What are you willing to pay to acquire a client?
Sep 29, 2021•11 min•Season 2Ep. 51
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Episode description
Something that I learned early on in my career was to estimate what a lifetime value of a client is. So if I knew I was going to have a household that was going to pay me $1000 over a three-year period, what I pay $100 to acquire a client like that?
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