1 Insight - podcast cover

1 Insight

Rich Litvin, Founder of 4PC1insight.libsyn.com
If you’re the most interesting person in the room... you’re in the wrong room.1 Insight - coaching for high-level leaders becoming high-level coaches. Because a single insight can change EVERYTHING...Rich Litvin has coached some of the most successful and talented people on the planet – from billion dollar business owners to former Navy Seals. He wrote a book for coaches that has sold over 50,000 copies, by word of mouth. And he is the founder of a community of extraordinary top performers, called 4PC. Ultra-successful people are the ones who call Rich. His clients include Olympic athletes, Presidential candidates, Hollywood film directors, Special Forces operatives and serial entrepreneurs.Rich sees what most people cannot see – and he dares to say what most people would not say. And each week on this podcast, he will be challenging the thinking of high performers – from leaders in the corporate world, to successful entrepreneurs, to military veterans to high level coaches. 1 INSIGHT… because a single insight can change everything.

Episodes

S19EP01: Create your own IP

I want to emphasize the importance of coaches creating their own intellectual property and finding their unique audience or "weirdos." As a coach, it's crucial to not simply regurgitate ideas from other thought leaders but instead create our own original content. PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules...

May 11, 20234 minSeason 19Ep. 1

S18EP08: Track and your world will change

Are you struggling to track your progress and find what works for you? In this episode, I share my insights on the importance of tracking progress and finding personalized methods for doing so. PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules

May 04, 20238 minSeason 18Ep. 8

S18EP07: Lovemarks

Are you feeling lonely at the top? Do you ever feel like an imposter, despite your success? In this episode, I share my experience working with successful individuals and the importance of value-based fees. PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules

Apr 27, 20235 minSeason 18Ep. 7

S18EP06: Your fees and self-worth

Are you someone who struggles with the idea of charging high fees for your services? Do you feel like your fees are tied to your self-worth? Remember, every human is innately priceless and that any fee has nothing to do with our innate self-worth. PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules...

Apr 20, 20236 minSeason 18Ep. 6

S18EP05: 5 unique marketing methods that preeminent coaches use constantly

Are you feeling like an imposter in your success? Do you feel like you need support even though you're more successful, intelligent, and wealthier than your coach? In this episode, share my insights on how preeminent coaches use five unique marketing methods constantly. PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rule...

Apr 13, 20238 minSeason 18Ep. 5

S18EP04: How to thrive during a recession

In this episode, I had the pleasure of sharing my insights on how to thrive in challenging economic times. The key to thriving during tough times is to focus on creating value for your clients and increasing prices instead of lowering them. PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules...

Apr 06, 202312 minSeason 18Ep. 4

S18EP03: Value based coaching

In this episode, we dive into the world of coaching and the importance of value-based coaching fees. As a coach myself, I know firsthand the challenges that come with supporting successful and talented clients. That's why I'm excited to share my experiences and insights with you. PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvi...

Mar 30, 20235 minSeason 18Ep. 3

S18EP02: Living a created life and business

In this episode, I talk about how coaching can help you create the life you want. I share a personal story about how my coach encouraged me to take a month off in the summer, which led to me taking even more time off in the future. Coaching is about leadership and helping people to lead themselves. That's why I structure my coaching sessions to give my clients more freedom and independence. I offer virtually unlimited coaching, meaning that clients can ask for more support if they need it. PS. F...

Mar 23, 20236 minSeason 18Ep. 2

S18EP01: Avoid perfectionism

Avoid perfectionism by getting comfortable with uncertainty. You’ve got to realize that nothing is certain and that the way to deal with uncertainty isn’t certainty - it’s creativity. PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules

Mar 16, 20234 minSeason 18Ep. 1

S17EP10: How to create value for your clients

If you want to create more high fees then you need to create more value for your clients. How are you creating more value for your clients and potential clients? PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules

Mar 09, 20236 minSeason 17Ep. 10

S17EP09: HIGH PRESSURE. HIGH STAKES. At Your Best.

In today's session. I'm coaching Lieutenant Shannon Sedlacek. Shannon was a trial attorney in the first part of her career, a firefighter in the second part of her career, and now a coach and a consultant to high-level leaders in their teams. Today you will hear me draw out and articulate Shannon's story in a way that lands deeply inside of her, so that she can sell the powerful work she does to high-level CEOs with absolute clarity. As you listen in, play out my questions for yourself. How can ...

Mar 02, 202324 minSeason 17Ep. 9

S17EP08: How to take a scientific approach to becoming world-class

I’m a scientist by training. I have a joint degree in Biology and Economics. And that background in biology meant that I spent hours and hours of the early part of my life studying, researching and experimenting in a laboratory. The Latin root of the word “laboratory” literally means to work. The word “experiment” comes from the Latin, meaning to try and to risk. The word “research” comes from Latin, meaning “to wander hither and thither.” So, what we call science literally means hard work, taki...

Feb 23, 20238 minSeason 17Ep. 8

S17EP07: Rebel Yell

David is a consultant to the leaders of 1-billion-dollar corporations. He's worked in the corporate world for over 25 years and over a decade at Walt Disney. You're about to hear me draw out David's story and articulate it in a way that's so powerful that it lands deeply inside of him. I normally charge $10,000 to take someone through this experience because its impact is worth literally hundreds of thousands of dollars and we can't do this for ourselves. As you hear me drawing out David's story...

Feb 16, 202324 minSeason 17Ep. 7

S17EP06: Where do I find interesting people?

Building a coaching business or a community is like pushing a car. At first, the inertia makes it a really slow process, but eventually, the momentum will kick in. That’s right where my guest, Richard, is sitting with his business. Richard is a consultant and a coach who has worked in tech for 20 years. He works with fast-moving business leaders who love complexity. Richard questions where he is supposed to find interesting people that he will love to work with. In this replay episode from an ea...

Feb 09, 202324 minSeason 17Ep. 6

S17EP05: How to Sell to Corporate: You need to tell (and sell) a great story

Kanchan has been a leader, a consultant, and a coach to high-level leaders in the corporate world for over 3 decades. In today's session, I help draw out a powerful way to articulate the impact of what she does. If you coach in the corporate world - or you want to, you have to find a way to articulate the results your clients want. Listen in to find a concise but powerful way to do that. Enjoy! Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leadership. Downloa...

Feb 02, 202320 minSeason 17Ep. 5

S17EP04: The Four Stages of Transformation

Transmission is when you become a guide and start to help others to become heroes. Today I have a conversation with Hayden around how he steps into the highest level of transformation - the mastery level. Sometimes as a coach your job is to simply create space and the clients will come to their own insights. And, that's precisely what happens in this conversation. And, I have mine too at the very same time. Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leader...

Jan 26, 202322 min

S17EP03: Neuro Diversity

In today's episode. I do something different. I'm interviewing Elaine Taylor-Klaus; who is a thought leader in the world of parenting, complex kids, and neurodiversity We have a fascinating conversation around why an awareness of neurodiversity can help you and your clients. That same awareness is also really key whether you are a high-level leader of a global company or you coach leaders at any level. Enjoy! Love. Rich PS. For most of human history, it wasn’t called coaching. It was called lead...

Jan 19, 202325 minSeason 17Ep. 3

S17EP02: Branded with Rich Litvin - The Aaron Caulfield Podcast

In this episode, I join Aaron Caulfield as a guest on his podcast. I help Aaron with branding himself as an executive coach and strategy consultant for startup CEOs. We draw out two potential chapters of his future book, which are "single point of leverage" and "solitary confinement." Enjoy! Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee cli...

Jan 12, 202347 minSeason 17Ep. 2

S17EP01: Power of Transition

Sarah Milne Row is an extraordinary coach and consultant. We've known each other for over 20 years. Her clients include leaders at high level corporations like Pfizer. She's a best-selling author. Today she's ready for what's next. I help her move from a solution orientation to a space orientation. When you work with high-level leaders this is a distinction that can really create magic in their lives. Enjoy! Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leade...

Jan 05, 202320 minSeason 17Ep. 1

S16EP32: The Truth of Sales and Coaching - Selling with Love with Jason Marc Campbell

In this episode, I was a guest on the Selling with Love Podcast, hosted by Jason Marc Campbell. We go deep into the Prosperous Coach Approach and the power of connecting - one person at a time. Enjoy! Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules

Dec 15, 202236 minSeason 16Ep. 32

S16EP31: Maximizing Simplicity - Energy Audit

I begin today's coaching conversation with a story. Stories are a really fun way to create the space for insight for your client. And then I introduce Martin to my favorite coaching tool. In fact, if I was only allowed to use a single tool with my clients, for the rest of my life, this would be it... Here's a link to download the tool for yourself: https://richlitvin.com/wp-content/uploads/2020/10/Energy-Audit-Tool-bw-Oct-2020.pdf Love. Rich PS. For most of human history, it wasn’t called coachi...

Dec 08, 202220 minSeason 16Ep. 31

S16EP30: Excellent Decisions Podcast Wisdom Series with Robert MacPhee

In this episode, I'm a guest on Robert MacPhee's Excellent Decisions Podcast, Wisdom Series. I turn the tables on Robert and coach HIM about his biggest challenge at this historic time. Everybody learns three game changing questions we should be asking ourselves and three specific actions we can be taking to keep moving ahead right now. Love. Rich PS. Download my Playbook here: https://richlitvin-tools.s3-us-west1.amazonaws.com/Coaching+In+Challenging+Times+Playbook+-+FINAL.pdf...

Dec 01, 202238 minSeason 16Ep. 30

S16EP29: "I've got your back"

Shermain's secret as a leader and manager is that since his childhood he's been known for keeping people safe. He's built a reputation in just 4 words: I've got your back. I draw out the secrets of his clients – their struggles and their dreams. And I leave him speechless... What are YOU known for? Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-...

Nov 24, 202224 minSeason 16Ep. 29

S16EP28: Rich Litvin: Not Lonely, Just Alone - Psychology of Entrepreneurship with Ronsley Vaz

High-achievers, entrepreneurs and creatives are often driven by a sole purpose to make a difference. This path can put you in a difficult and lonely position; where your game can become so much bigger than that of anyone around you. In this episode, I am a guest on Psychology of Entrepreneurship. Host, Ronsley Vaz, and I discuss why we can feel so alone, even in the presence of others. We look at familiar entrepreneurial traps, and how even the most successful among us can experience their wrath...

Nov 17, 202237 minSeason 16Ep. 28

S16EP27: The Mama Bear Effect (Replay)

Chris and Michelle are two powerful women. Chris wants to make a real difference in the world by helping young boys and girls to feel more empowered. Michelle is frustrated that, if she is not careful, she can still get overwhelmed with feelings of anger. With just a couple of questions to each woman, I help them step back into their power. Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches...

Nov 10, 202219 minSeason 16Ep. 27

S16EP26: My First Call With Rich Litvin - The Cliff Ravenscraft Show - Mindset Answer Man

In this episode, I'm a guest on The Cliff Ravenscraft Show - Mindset Answer Man. During the episode, Cliff shares the UN-EDITED audio recording of our first call together after he applied for a coaching opportunity with me. Enjoy! Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules...

Nov 03, 202258 minSeason 16Ep. 26

S16EP25: You DON'T need clarity... (Replay)

I grew up in London, where some nights it was so foggy I could only see a few yards ahead in front of my face. Despite the darkness and the fog, I could still regularly drive the 10 miles to my home. Life is much like that. It would be nice to have clarity 10 years into the future about exactly what's going to happen but it doesn't really work like that. Today I mess with the thinking of two successful coaches and business owners. I show them that they are looking for clarity in the wrong direct...

Oct 27, 202229 minSeason 16Ep. 25

S16E24: The Real Job of a Transformational Coach - Coaches Rising with Joel Monk

This is an episode of Coaches Rising where Joel Monk interviews me about the road to coaching mastery. In this conversation I share what the real job of a coach is, what this requires of you, and how to navigate some of the most common bumps on the road to coaching mastery. This is an episode of Coaches Rising where Joel Monk interviews me about the road to coaching mastery. In this conversation I share what the real job of a coach is, what this requires of you, and how to navigate some of the m...

Oct 20, 202259 minSeason 16Ep. 24

S16EP23: Your clients are NOT paying you for your time... (Replay)

I have a handful of Thinking Partner clients. They invest $47K for around 5 months. I have 1-2 Concierge Trusted Advisor clients a year who invest $185K to have access to me when they need it. You may be surprised at how little they need that access. And My Thinking Partner clients are often complete way before our 30 minute calls are complete. But here's the thing, my clients are NOT paying for my time. They are paying for their insights. And their insights are priceless. Today you can listen t...

Oct 13, 20228 minSeason 16Ep. 23

S16EP22: The Price of Being a High Performer with Rich Litvin - The 21st Century Creative with Mark McGuinness

This is a special guest episode where I'm interviewed by Mark McGuinness on his podcast. In this interview we talk about what separates the highest performers from the rest, and how to avoid the pitfalls of success. Enjoy. Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules...

Oct 06, 20221 hr 2 minSeason 16Ep. 22
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