Use an Auction to Set a Price
Mentioned in this episode www.askthepodcastcoach.com http://www.wpauctions.com/ www.podcastbranding.co More Podcast Money Book
May 07, 2020•6 min•Ep. 15
Profit From Your Podcast
The companion podcast to the hit book Profit From Your Podcast covers insights and strategies to help you monetize your podcast.
Episodes
The Best Resources For a New Author
Dave Chessen the Kindlepreneur As I get closer to really ramping up the re-write of More Podcast money I'm doing two things. I'm doing research and finding the best content, and I'm also researching book marketing (and Dave it the top guy) In this interview, you will hear: Planning with the end in mind Tips on getting good artwork/book cover on a budget The importance of editing How podcasting has helped his brand How much you can expect to spend on launching a book Check out Dave at Kindleprene...
Dec 28, 2018•20 min•Ep. 14
How To Quit Your Day Job - Tips From Someone Who Actually Did it
I saw this post from Tim Paige and I can think of so many people who will read this, and ignore it. Some people feel that the one thing keeping them from "Making it" is this really inconvenient thing called their day job. Their "side hustle" is currently bringing in $34 a month, but for some reason they think that if they only quit their job the pressure of seeing your life's savings being caught on fire will inspire you to leap into action to find a way anyway to make a living "Doing what they ...
Nov 07, 2018•13 min•Ep. 13
Does Being an Explicit Podcast Hurt Your Chances of Monetization
I saw a post on a Facebook Group: Lila Donnolo This is a sample of it Now Patreon says they have transferred processing pledges for their "adult" creators overseas, where there will be an extra processing fee. Patreon already takes a substantial cut of our earnings, credit card companies take a cut, and now we will get hit (again!) with processing fees. My account is NOW FROZEN AGAIN. I cannot access my funds from last month, and no new pledges can be made. I am losing potential income, especial...
Sep 20, 2018•8 min•Ep. 12
Your Podcast Media Kit Part 1
There are two different types of surveys in my opinion. There are surveys where you ask your audience about them (that is often used in a media kit) and the other survey where you ask them about your show. Sponsor: Thrive Themes. Conversion Focused WordPress Themes & Plugins see www.morepodcastmoney.com/thrive Audience Surveys About Them This is the survey that you need demographics. So this might be things like: Age Sex Education Income Location Race Marital Status Total household income Do...
Jun 22, 2018•7 min•Ep. 11
The Truth About Podcast Sponsorship
I see people who think the "Holy Grail" of podcasting is sponsorship. Now I have sponsors on my show, but when I listen to The Feed From Podcast Media Host Libsyn.com that less than 10% of podcasters get 5,000 downloads or more (as of May 2018). But, what if you did. An old holdover from the radio is selling advertisements by the download. CPM stands for the price for 10000 downloads. These range from $20-%50. So for this example let's use $35/1000 downloads. One episode a week (four episodes a ...
Jun 06, 2018•11 min•Ep. 10
Everything At Patreon is Doubling
Patreon Statistics In working on the update for the Book More Podcast Money, I have a contact at Patreon who informed me In 2017 Patreon paid out $150M, and they are set to pay out $300M in 2018 In 2017 there were 50,000 financially active creators, this number is up to 1000,000 in 2018 In 2017 there were 1 million patrons, this number is up to 2 million in 2018 Full notes at www.morepodcastmoney.com/9
May 26, 2018•16 min•Ep. 9
Podtours: $240,600 a Night
Today we look at one more way that is come on the horizon to make money with your podcast. When you are popular enough you can host live events where you record your show and your audience can come and watch you do this live. You can sell t-shirts and other merchandise. Pod Save America (www.crooked.com) is on tour and I checked out their ticket prices and their locations. Byham Theater in Pittsburg Sold Out 1313 Tickets start at $40 1313 X $40 = $52,520 They have two nights you at Radio City Mu...
May 05, 2018•5 min•Ep. 8
Patreon Statistics
See links with tables and graphics at http://morepodcastmoney.com/7
Apr 04, 2018•10 min•Ep. 7
Getting Free Stuff
One thing that can happen "Because of Your Podcast" is you can end up with free stuff. There are some tips to pull this off. Quick Tip : Do not contact the sales department - it is their job to SELL you their product. Contact the marketing department - it is their job to get their product exposure and you have their target audience. Sometimes this requires giving a credit card number (to ensure you give it back), but there are times they will let you keep it. I always lead by asking to try the p...
Feb 14, 2018•7 min•Ep. 6
Crowdunding Your Podcast
Patreon currently is one of the most popular crowdfunding platforms. For me, they take about 5%. With some creators, it can get closer to 10%. You can set different levels of supporting you with each level having their own reward. Here are some tips on creating rewards: Make sure they benefit the patron - not you Be careful with physical items as podcasting is a global audience Make sure you still deliver value, and that that fulfillment won't damage your original product Some things to consider...
Feb 03, 2018•18 min•Ep. 5
Getting Sponsors For Your Show
We previously talked about the different ways to make money with your podcast. For me, let's get something clear. Most people do NOT make money from their podcast. Their podcast is a marketing arm of their business that builds a relationship with their audience. Rob Walch the VP of Podcaster Relations shares stats about their network in their podcast The Feed, and in their January 6th episode he mentions that only 7% of podcasters get enough downloads for a "Major" sponsor. Yet, so many podcaste...
Jan 27, 2018•8 min•Ep. 4
How Podcasting Helps Sell YOUR Stuff
Today we are looking at how podcasting helps your audience: Know you Like you Trust you When they do those things, do you know what else they do? They BUY stuff from you! Bill Strand from http://www.chameleonbreeder.com/ will buy cages that are more expensive than his competition, but they buy HIS cages because they want to support him Today I play a clip from Hall of Fame Podcaster Gary Leland of www.fastpitchradio.com on how he no longer spends money on Google Adwords. Gary created the show hi...
Jan 19, 2018•10 min•Ep. 3
Why Podcasting is So Powerful
Let's say you have a product that is meant for people who participate in Triathalons. You could exercise in Fitness Magazines, Biking magazine, Weight Lifting Magazines, TV, but you're hoping that the tri-athlete is maybe watching or reading one of those items. While more people listen to radio than a podcast, each year radio listening is going down and podcast listening is going up. With a radio station, you can only reach as far as your signal. You might say, "But hey Dave I can get my station...
Jan 12, 2018•8 min•Ep. 2
How Do You Make Money With a Podcast
Today we talk about the ways you can make money with your podcast. Sell Your Stuff Sell other Peoples Stuff Sponsors Donations and Crowd Funding Free Stuff Of course, all of those rely on you having an audience. If you're looking for more options, that is it. You're either going to sell a product or service that you have created, sell other people products (through affiliate links using sites like shareasale.com, donation and crowdfunding tools like Patreon, and you might get free stuff from com...
Jan 02, 2018•5 min•Ep. 1
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