On today’s episode, Kunle is joined by Michael Hershfield, Founder & CEO of Accrue Savings , a one-of-a-kind merchant-embedded shopping experience that gives customers cash rewards when they save up for their purchases. As a consumer the whole idea of Buy Now Pay Later, is a tempting offer especially when it comes to high ticket price purchases. It’s basically debt-disguised in fancy and enticing words. As a merchant, the whole model may not be financially stable especially when it comes to ...
Jun 10, 2022•41 min•Season 7Ep. 12
On today’s episode, Kunle is joined by Steven Sashen, Founder of Xero Shoes , a lightweight minimalist footwear company dedicated to giving people the freedom of barefoot movement with just enough protection and an authentic style. Have you spent hundreds of dollars on a pair of running shoes? Of course, you did! You bought a pair that has the latest and improved design. It has the best ankle support, heel counter, and arch support for your running needs but did you know that those aren’t needed...
Jun 05, 2022•49 min•Season 7Ep. 11
On today’s episode, Kunle is joined by Steven Sashen, Founder of Xero Shoes , a lightweight minimalist footwear company dedicated to giving people the freedom of barefoot movement with just enough protection and an authentic style. Have you spent hundreds of dollars on a pair of running shoes? Of course, you did! You bought a pair that has the latest and improved design. It has the best ankle support, heel counter, and arch support for your running needs but did you know that those aren’t needed...
Jun 04, 2022•39 min•Season 7Ep. 11
On today’s episode, Kunle is joined by Mike Stevens, the Bestselling Author of the book, The Direct-To-Consumer Playbook , and a Mentor at Stevens.Earth , a brand focused on giving young businesses the right foundations to help them become old businesses. Growing a business isn’t easy. It takes many mistakes and setbacks to reach the success you’ve always wanted. You go through different twists and turns before finding the right solution to your problem. It’s a long road but it’s worth it to tak...
May 28, 2022•59 min•Season 7Ep. 10
On today’s episode, Kunle is joined by Rohan Shah, Co-Founder of Extend , an API-first company that streamlines the development of extended warranties and product protection in the D2C eCommerce world. As a consumer, it’s almost a godsend to have an extended warranty on our loved purchases, especially electronics and furniture when parts suddenly break. They have confidence in the merchant so it makes sense to purchase the warranty. Also, it’s a bargain price compared to the prices of repairs th...
May 21, 2022•43 min•Season 7Ep. 9
On today’s episode, Kunle is joined by Tim Bucciarelli, Senior Manager of Digital Operations at IronPlane , a full-service eCommerce agency specializing in platform design, development, and digital marketing agency in general. What does an eCommerce business need? They need a flawless flow of operations and timely software integrations, meaning that everything must be in tip-top shape. One of the common problems you encounter is with the plugin you bought. It didn't work on your platform. It’s t...
May 16, 2022•59 min•Season 7Ep. 8
On today’s episode, Kunle is joined by Mathieu Mireault, Co-founder of Dermadry , a world-leading manufacturer of iontophoresis machines for the treatment of hyperhidrosis. There are products that need more than an Ad on Facebook, Google on Instagram to hit that buy button. Some brands need more exposure or old-fashioned word of mouth to garner the customer’s attention. Dermadry is a world-leading manufacturer of iontophoresis machines. Their whole product revolves around those suffering from hy...
May 14, 2022•46 min•Season 7Ep. 8
On today’s episode, Kunle is joined by Oliver Edholm, Co-Founder & CEO of Depict , a Stockholm-based start-up that provides AI-based product recommendations that integrate with any eCommerce store. A ton of products in your eCommerce store will either keep your growth at a stagnant state or even slow down sales. With hundreds in your catalog, it can hinder a customer’s purchase experience. We can’t have that now, can we? Maybe you didn’t know but there is a way to leverage your current SKUs ...
May 05, 2022•44 min•Season 7Ep. 7
On today’s episode, Kunle is joined by Jason Caruso, the Co-owner and host of eCommerce Uncensored , a podcast dedicated to bringing tips, tricks, and techniques to eCommerce entrepreneurs looking to grow their sales, traffic, and email list. With the help of a fast-paced digital world, podcasts have truly become the fountain of knowledge for many. It’s not a surprise due to the diversity and the creative freedom it provides for both creators and consumers. eCommerce Uncensored is just one of th...
Apr 28, 2022•1 hr 17 min•Season 7Ep. 6
On today’s episode, Kunle is joined by Austin Armstrong, CEO of SocialtyPro , a digital marketing agency that specializes in TikTok marketing and search engine optimization. The digital age is fast approaching. Social media has placed itself as a hub for marketers seeking to build brand awareness. With the popularity of Instagram and Facebook for eCommerce brands, marketers are rising up to the challenge and using TikTok as a creative space to market their products. TikTok has grown to be one of...
Apr 21, 2022•51 min•Season 7Ep. 5
On today’s episode, Kunle is joined by Simon Severino, Founder of Strategy Sprints , a brand that focuses on providing over 200 different blueprints to increase effectiveness, grow revenue, and secure business resilience to effectively scale your brand. Who said scaling was an afternoon walk in the park? CEOs, founders, and employees go through hardships to see a company grow, but once they feel that growth, things start to get a little tricky. For the CEO, it’s like a maze to get things on the ...
Apr 14, 2022•54 min•Season 7Ep. 4
On today’s episode, Kunle is joined by Mark Hook, Vice President & Global Brand PR of Communications at Brightpearl , a Retail Operating System that’s geared towards retailers and wholesalers looking to reach hyper scalability. Nothing is more exciting than seeing your brand receive twice the amount of orders. All those late nights have finally paid off. But as your brand continues to grow, so does the amount of workload. Things get more and more complex as you get more customers. Your old o...
Apr 10, 2022•47 min
On today’s episode, Kunle is joined by Simone Martinelli, the Founder and CEO of Volume , a UK-centric company that provides elegant and smooth open banking services to merchants and creates the best experience for users and businesses. It’s time to check out what’s inside our online carts. The excitement dies down a little when we realize that we need to open up another app to transfer money and finally pay the needed amount. It’s tedious to go through many channels just to finalize our purchas...
Apr 07, 2022•36 min•Season 7Ep. 3
On today’s episode, Kunle is joined by Csaba Zajdó, Co-Founder of OptiMonk , a powerful conversion optimization tool that converts your traffic into sales. Bombarding your customers with all your content marketing tools is a big thumbs down. Most would find it annoying but how would you help those who are unsure about what they are looking for? Is there a way to figure out what they might need on your website? If you’re scratching your head don’t worry there is a solution. OptiMonk is here to he...
Mar 31, 2022•52 min•Season 7Ep. 2
On today’s episode, Kunle is joined by Andrew Chan, Co-Founder of AfterShip , a Hong Kong-based company offering detailed shipment tracking through a SaaS model that enhances customer experience post-purchase. “Where is my order?” It’s such an infuriating question, isn’t it? Don’t worry, you’re not the only brand receiving that question from your customers. If only your customers could see their order status in detail and receive updates about their purchase to avoid answering repetitive questio...
Mar 24, 2022•52 min•Season 7Ep. 1
In today’s episode, Kunle is joined by Reza Khadjavi, CEO of Motion , a platform that supercharges your creative testing and reporting workflow from Ads Manager so you can focus on scaling creatives that convert. Gone are the days when you could scale ad campaigns using just 3-4 images as creatives. The competition for attention and eyeballs has gotten so intense that stopping the scroll is easier said than done. And this was before the privacy-driven changes to the ecosystem. Knowing what works...
Mar 17, 2022•59 min•Season 6Ep. 66
In today’s episode, Kunle is joined by Paul Okhrem, Founder of ELogic Commerce , a Ukraine-based company that services omnichannel brands to deliver eCommerce solutions to serve different markets. A sudden change in a nation can disrupt any industry and eCommerce is no exception. As the east of Ukraine plunges into chaos, a western Ukraine-based business that focuses on growing their client’s eCommerce brand to make more revenue decided to defy their country’s situation. ELogic Commerce opened i...
Mar 13, 2022•31 min•Season 6Ep. 65
In today’s episode, Kunle is joined by Matt Bahr, Co-Founder EnquireLabs , a technology company that focuses on customer insight to improve operations, products, and marketing to better serve customers. For D2C brands, fulfilling an order should not be the end of customer transactions. In order to get returning and new customers, a brand must also focus on post-purchase. One way to do that is to ensure that your customers receive a post-purchase survey. Knowing your customers is going to help yo...
Mar 10, 2022•49 min•Season 6Ep. 64
In today’s episode, Kunle is joined by Evan Padgett, Co-Founder & COO of Stealth Venture Labs , an incubator for growing eCommerce businesses and a company that works in the acquisition and growing eCommerce brands. Every small brand goes through the hoop of the needle to ensure their growth is steady but there will come a time when that brand exceeds what you can handle with a handful of people. A growing business means a growing team, and a part of your team is a marketer. Choosing the rig...
Mar 03, 2022•1 hr 13 min•Season 6Ep. 63
On today’s episode, Kunle is joined by Rich Page, CEO & Founder of Rich Page: Website Organizer , a company that helps websites increase conversion rates and sales. Websites have many benefits including providing your customers with the best user experience (UX). With satisfied customers, you get guaranteed converts. A pretty website isn’t enough to drive in traffic. What you need is a website with a friendly user experience and CRO to bring in loads of traffic, and with loads of traffic, yo...
Feb 24, 2022•47 min•Season 6Ep. 62
In today’s episode, Kunle is joined by Paul Orlando, Founder of Startups Unplugged , a startup accelerator and incubator that helps companies generate more revenue and enables different communities to attract new businesses. As a data-driven person, Paul Orlando strategizes according to data and numbers, and with that, he comes up with different approaches on how to get ideal closing customers. Paul learned the hard way that data is very important to measure growth in the business but that was n...
Feb 17, 2022•45 min•Season 6Ep. 61
On today’s episode, Kunle is joined by Josh Dittrich, Founder and VP of Branded Seller , a company that helps brands maximize their exit through selling without brokers, going the DIY route, and helping brands point the needle to where their product’s market is. Entrepreneurs want to make the most of their hard work. While exiting from a D2C business can be particularly difficult for a seller especially with big brand competitors like Amazon, Branded Seller goes above and beyond to make an intro...
Feb 10, 2022•35 min•Season 6Ep. 60
On today’s episode, Kunle is joined by Ayo Disu, Kunle’s Co-Founder at Octillion Capital Partners , an acquisition company looking for diamond in the rough eCommerce, direct-to-consumer, and marketplace businesses. After building a successful business, founders sometimes find themselves wanting to sell. This could be because they want to do something more meaningful for them, or because they are retiring and the next generation doesn’t want to take over, or simply because they have reached a pla...
Feb 03, 2022•35 min•Season 6Ep. 59
On today’s episode, Kunle is joined by Michael Rubenstein, Co-Founder and President of OpenStore . Michael has spent the past two decades building iconic companies in the digital marketing and digital advertising space. His new business, OpenStore, is unique in that it provides direct-to-consumer eCommerce merchants with instant liquidity. The past decade has led to explosive success for a lot of Shopify businesses. Although some entrepreneurs want to operate and own their business for a long ti...
Jan 27, 2022•43 min•Season 6Ep. 58
On today’s episode, Kunle is joined by Mike Shapaker, CMO at ChannelAdvisor , an SaaS company offering businesses a centralised platform to streamline operations, expand to new channels and grow sales. With the full-blown expansion of eCommerce and democratisation of Martech, businesses are in a race to be everywhere their customers are. And the ever-shifting privacy landscape has made it all the more important for businesses to be ahead of the curve. Since we’re at the start of 2022, there’s no...
Jan 20, 2022•40 min•Season 6Ep. 57
On today’s episode, Kunle is joined by Asher Ismail, Co-Founder of Co-founder of Uncapped , Europe’s biggest revenue-based financing firm. Special offer for 2xers: Email asher@weareuncapped.com with the subject line “Secret 50k” for a chance to get $50k funding with zero fees. Gone are the days when eCommerce businesses were unable to raise capital. Traditional options like banks and VCs were never really preferred options, but now the market is flooded with finance companies and investors looki...
Jan 13, 2022•37 min•Season 6Ep. 56
On today’s episode, Kunle is joined by Adam Dornbusch, Founder and CEO of Entribe , an all-in-one CRM platform that simplifies creator management and the process of acquiring high-quality, brand-approved UGC at scale. It is common knowledge that good quality user generated content outperforms all other types of content by some distance. Yet most brands struggle to create a steady flow of UGC that can be leveraged. The common “fix” is to give away big rewards hoping that luck out with good UGC, o...
Dec 16, 2021•44 min•Season 6Ep. 55
On today’s episode, Kunle is joined by Andréa Bernholtz, Co-Founder of the eco-conscious Swiminista brand, a collection of ultra-comfortable swimwear featuring a soft, luxurious nylon fabric made from post-consumer plastics. As the effects of climate change become more and more prevalent, awareness around sustainable and eco friendly products is on the rise. So much so that for many businesses these buzzwords have become a marketing strategy. But what does it really mean to build an eco-consciou...
Dec 09, 2021•50 min•Season 6Ep. 54
On today’s episode, Kunle is joined by Edward Upton, Founder of Little Data , a platform that helps eCommerce merchants automatically connect Google Analytics with platforms such as Shopify and apps like ReCharge and Facebook Ads. Making data-based decisions is a goal for many-a-business. But getting a unified picture of data from multiple platforms is a major challenge to say the least. Add to that the many privacy related changes in the industry, and you’re looking at an almost impossible jigs...
Dec 02, 2021•41 min•Season 6Ep. 53
On today’s episode, Kunle is joined by Garret Akerson, Co-Founder of Kindred Bravely , a maternity and breastfeeding apparel brand founded in 2016 along with his wife Deeanne. Kindred Bravely is a case study in female entrepreneurship and innovation which is a testament of achieving a three-year revenue growth of 8,544%. Running a profitable business is a challenge at the best of times. But if you don’t have a handle on your numbers, this challenge can become insurmountable. It’s fair to say tha...
Nov 25, 2021•59 min•Season 6Ep. 52
