 min•Ep. 37
Pregnancy is an exciting and scary time! There are so many unknowns! It is only natural to ponder questions related to the health and well-being of the baby, logistics of setting up a nursery, and how your relationship with your job will change. In the latest episode of "Align with The Massage Business Mama," we are joined by guest Emily Van Dyke @blookingfromthemuckbodywork to discuss this very topic. Tune in to hear our top tips and tools for navigating this journey with a little more ease....
Jun 15, 2022•27 min•Ep. 35
This episode was prompted by a "Massage In The Real World" student. Do you struggle with communication? Do loved ones often tell you, "I don't feel like you are listening to me? Like you're hearing me?" If so, this could be creeping into your professional life as well! It is hard to hear criticism from a client. Hard to feel like your work didn't resonate with someone. But the truth is, unless we check our own agendas at the door, we may be failing to meet our clients where they want and expect!...
May 30, 2022•31 min•Ep. 34
In Episode 033: How To Think Like A Marketer guest Wendy Pitts Reeves explore 3 key concepts practitioners must understand and embrace to have a successful practice. Originally this presentation was recorded as part of Ali’s membership program, “ Massage Momentum Membership .” We have taken excerpts from this interactive experience to share in this episode. The three key concepts we explore in this episode are: 1) Acknowledge your desire. 2) Own your authority. 3) Open your mouth. Marketing ofte...
May 14, 2022•40 min
In this episode, we are joined by Crystal Bantel of "Your Tech Fairy" to discuss all things website. Originally this presentation was recorded as part of Ali's membership program, "Massage Momentum Membership." In this episode, you hear excerpts from that interactive experience. We chat about things like diversifying your business, best practices when building a website, and what to look for in a designer. As a certified online business coach and mentor, Crystal has a unique approach to website ...
Apr 26, 2022•35 min
For some Massage Therapists, there is nothing more enticing and exciting than the idea of working with professional athletes! The prestige, honor, and challenges that come with this type of work are out of this world. Kelly Stauffiger is one such therapist. In this episode, she talks about her journey from starting in a casino spa to working as the Massage Therapist for the Buffalo Bills. She shares about the ebbs and flows of this type of work, compensation, and safety considerations. With all ...
Apr 10, 2022•48 min•Ep. 31
As perpetual learners, Beca and Ali wanted to share some of their favorite book recommendations for massage entrepreneurs. Some of these books are finance-related, some business, and some personal. And they all pack some punch! Check out our list to kick off some massive growth in your massage businesses this year!!!
Mar 15, 2022•25 min•Ep. 30
Taking tests are a scary thing! Taking a test as important as the MBLEx, even scarier. Now, let's talk about taking the MBLEx when you have been out of school for 13+years. Because that is exactly the situation Beca recently found herself in... And y'all, she's got some tips! Her favorite study guides, apps, and suggestions for acing the exam! So if you are preparing to take the MBLEx and want to be as prepared as possible, take a listen to our episode for some great pointers!...
Feb 03, 2022•22 min•Ep. 29
Our most recent guest, Sheri Burell Nishimura, OTR/L, LMT, CPT, AND a Massage in The Real World grad, shares about her battles when trying to start her massage business. Because she had a few. Sheri of Phenix City, Alabama, purchased a house to run her clinic Myo·dō. Pronounced: my-oh-dough Myo: Medical term for "muscle" Dō: Japanese for "the way of" Her clinics aim, to bridge the gap between modern healthcare and holistic services by providing a fusion of soft tissue mobilization and corrective...
Jan 17, 2022•49 min•Ep. 28
Having a scarcity mindset or “Starving Healer Syndrome” unfortunately describes an awful lot of us in the healing professions. But if we want to align with abundance, we must kick these toxic thought patterns to the curb! We operate from the belief (often unconscious) that we don’t deserve to become wealthy or even financially comfortable from the work we perform. Or that it isn’t even possible to achieve financial independence as holistic practitioners. We struggle to pay the bills, find time f...
Jan 10, 2022•22 min•Ep. 27
