One of the most disliked activities but one of the most important. The decision derived from time entries have aided agencies to vastly increase profits, and provide the owner with the ability to disconnect from the business. Other Areas that are Affected: Scope Creep Reporting Pricing Process Accountability Transparency Team Engagement Don't let your agency continue flying blind without this information. Episode Links and Resources: 00:14 To Download Your Free Copy of The International Best Sel...
May 07, 2021•17 min•Season 2Ep. 17
LinkedIn is an underutilized lead source. When used right it can result in a tremendous number of leads and regular leads. Spoke with a LinkedIn Expert who helps business owners generate leads through LinkedIn about how to best utilize the platform to generate leads. To reach out to Cameron at Sales Squared for the free consultation follow the links below: LinkedIn Ultimate Sales Guide OutSpace Group Episode Links and Resources: 00:14 To Download Your Free Copy of The International Best Selling ...
Apr 30, 2021•29 min•Season 2Ep. 16
Building a Profitable and Successful agency can be difficult, especially when you consider the owner's time is finite. Agency expert Robert Patin helps agency owners and executives get their executive leaders caps on to explore aspects that are key to building a profitable agency. Episode Links and Resources: 00:14 To Download Your Free Copy of The International Best Selling Book "The Agency Blueprint" just click this link 4:59 Putting the Right Team In Place 6:21 Value Based Pricing 8:03 The 80...
Apr 23, 2021•21 min•Season 2Ep. 15
At the core of your agency is your team, which is who makes your agency function. Being sure that the information is in the right hands is key. Establishing a culture of transparency and open communication is pivotal to the success of your agency. In this episode agency expert, Robert Patin discusses how to openly communicate and why it is important. Episode Links and Resources: 00:14 To Download Your Free Copy of The International Best Selling Book "The Agency Blueprint" just click this link 6:...
Apr 16, 2021•21 min•Season 2Ep. 14
A lot was learned in the past 12 months, and one of those lessons was that cash is king. In order to thrive as an agency you need to review your cash flow and understand how projects can impact it. In this episode Robert Patin agency expert reviews items that you should consider when taking on new contracts and the cash flow implications. Episode Links and Resources: 00:14 To Download Your Free Copy of The International Best Selling Book "The Agency Blueprint" just click this link 2:10 Helpful T...
Apr 09, 2021•22 min•Season 2Ep. 13
Scopes of Work or Statements of Work are at the center of the creative industry. Having your scopes of work detailed is important to allow your agency to be successful and is also the cornerstone of your clients expectations. In this Episode Agency Expert Robert Patin reviews what items to include in your SOWs Project Goals/Objectives Detailed Deliverables: Due Dates: Process Individual Tasks and Client Responsibilities Episode Links and Resources: 00:14 To Download Your Free Copy of The Interna...
Apr 02, 2021•20 min•Season 1Ep. 12
You Client Expectation process is key to long term happy clients and a profitable agency. In this episode Robert Patin the International Best Selling Author of The Agency Blueprint reviews how setting up a client expectation process can have far reaching impacts. He also reviews how to go about implementing, the aspects to implementing this process. Get started on your process today. http://creativeagencysuccess.com/ Episode Links and Resources: 00:14 To Download Your Free Copy of The Internatio...
Mar 26, 2021•26 min•Season 1Ep. 11
In this episode, Robert Patin speaks with Sharon Toerek from Toerek Law about legal issues facing creative agencies. Covering Topics of Intellectual Property, MSA Negotiations, Freelancer Agreements and Exclusivity. Legal compliance should be at the core of your agency strategy. To have a legal checkup with Sharon go to: https://mailchi.mp/legalandcreative/donewithyoulegalcheckup Linkedin: https://www.linkedin.com/in/sharontoerek/ Website: http://www.legalandcreative.com/ Episode Links and Episo...
Mar 19, 2021•22 min•Season 1Ep. 10
We all do it. It is important to recognize when we are letting our limiting beliefs get in the way of our goals. Don't let your fears prevent your agency from reaching it potential. In this Episode Agency Expert and International Best Selling Author Robert Patin Covers: Creating Your Agency Plan Setting Self Imposed Deadlines Learning to be Comfortable being Uncomfortable Episode Links and Resources: 00:15 To Download Your Free Copy of The International Best Selling Book "The Agency Blueprint" j...
Mar 12, 2021•15 min•Season 1Ep. 9
I see agencies do this backwards all the time. Increasing the communication with clients when they pay more. Increase the communication with your clients, increase the project, then increase your fees. You are in the relationship business as much as you are in the creative service business. Focus on being human first, connect with your clients and your team. Your business will follow. Do good by doing good. Episode Links and Resources: 00:17 To Download Your Free Copy of The International Best S...
Mar 05, 2021•18 min•Season 1Ep. 8
We all need to be our own advocates, propelling ourselves to a better life. In this episode, I cover how to be a change agent in your own agency. How to leverage yourself and your team to create a better life for your clients, your team and yourself. Become the change you want to see if your agency. Episode Links and Resources: 00:14 To Download Your Free Copy of The International Best Selling Book "The Agency Blueprint" just click this link. 2:15 The Cobbler's Children Have No Shoes 2:56 How Ou...
Feb 26, 2021•16 min•Season 1Ep. 7
Why being an authority in a niche is helpful and how your agency can do good by doing good. Episode Links and Resources: 00:15 To Download Your Free Copy of The International Best Selling Book "The Agency Blueprint" just click this link. 1:33 Lou Holtz “You're either growing or you’re dying.” 5:54 Motivate Your Team and Boost Engagement by Fostering a Winning Company Culture 7:43 The Checklist for Hiring Employees 7:52 Traction: Get a Grip on Your Business by Gino Wickman 9:48 Why Your Agency Ne...
Feb 19, 2021•20 min•Season 1Ep. 6
Digital Marketing is consistently growing in our industry, and at the center of it is Social Media. As a huge believer in data-driven decisions, we interviewed Tim Hill the CEO at Social Status a premier Social Media analytics platform. FREE: Social Media Report Template In the episode we cover: Why Social Media Analytics is important How to use utilize social media analytics to provide value to clients How to stay ahead of the curve with social media analytics. Episode Links and Resources: 00:1...
Feb 12, 2021•23 min•Season 1Ep. 5
Agencies are often looking at the wrong places to scale and become profitable. They are looking at their billable rates. What they are missing is that it is irrelevant when you consider all of the factors. It is often because they are being advised to look at the wrong places. What agencies need to look at is the information that they have at their fingertips to see what and where they are having profitability issues. With the right data and the right plan your agency can thrive. Change is neede...
Feb 05, 2021•15 min•Season 1Ep. 4
Value-Based Fees are the key to a profitable and turn-key agency. In this episode we cover: What Value-Based Fees Are The Impacts it can have on an agency Why it Matters Case Studies on agencies who have already implemented How to Implement To download the industry report and see how other agencies like yours are at the top of their industry, follow this link. For your FREE copy of my International Best Selling Book "The Agency Blueprint" click here. Episode Links and Resources: 00:17 To Downloa...
Jan 29, 2021•27 min•Season 1Ep. 3
In this episode we review what it means to be a Niche agency, why it is important and how to do it successfully. We often hear about being a niche agency, but not often how to implement it. We will review together the impacts I have seen with my clients, and what it can do for your agency. Industry Report Link As always go to CreativeAgencySuccess.com to jump-start your agency today. Episode Links and Resources: 00:16 To Download Your Free Copy of The International Best Selling Book "The Agency ...
Jan 22, 2021•25 min•Season 1Ep. 2
We all face challenges on our path to success, as much as I wish that I was immune to this phase of entrepreneurship I was not. To Download Your Free Copy of The International Best Selling Book "The Agency Blueprint" just click this link. Many years ago, I took a step back to take a look at my business and my life. And I realized that I’d completely lost sight of what I wanted from my business. I’d fallen into the same trap that so many other small business owners fall into: I felt that I needed...
Jan 15, 2021•16 min•Season 1Ep. 1
