#281 - Guiding Addressable TV Forward at Comcast - podcast episode cover

#281 - Guiding Addressable TV Forward at Comcast

May 04, 202141 min
--:--
--:--
Download Metacast podcast app
Listen to this episode in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episode description

Conversation with Larry Allen, the Vice President and General Manager of Addressable TV Enablement for Comcast Advertising who is responsible for guiding the addressable TV solutions across Comcast, leveraging data and technology to enhance the consumer experience while delivering optimal results for clients across all screens.

For the best experience, listen in Metacast app for iOS or Android