Selling your own products can be a tough journey, with nearly 50% of creators earning less than $10,000 a year and many struggling for years without seeing a single dollar. This episode reveals the harsh realities of monetizing content, highlighting the significant disparities in earnings across platforms like TikTok, Instagram, and YouTube. However, there's a glimmer of hope with Pensight , a platform that offers affordable tools for creators to sell digital products, coaching, and more without...
Nov 12, 2024•13 min•Ep. 69
I am thrilled to release our latest episode featuring Jesse Lake, creator of Geniuslink , discussing key strategies for affiliate marketing and maintaining good standing with platforms like Amazon Associates. Whether you are just starting your podcasting journey or looking to enhance your existing content monetization strategies, this episode is filled with crucial insights. Key Takeaways: Understanding Amazon’s Rules : Learn the common pitfalls that could lead to being banned from Amazon Associ...
May 12, 2024•17 min•Ep. 68
Welcome to another exciting episode of Profit From Your Podcast! I'm your host Dave Jackson, and today we're diving deep into affiliate marketing. Affiliate marketing is your answer if you want to generate income from your podcast but don't know where to start (even if you have a smaller audience). In this episode, I share a fantastic tool that takes the headache out of affiliate marketing and provides valuable insights to maximize your earnings. I also reveal my personal experiences with Amazon...
Nov 16, 2023•10 min•Ep. 67
In this edition, we're diving into the episode featuring Evans Putman , who managed to attract an astonishing 4.5 million listeners without relying on paid ads. Let's uncover the key takeaways from Evans' journey and how you can apply them to your own podcasting endeavors. Evans Putman shared his experience in building a thriving community group coaching program. He took time to identify his audience and what they needed. He came up with a program that included free tools for his audience, an af...
Nov 01, 2023•34 min•Ep. 66
Chris Stone is a behind-the-scenes expert in managing the technical aspects of content creation. With a background in the music industry, he realized that many creative individuals only wanted to focus on their craft and not worry about the technicalities. This led Chris to transition into the podcasting space, recognizing that podcasters, like musicians, are content creators who often struggle with the technical side of their work. Chris's mission is to assist these individuals in getting their...
Oct 02, 2023•35 min•Ep. 65
Years ago there was a course builder called Member Vault that had a fully functional free plan that enabled you to sell your course. This was a great way to get proof of concept. Once you had people buying your course/community, you could then upgrade to a higher plan (which you could afford). Unfortunately, they turned off their free version. Recently I discovered Fresh Learn , which has a fully functional free plan. If you need to upgrade, it's only $39/month ($29 if you go for a year). If you...
Jun 21, 2023•9 min•Ep. 64
On this episode of Profit From Your Podcast, Dave Jackson delves into the topic of monetizing podcasts beyond just sponsorships. Guest Michelle Jackson shares how she started the project Podcasters Getting Paid to address the reluctance of podcasters to spend money on learning how to monetize their shows. Michelle predicts that the industry will change in the next year or two as more people become frustrated with not seeing results. Michelle offers her insights on matching the right product with...
Apr 07, 2023•28 min•Ep. 63
Podcasting has become a popular way to make money and share your voice with the world. It's no secret that many people have used podcasting as a way to monetize their content and make a living. But creating a successful podcast takes time and dedication, making it difficult for those just starting out to see success quickly. In this article, we will explore if you can realistically make $500 in your first month of podcasting with the right strategies and techniques for monetization. There are al...
Jan 02, 2023•15 min•Ep. 62
Unlocking the Secrets of Podcast Monetization So many webinars are boring, and let's face it you never watch those replays. What is the answer? A laser-focused workshop that helps you take the steps to come up with a strategy for your show. It's happening on December 17th see https://podcasttalentcoach.com/sop You will build your monetization strategy in three hours. The workshop is limited to 12 participants to ensure you get lots of help. The organizer is Erik K Johnson ( the Podcast Talent Co...
Dec 02, 2022•11 min•Ep. 61
Volley Introduces Monetization I talk with Josh from Volley back on episode 55 and I mentioned that I wanted Volley to have a business plan. They launched Volley pro (where you get additional features) but for those who do coaching and consulting and want to get PAID, they just launch "Consult with me on Volley" and it is SO EASY. It works with Stripe and so when people pay you Stripe deposits it into your bank. Volley takes 5% of the transition and stripe will add the typical 2.9% etc fees Crea...
Nov 02, 2022•8 min•Ep. 60
Mark Des Cotes is a podcaster, graphic designer, and friend (he's the guy behind the School of Podcasting, Ask the Podcast Coach, and Podcast Rodeo artwork. You can find him atl Rings of Power Podcast ringsofpowerpodcast.com Resourceful Designer resourcefuldesigner.com Podcast Branding podcastbranding.co Today you will hear how just changing the angle of your pitch can result in a much better result. Instead of complaining about how expensive it is to be in business, simply point you how you hav...
Oct 01, 2022•8 min•Ep. 59
One of the first ways I made money with my podcast is when a member of the School of Podcasting asked if I knew an editor. Who did I recommend? Me. They just wanted to talk into the microphone and hand it off to someone. That was back in 2005, and things haven't changed. Some people love editing, and other people "just want to talk into the microphone." Back on episode 752 I interview Mark Deal and Steve Stewart from the Podcast Editor Academy which is an amazing resource with tutorials on softw...
Aug 01, 2022•24 min•Ep. 58
We all love customers, but there are some people who are NOT your target audience, and yet we create strategies that cause unrealistic expectations in your customers, or we get a great customer who can be a little forgetful. The Black Friday Sale When you do one of those HOLY COW - UNBELIEVABLE DISCOUNT Black Friday kind of sale, you get two types of customers. The customer purchases and does nothing with your product as they have no skin in the game A customer who didn't read the offer, but jum...
Jul 01, 2022•7 min•Ep. 57
You have a product, service, or potential sponsor and you have no idea what to charge. Some questions you may want to ask How niche is your audience? (the more niche - the more you can charge) What problem does your product solve? Can you make money with your product/service? How will you charge (avoid CPM for sponsors) Whatever you first land on for a price it is probably not enough (we all underprice). What is the cost of your product/service...
Jun 01, 2022•17 min•Ep. 56
I haven't been this excited about a tool in a while. It's so powerful, and yet so early to use. I also love that it works on EVERYTHING and that is what Volley does. It works on PC, Mac. Andoid, or iPhone and it has revolutionized how I'm handling questions with my community. Josh Little Interview Josh is an experienced CEO launching multiple successful startups in the past. Today we get insights into: Time Shifted Screen Sharing and Dave's School Analogy When Did Volley Become an Idea? Moving Y...
May 01, 2022•24 min•Ep. 55
At Podcast Movement Evolution in LA people kept pitching me, and in a matter of seconds, I was able to tell if this person understood the podcasting market or not. Most did not. TWO TYPES OF PODCAST BUSINESSES My friend Paul Colligan from the Podcast Partnership said, "There are two types of podcast companies. One that cares about podcasting, and the other that just wants some of that sweet, sweet podcast money." YOU NEED TO SOLVE A PROBLEM If you want to make money with a podcast, you need to s...
Apr 01, 2022•8 min•Ep. 54
Dynamic Content Flavors Pre and Post Rolls This enables you to add dynamic content (ads, or other promotions) at the beginning and end of your show/ Mid Rolls This enables you to content (ads, or other promotions) anywhere in your show (you select where, and the content is inserted) The dynamic part is you can change the content later and it will update all the episodes that have "Spots." Dynamic Ad Companies When I did the research for my book I used a dynamic ad insertion company that put gene...
Jan 26, 2022•9 min•Ep. 53
There are some things you may regret doing in podcasting. Compare your show to others (always a bad idea - instead focus on your podcast Track how much time you are actually spending creating an episode (it's longer than you think) Use "Shoutouts" as a reward. This takes up time in your episode that used to be content, and in my case, I hadn't stipulated who could or could not be someone I should shout out. You always assume everything thinks like you. They don't. I would never go on a podcast w...
Nov 30, 2021•11 min•Ep. 52
You've come up with an idea for a course. You put together some videos, pdf, and more, but you're worried about putting out the money for something like Teachable. You are pondering using something like Udemy, but then the only way you can contact your customers is through Udemy. I found out about Membervault and I love their business model. You can use if for free up to your 100th customer. Then it's only $19/month. This provides a great way to have a website, course tool, and community tool al...
Nov 23, 2021•5 min•Ep. 51
Selling is 90% mental. I used to teach sales many moons ago. When I work with clients who have products and services to sell, when I listen to their podcast their pitch sounds like this: "Hey, like if you need, I mean you don't have to, but, like, if you kinda want to, you can maybe, like, go to, you know, my website (then said so fast you can't understand it)." When I ask people why they did that they said they felt "Salesy." This typically is based on a bad stereotype of some sleazy used car s...
Nov 09, 2021•8 min•Ep. 50
Today I talk about an income stream that didn't exist when I wrote the book and that is bitcoin. It doesn't cost anything to get set up, and depending on your audience, this could end up being another source of income. Without really promoting the value for value model on the School of Podcasting and yet I've made $85 since June. Now I'm OBVIOUSLY not going to retire on that money, but think about how much that might be if I promoted it (or if my audience was more tied into cryptocurrency). All ...
Oct 25, 2021•5 min•Ep. 49
Mellisa Guller has a background in Marketing, Project Management, and Podcasting. Today I brought her on as she has a wealth of knowledge (after working for Teachable for four years) on online courses. You can hear more from Melissa on her Wit and Wire Podcast (also the name of her company). MELISSA GULLER INTERVIEW Today I get all your questions answered about building and selling an online course: When is the right time to build a course? How Long Should My Course Be? What are the Common Mista...
Sep 09, 2021•48 min•Ep. 48
Today I am joined by Agnes Kozera from Podcorn.com Porcorn can be used to find sponsors for your show, but also if you are trying to get in front of your target audience, you might consider being a sponsor/brand and sponsor other similar podcasts. SPONSOR: Check out the Book Profit From Your Podcast: Proven Strategies to Turn Listeners into a Livelihood A great book to help you gain insights into what IS WORKING in podcasingt when it comes to making money. Other topics include: 00:55 How Long Ha...
Apr 30, 2021•20 min•Ep. 23
Jordan Harbinger has all of his ads listed under a "Deals" page. Here is why this strategy makes sense. Your audience only has to remember one website address Your audience may go there to look at one advertiser and end up purchasing from multiple Your audience doesn't have to remember coupon codes People may share that page with their friends boosting SEO Jordan actually says "/deals" in his podcast which is being tracked as the actual address is /advertising Jordan is mentioned on page 11 of P...
Dec 31, 2020•5 min•Ep. 22
More podcast money is going to go through a rebrand and be called Profit From Your Podcast to coincide with the release of my book Profit From Your Podcast. You're going to see the album art change and things turn from green to red. Please note nothing is wrong with your device . Everything is fine . I'm just rebranding it kind of like back when Kentucky Fried Chicken changed their name to KFC. It was the same place, same food, same value, with just a new name. It's the same thing here More Podc...
Dec 07, 2020•46 sec•Ep. 21
Selling Advertising in Your Show When it comes to sponsors, there are four types of advertising campaigns. These are: CPM = Cost Per Thousand. You earn X amount per 1,000 downloads. CPA = Cost Per Action. You get paid when your audience makes a purchase. Flat Rate = You get paid a specified amount per episode(s) or time. Hybrid = You may get a small CPM with an additional CPA. Mentioned on this episode Patreon.com Profit From Your Podcast Pre-Order...
Jun 20, 2020•28 min•Ep. 20
There are many different ways to make money with a podcast. Depending on your topic and your audience, different strategies may work better than others. Additional Content Selling your back catalog Turn Your Show Notes Into a Book Advertisements Don’t Have to Be Pollution Selling Advertising on your Website Text Link Ads Link Worth adBrite (now adroll) Buysellads.com You can but the book More Podcast Money at https://morepodcastmoney.com/buythebook...
Jun 01, 2020•13 min•Ep. 19
Today we are talking about Presentation is the queen of podcasting. We also talk about Is your podcast advertiser friendly? Nobody likes a bad infomercial. Howard Stern is more than the seven dirty words. More Touches Equals More Sales Feeding Search Engines The way to stand out and get people talking about you is to deliver great content. While poor content delivered in a professional manner may be temporarily tolerated, great content delivered in an unlistenable, unwatchable format will not. W...
May 25, 2020•34 min•Ep. 18
To get an audience you need good content. What is good content? For me, I see it as content that makes you laugh, cry, think, groan, educate, or entertains you. If you to can more than one of these at a time you're on the right path. Today I share some example of people doing this, and point out that good content rises to the top. I also point out how the Apple charts have changed in the last 10 years. The book is available at www.morepodcastmoney.com...
May 18, 2020•24 min•Ep. 17
Today as I prepare to release the new version of the book, I'm going to read for free More Podcast Money. This book as available on Amazon . If you enjoyed the content, but don't read, you can show you appreciation with a donation .
May 11, 2020•34 min•Ep. 16
