Take part in the BenchPress agency survey 2021 wowco.uk/benchpress2021 benchpress.uk.com Katy Howell is the CEO of immediate future. She has run the company for almost 17 years where everything they do is underpinned with social data. Campaigns are built around four main skills to break the social boring: If you are interested in anything to do with: 🔸 Social media 🔸 The issues that divide us 🔸 How to spot trends coming 🔸 The rollercoaster of building an agency over 20 years We also discuss ...
Jan 19, 2021•1 hr 2 min•Season 1Ep. 110
Katy Howell is the CEO of Immediate Future. She has run the company for almost 17 years where everything they do is underpinned with social data. Campaigns are built to break the social boring and hit the social sweet spot with your customers.
Jan 14, 2021•2 min
Andrew Wilkie is a board Director at Touch Associates. He spent around 20 years at Saatchi and Saatchi and became Managing Director at GUM the branded content division creating some breathtaking films, TV documentaries, events and music. He started his career when advertising was still adverting, not the watered down version we have today. He started in the industry in 89 when the Berlin Wall came down and worked at the legendary Saatchi and Saatchi when it felt like nothing was impossible and y...
Jan 12, 2021•51 min•Season 1Ep. 109
Andrew Wilkie is a board Director at Touch Associates. He spent around 20 years at Saatchi and Saatchi and became Managing Director at GUM the branded content division creating some breathtaking films, TV documentaries, events and music.
Jan 11, 2021•2 min
Kimi Gilbert is the Managing Partner for The Future Factory. They are one of the UK’s leading business development consultancies. They work with Creative, Comms and Digital agencies. Since 2011, they have helped to shape the future of more than 300 agencies, contributing to new business wins in excess of £100m. Kimi is a fascinating person with the most interesting career path, which gives her a very different perspective on the industry. We discuss what every creative business wants to know: 🔸...
Jan 07, 2021•43 min•Season 1Ep. 108
Kimi Gilbert is the Managing Partner for the Future Factory. They are one of the UK’s leading business development consultancies. They work with Creative, Comms and Digital agencies. With a mix of lead generation, board level coaching, market insights and consultancy, they help to make the future more predictable for agency Owners, Founders and Directors.
Jan 05, 2021•2 min
Abeed Janmohamed is the founder and Director at VOGL. He is an experienced C-Level Executive & Board Member with a demonstrable history of working with startups and high growth businesses. He has extensive experience in Business Development, Revenue Operations, Commercial Strategy, Pricing and Investment Strategy. Experience across AdTech, Martech, Blockchain, IOT, Sport Sponsorship and Information/Data Security. We discuss: 🔸How to value a business 🔸Who the best buyers are out there 🔸How...
Dec 21, 2020•57 min•Season 1Ep. 107
Abeed Janmohamed is the founder and Director at VOGL. He is an experienced C-Level Executive & Board Member with a demonstrable history of working with startups and high growth businesses. He has extensive experience in Business Development, Revenue Operations, Commercial Strategy, Pricing and Investment Strategy. Experience across AdTech, Martech, Blockchain, IOT, Sport Sponsorship and Information/Data Security.
Dec 18, 2020•2 min
Chris Kemp is the owner of Ingenuity, a new business consultancy for agencies and brands, specialising in lead generation, new business events, pitch management, brand partnerships, PR and content. Agency clients include BBH, MCcann, Weber Shandwick and they have also worked with a number of leading brands, including Sainsbury’s, EE, Amazon, Aldi, Nestle, Loriel, SKY, Wilkinson and Coca-Cola. We discuss: 🔸 How agencies win new business today 🔸 What brands are looking for in an agency partner �...
Dec 15, 2020•50 min•Season 1Ep. 106
Chris Kemp is the owner of Ingenuity, a new business consultancy for agencies and brands, specialising in lead generation, new business events, pitch management, brand partnerships, PR and content.
Dec 14, 2020•1 min
David Van Schaick is the CMO of The Marketing Practice, one of the leading global B2B marketing agencies in the country with revenues over £17 million. They have over 180 people and run global marketing programmes for the likes of Microsoft, O2 Telefonica, Xerox, Salesforce and Citrix. David has really a fascinating background not only academically but also professionally. He starts his career as a copy writer in 2005 and he joined at the right time because from that point on, growth really took...
Dec 08, 2020•55 min•Season 1Ep. 105
Register for my ClientSide webinar Wednesday 9th December 3pm: Will B2B sales ever be the same again? Guests include Brent Adamson - VP at Gartner & author of Challenger Sale and Challenger Customer Marie Bergfelt - Head of Marketing Portfolio & Communications at BOBST Geoff Phillips - Former Head of Marketing at Sage Tamara Littleton is the founder and CEO of The Social Element. They are a 300 person global social media agency providing social media solutions to some of the world’s bigg...
Dec 01, 2020•56 min•Season 1Ep. 104
Ryan Hall has built a career transforming how B2B sales is done and how sustainable pipelines are built. He is the Growth Chief Officer at The Zeitgeist and has held leadership roles in, Karmarama , Accenture and TH_NK . Including two successful exits. He also works with a range of B2B businesses and has sold and supported over £100m of deals in his career. He is currently working with Territory Studios, who Motion graphics and screen effect, Marvel movies, Spiderman, Ex Machina, Blade Runner 20...
Nov 23, 2020•57 min•Season 1Ep. 103
Ashleigh Ainsley is the co-founder of Colorintech.org and Black Tech Fest. A fascinating organisation around increasing access, awareness and opportunities to underrepresented groups in the technology industry. You may have heard of one of two of their partners like: Google, Facebook, Microsoft, Deepmind, JP Morgan, Box, Tiki’s Tok, WPP, just go down the list…. We discuss: Equal access to opportunity Start ups Working for Google Lack of diversity in tech Black Tech Fest 2020 Enjoy the chat...
Nov 17, 2020•54 min•Season 1Ep. 102
Jeremy Harvey founded Clarity in 2005 with his business partner and long time collaborator Chris Morris. Deriving from larger agency backgrounds, Clarity was formed to be a different kind of agency, with a more focussed hand picked team built around specialist sectors and with a passion for creating clear, motivating communication that cut-through in this increasingly noisy marketplace. Their clients have included: Premier Inn, Europcar, Volkswagen Group, Jaguar Land Rover, Ideal Standard, Parke...
Nov 09, 2020•52 min•Season 1Ep. 101
This week on the podcast, we have a very special episode. Episode 100! And if you are at all interested in what Agency Dealmasters does and where it’s going, then you will find this conversation fascinating. This time the tables are turned and we get our awesome editor Chis Blaszczyk to interview me. I just want to say firstly, thank you so much for listening, subscribing, and supporting us so far. This is number 100 and it’s crazy to think how far we’ve come. We started the podcast on 20th Janu...
Oct 29, 2020•32 min•Season 1Ep. 100
This week on the podcast, I have an extra special guest, Stuart Bradbury is the Managing Director of Avantgarde. If you are at all interested in how to create world class global brand experiences for the likes of Mercedes/BMW, Porsche, Samsung and other global brands then this is the podcast for you. They worked with Samsung on the Olympic torch relays for London 2012. Where they had a Million of people in the streets with the torch. Worked for Porsche at Le Mans. We discuss the highs and lows o...
Oct 20, 2020•59 min•Season 1Ep. 99
Book your tickets for 7 priorities for rapid profitability and cost reductions for agencies Joe Hine is a Partner at SI Partners Global He has been involved some of the biggest deals in the creative services space. He was involved in the sale of Velocity Partners' stake to Next 15. The sale or 'All of us to BCG' and the sale of Market Gravity to Deloitte. He is uniquely qualified to talk about the M&A experience in 2020. With the FT and other publications in the summer talking about lockdown...
Oct 13, 2020•33 min•Season 1Ep. 98
Book your tickets for: 7 priorities for rapid profitability and cost reduction for agencies. He holds no punches, he says; ‘B2B marketers have lost their way, they have chased the money and jumped on the thought leadership bandwagon'. We discuss: Why the main objective of agencies is to create fame for their clients. In his opinion, nothing is more important than that fame metric which creates memorability, preference and ultimately buying behaviour. They not only back this up with hard data fro...
Oct 07, 2020•48 min•Season 1Ep. 97
Book your place for the free webinar 7 priorities for rapid profitability and cost reduction for agencies James Collis is the founder and managing director of Revere agency. A phenomenally successful insight-driven B2B marketing agency with clients like Avanade, VMware, Worldpay and Sitecore. We discuss, what it takes to build a world-beating technology agency and what mistakes to avoid along the way. He founded his first agency, Second2 in 2001 and built it to be one of the most successful B2B ...
Sep 30, 2020•55 min•Season 1Ep. 96
Chris Bagnall is the founder and CEO of Transmission Agency They are in the top 5 B2B only international agencies in the world. and just in case you were wondering, that list of 5 starts at above 25 million US dollars. They’ve been either the first or second fastest growing B2B agency HQd UK for the last 4 years in a row. They are the 42nd fastest growing business in the UK, according to the FT. Their goal is to become the biggest, most respected B2B comms group in the world. They’ve done this w...
Sep 22, 2020•58 min
David Crawford is the founder of the Digital strategy unit. If there is anyone who can bring us to date and give us an accurate account of the lessons and learnings from the last 6 months, it’s David Crawford. He has actually written an excellent piece related to this on LinkedIn called 6 from 6. The link is in the description. A couple of interesting highlights from his post: 1. The steering wheel is more important than the accelerator 2. Don't Do One Thing Well - Do It Brilliantly! 3. There re...
Sep 15, 2020•50 min•Season 1Ep. 94
Mandy Merron is a partner at Moore Kingston Smith. They are one of the Uk’s leading accountants and business advisors, with over 500 employees and 60 partners. Their network spans 30,000 people across 100 countries. They have been around since 1923. Mandy now runs the media business which is now over 100 people. If you are remotely interested in: Growing your services firm, value prop, new business M&A Recruitment of top talent The key stages of growth in creative services firms What we lear...
Sep 07, 2020•1 hr 3 min•Season 1Ep. 93
Karish Andrews is a Partner at Lewis Silkin a top 100 Uk law firm, he also spent 3 years at the Magic circle firm Freshfields Bruckhaus Deringer. We discuss: Agency M&A Building value back into your business Who’s buying all the creative services firms today Diversity and inclusion in the legal profession Modestly, he says wasn’t talented/creative enough so he became a lawyer. The goal of Lewis Silkin is to become the best employment law firm in the UK and to become the Best firm for clients...
Sep 02, 2020•50 min•Season 1Ep. 92
Ben Scoggins is the managing director of Organic Agency. He spent the early part of his career in some of the most prestigious agencies in the world. Y&R, DDB and Ogilvy. He now runs organic a 50 person agency in Exeter south Devon and delivers fantastic work for clients like HSBC, Argos and the Body Shop, just go down the list of iconic brands. He spent the first few months in the role narrowing in on a compelling client proposition, developing the culture and hiring amazing talent. which w...
Aug 25, 2020•1 hr 2 min•Season 1Ep. 91
James Cross is a parter at the Global Law firm K&L Gates. He is a deal junkie and loves the rush of M&A. He loves helping founders and owners sell their businesses and build some close and long-lasting relationships in the process. He spent 7 years at Reed Smith where he helped build out their private equity practice The creative services space is generally not the most attractive to investors because they like things like recurring revenue, low customer concentration, less reliance on i...
Aug 18, 2020•45 min•Season 1Ep. 90
Nick Clark is the Managing Director of Nelson Bostok. After being with the business for over 20 years and MD for 7, there is very little he doesn't know about growing B2B technology brands. Toshiba has been a client for 30 years, Cannon for 18 years. We discuss: How they got over the tricky £4 and £5 million turnover barrier. They introduced new business process, hired some amazing people, added an integrated offering which gave them the skills of account-based marketing, marketing automation, a...
Aug 11, 2020•59 min•Season 1Ep. 89
David McQueen is the co-founder of Q-Squared. He is an expert in leadership communication, workplace culture and presentation skills. He consults and speaks with senior leaders all over the country including, a certain Sir Richard Branson. We discuss the challenges for all minorities as they climb their professional careers in the UK but David pays particular attention to the challenges facing black professions. He sites that across 800 partners in the top 5 law firms in the UK only 4 are black....
Aug 04, 2020•48 min•Season 1Ep. 88
Deepa Shah is a rockstar in the world of corporate finance for creative businesses, having worked within two of the largest global advertising holding groups in the world. she was the CFO for Omnicom Emea and Apac for 13 years before becoming CFO for Publicis Sapient. She’s got an incredible history of being a tremendously successful financial advisor to agencies in a number of different areas. Incredibly knowledgeable about the sort of thinking that has generated a lot of money for creative bus...
Jul 30, 2020•47 min•Season 1Ep. 87
David Hieatt is is the Co-Founder of Hiut Denim. He also founded Howies, the outdoor clothing company in 1995 which he later sold to Timberland In 2008. Howies was cited as the 6th most 'recession-proof' company in the UK at the time. we could all use some of that wisdom right now. We discuss: His start in the ad agency world, he got frustrated because he didn’t want to sell sugar water anymore and wanted to do something with a bit more meaning. The reason why people spend their whole lives maki...
Jul 22, 2020•1 hr 8 min•Season 1Ep. 86
