#187 - How to Become Legendary
Nov 20, 2019•1 hr•Ep. 187
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Episode description
Conversation with Christopher Lochhead, a former three-time public company CMO, a podcaster with two of the top business podcasts on Apple, the best selling author of “Niche Down, How to Become Legendary by Being Different,” and he’s been referred to as the Godfather of Category Design.
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