Tim Fitzpatrick joins me to dig into three ways to stop wasting marketing money so you can grow your business. So many businesses skip the marketing fundamentals and then wonder why their marketing isn’t working. The fundamentals are the key to success and we’ll cover them all in this show. Tim is an entrepreneur with expertise in marketing and business growth. He has 20+ years of entrepreneurial experience with a passion for developing and growing businesses. That passion served him well in ope...
Apr 19, 2021•37 min
In this episode Michael Sherlock joins me to dive into the 5 elements you can use today to truly SHOCK your potential. Don’t be fooled by the name, the hair color, or crazy shoes. Michael Sherlock is serious about business. She is dedicated to creating positive, productive, and profitable workplaces. Before launching her global training company, Shock Your Potential, Michael has been responsible for net revenue exceeding $75 million and as many as 500 employees at a time. She was recently chosen...
Apr 15, 2021•50 min
David Lucatch shares valuable information on growing your business so you can exit with grace when you are ready. David is the CEO, President & Chair of the Corporation at Liquid Avatar Technologies. He has spent over 35 years as a serial entrepreneur in the international marketing arena and over 25 years of that developing technologies and taking them to market. David has held senior management posts and directorships at both private and public technology and media firms. Today, David's foc...
Apr 12, 2021•37 min
Too many companies are losing business because their marketing message is confusing their customers. Guest, Erin Fults, shares common mistakes businesses make when talking about what they offer and simple changes you can make to your website and marketing materials to increase sales. Erin is a marketing consultant that helps service-based businesses develop a clear marketing message and sales funnel so they connect with the right customer and increase sales. She's run a small business for 12 yea...
Apr 08, 2021•38 min
Nicole Rodrigues discusses how to overcome obstacles as an entrepreneur, how to grow your business and educate yourself on new opportunities. Being an entrepreneur isn’t always easy, but Nicole has the tips you need to help your business run smoother! Nicole Rodrigues is a powerhouse founder of two companies, NRPR Group and the Young Dreamers Foundation, as well as the Author of Beverly Hills Boss. She has more than 19+ years of experience in PR, social media and digital marketing. She’s the cre...
Apr 05, 2021•38 min
Andre Young joins me to share some thoughts and tips for leading an organization. Work/life harmony creates greater performance and results. Andre is a professional speaker, author, trainer, and Founder of You Evolving Now, LLC. He worked as a Mental Health Therapist for 19 years, played sports at every level from high school to professional, has been an employee, a business owner, and self-employed, written 3 books focused on enhancing Leadership & Work/Life Harmony. As Founder of You Evolv...
Apr 01, 2021•52 min
Annie P. Ruggles joins me for a dynamic conversation where she shares her hulk-like disdain for hard sales, tacky self promotion, and overly competitive sleazeballs in order to break the misconception that the art of selling and the art of manipulation are one and the same. Annie P Ruggles is the Founder and Dean of The Non-Sleazy Sales Academy, where she’s guided hundreds of people toward making deeper connections, lasting impressions, and friendlier, more lucractive transactions and conversion...
Mar 25, 2021•51 min
Learning to negotiate can literally earn you five, six, even seven figures in a matter of hours, yet most people have never developed this skill. Learn a basic framework for negotiating and improve your outcomes when Mark Herschberg joins the podcast. Mark is the author of The Career Toolkit, Essential Skills for Success That No One Taught You. Educated at MIT, Mark has spent his career launching and fixing new ventures at startups, Fortune 500s, and academia. He’s developed new software languag...
Mar 22, 2021•50 min
John Briggs joins me to talk about ensuring you have a healthy work life balance for yourself, and your team. John is the founder and CEO of Incite Tax and Accounting, the author of Profit First for Microgyms, and a specialist in accounting services for gyms, with more gym clients than any other firm in the US. Through all of this, he seeks to give brick and mortar entrepreneurs the work-life balance they need to grow, scale, and succeed. Today's show is sponsored by Audible.com. Audible.com is ...
Mar 18, 2021•38 min
What if you could predict the future-what your customers will want, what they will buy and who they will want to buy from? Author and speaker, Jason Dorsey, has studied Gen Z and made remarkable discoveries that will help business owners "See the future" and make the appropriate adjustments to find success. He joins me to share what he’s discovered. Jason is a pioneering Gen Z, Millennial, and generations speaker and researcher. He is on a mission to separate generational myth from truth to solv...
Mar 15, 2021•40 min
Spencer Snakard joins me to share her ideas on how to transform and reinvent yourself by working to let go of limiting beliefs and destructive behaviors in order to live your best life. In addition to extensive training, Spencer teaches from experience after having built a life she loves. She teaches strategies that lead to breakthroughs where clients reach their next level of success, while living fulfilled and balanced lives. Spencer is an Executive Transformation Coach, Trainer, and Speaker. ...
Mar 11, 2021•41 min
Popular small business coaching platform and top marketing podcast The Product Boss co-founder, Minna Khounlo-Sithep, tackles what small, product-based businesses need to know as we emerge from COVID winter and why we all need to pledge to do our part. Minna is a product business expert with a vast knowledge of Amazon and product-based growth strategies. She has an MBA and over 15 years of entrepreneurial experience. Together with Jacqueline Snyder, Minna co-hosts the powerful The Product Boss P...
Mar 08, 2021•41 min
Robbie Crabtree joins us to share how to be more effective at persuading prospects by compelling them to feel an emotion. He created the Performative Speaking framework to reverse engineer the feeling you want to create by drawing on popular movie scenes that make you feel a certain emotion. Robbie has worked as an attorney on over 100 high-profile cases along with teaching persuasive speaking at Southern Methodist University Law School. He also coaches students to compete nationally in speech c...
Mar 04, 2021•39 min
It's easy to find the tools one needs to start and run a business. Libraries of books have been written and resources seem to be everywhere. But what about guidance to help us manage ourselves during the sometimes perilous and frenetic entrepreneurial journey? Iowa businessman/author Jeff Johnston has answers and shares them in an impactful conversation. Jeff, is on a mission to help entrepreneurs find success while still being healthy and strong. His new book, This One's For You, tells his stor...
Mar 01, 2021•44 min
Ashley Micciche joins me to share ideas and solutions that are quick and easy for owners to implement. Understand the value of your business today, as well as how to take advantage of the abundance of opportunities that exist for business owners to protect and grow your business value. Ashley is co-owner and CEO of TrueNorth Retirement Advisors. She specializes in the unique needs and challenges the business owners face and helps them create highly successful exit plans. A frequent podcast guest...
Feb 25, 2021•46 min
In today’s episode, we sit down with Darren Gallop at Securicy. While leading his previous startup, he lost a 6-figure-deal that would have put his company on the map because he failed a security audit. He’s here today to provide tips for businesses so that no leader loses a game-changer-deal in the future. Darren is a business leader and security professional with over twenty years of experience as a CEO and CISO of companies that handle sensitive data. Currently the CEO and co-founder of Secur...
Feb 22, 2021•52 min
Vinnie Fisher joins me to talk about the importance of understanding your financials. You don’t have to be able to do them, but you do have to pay attention to them. Vinnie is a CEO and has more than 20 years of experience. Vinnie studied at the Canisius College with a Bachelor's degree in Political Science and Government and at the University of Toledo College of Law for Juris Doctorate, Law. He is an Attorney and specializes in entrepreneurship, social media marketing, online advertising, affi...
Feb 18, 2021•33 min
The truth is that we each have our own definition of success. It’s not always financial. Katherine and Michael join me to talk about what it means to live a life and build a business of purpose so you leave a meaningful legacy. Kathryn and Michael K. Redman are the husband-and-wife team behind Half a Bubble Out (HaBO), a marketing and business consulting firm. They’re also founders of HaBO Village, a membership website which helps leaders build Passion & Provision companies, full of profit, ...
Feb 15, 2021•50 min
As businesses attempt to navigate life in a post-pandemic world, many are struggling to adjust to a new normal that doesn’t include networking events, trade shows, and conferences that allowed their salespeople to form and build valuable relationships with potential customers. In the absence of these events, digital marketing has never been more critical. Ronnie Soud shares how businesses should be using digital marketing to compensate for the restrictions on outside sales tactics. Ronnie Soud i...
Feb 11, 2021•49 min
The voice in your head is you, but it's not the most expansive, visionary version of yourself. Feeling deep down that you are good enough, that you are worth it, will transform the choices you make, the caliber of people, and the value of the work you attract. Remy Blumenfeld shares some powerful insights and tips for overcoming your saboteur. Remy is one of the world's leading business coaches and advisors. He has contributed more than 50 articles to Forbes and has been listed by the Independen...
Feb 08, 2021•54 min
Small business owners spend a lifetime building a company and have one shot at getting their exit right. John Warrillow has become an expert on how to build value in a company, create systems to accelerate that value, and when the time comes, harvest the value of your company. John is the founder of The Value Builder System™, a simple software for building the value of a company used by thousands of businesses worldwide. Offered by a global network of independent advisors known as Certified Valu...
Feb 04, 2021•44 min
Every organization is having to change the way they do things, learn new concepts, and rapidly operationalize new policies and standards in a desperate attempt to achieve peak performance during the pandemic. Sejal Thakkar joins me to talk about the impact incivility is having on organizations as well as how to change a companies culture. Dubbing herself "Chief Civility Officer", Sejal is not your average employment law attorney! Her more than fifteen years of experience advising clients, human ...
Feb 01, 2021•50 min
It can be hard to figure out where to start when thinking about how to brand your business. Deevo Tindall joins me to share how you can reveal the transcendent purpose that your brand fulfills. Deevo is a photographer, videographer, blogger, serial entrepreneur, ex-college athlete, self-made culinary chef, former corporate executive, single father of two promising young ladies and now an emerging strategy consultant and paid speaker, who is fast making his way as an expert in creative digital ar...
Jan 28, 2021•48 min
Have you ever thought “I wish I could start over and hire a dream team”? In this episode, Jill Valdez talks about the strategy to overcome disunity and disorganization with your existing team! She’ll discuss how your staff can improve trust and accountability, providing you the opportunity to place individuals in the right roles, increasing effectiveness and overall job satisfaction. Jill Valdez spent 17 years as a full-time executive of a non-profit corporation. In 2016, she jumped into the for...
Jan 25, 2021•43 min
One of the biggest challenges with branding is its vagueness which often results in a branding approach that is just as vague and does not achieve much. But it doesn't have to be this way! Melanie Goel shares her experience about how to define a brand from the ground up instead of top down and how to develop the necessary assets to build a strong brand framework. She also gives actionable advice on how to put the framework into action. Melanie Goel is a brand strategist for small business owners...
Jan 21, 2021•43 min
Too many small businesses ignore branding, thinking that their company isn't big enough or that it's just about colors and fonts. Laura Rees walks us through what a brand really means when you're a small business, why it's critical to develop one, and how it can complement and amplify sales efforts. Laura teaches entrepreneurs and small businesses how to use their brand as a powerful sales tool, and as a way to accelerate the sales cycle. Over the past twenty years she's worked as a brand strate...
Jan 18, 2021•34 min
You can have the greatest business on the planet, but if no one knows about you, you won’t last long. In this episode, Tommy Mello discusses how to build your reputation online from your website and Facebook page, how to dominate online review sites and search engine results, and cost-effective ways to generate leads. In 2010, Tommy became the sole owner/operator of a Phoenix-based garage door service business, with $50,000 in debt. Today, A1 Garage generates more than $40 million in annual reve...
Jan 14, 2021•34 min
Over the previous years the pursuit of efficiency and automation has created a lonely world that is actually disconnected from what we need the most - people! In today’s episode our guest David Jay will shed light onto why he believes that business, at its best, is personal and purposeful. And why this approach is better for both relationships and revenue. David is the founder and CEO of Warm Welcome and was recently named a Top 100 Tech Innovator and Influencer. David has bootstrapped several s...
Jan 11, 2021•40 min
This year has certainly been a challenge for many business owners. Ruth King gives business owners the best ways to avoid business failure. While many business owners focus solely on profits and ignore wealth building, a business needs both or they can still go bankrupt…as we are seeing in the days of COVID 19. Ruth King is president of Business Ventures Corporation. Well-known as “The Profitability Master”, Ruth has a passion for helping small business grow profits and wealth. After 12 years on...
Jan 07, 2021•47 min
Charles Read joins me to provide actionable tips on how to avoid employment penalties from the IRS. Charles J Read is a Certified Public Accountant (CPA), U.S Tax Court Practitioner (USTCP), member of the Internal Revenue Service Advisory Council (IRSAC), and the Founder of GetPayroll. Mr. Read’s companies have provided full-service payroll services, payroll tax services, and other payroll-related services since 1991. Charles has over 50 years of financial leadership experience in a broad range ...
Dec 30, 2020•41 min
