MadAboutGrowth

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MadAboutGrowth is a community of Growth Professionals. Learn everything related to sales, marketing and business growth.

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Episodes

Market Expansion Strategies with Piyush J Chaudhary

In the eight-episode of the podcast series, we had invited Piyush who is a sales director at Sportradar, a company that is a global leader in delivering sports data and content to media companies, sports federations, and the betting industry. He shared his industry experience and also gave insight into this niche industry. Piyush is a business development and operations professional with a background in Sports, Tech, and Finance with experience in developing markets in Asia-Pac, EU, and Africa. ...

Oct 23, 2020•47 min

Marketing - Sports Industry

In the ninth episode of the podcast series, this time we had invited Avadh who heads ESports for the gaming app called Mobile Premier League. He talked about different marketing aspects of the gaming industry. Avadh currently heads ESports for the gaming app, Mobile Premier League. Prior to this, he has worked across senior sales and marketing roles within Pepsico, OYO, and Airtel. He is an alumnus of IIM Calcutta and NIT Calicut. He has had a close relationship with the sports industry in the p...

Oct 22, 2020•1 hr 2 min•Season 1Ep. 9

Sales Methodologies SPIN, SNAP & Challenger - A Community Discussion

In the seventh podcast episode, our team members Moses Sam Paul, Giridhar, Satyan, Suman & Shailesh have discussed Sales methodologies: what, why & How of three different strategies — SPIN, SNAP & Challenges. They have also explained how the Growth Engine Course (GEC) by MAG is aligned with all three strategies and can the bridge the gap between business education and the market.

Oct 08, 2020•44 min•Season 1Ep. 7

Marketing during I.P.L. Times - Community Critique

In the sixth podcast episode, our team members Moses Sam Paul, Giridhar, Satyan & Shailesh have given insights on how different brands make marketing strategy during IPL time. Also, three different ads were dissected, and based on their content strategy rating was given by MAG. This IPL has come at the time of the year when viewers were looking for some fresh content beat online or beat on television. Brands were already looking for the right moment when they can tap into the consumers’ buyi...

Oct 01, 2020•53 min

Moment Marketing Strategies with Gvs Chaitanya: Head of Growth - Appknox

In the first episode of podcast series, we had invited Chaitanya who is the Growth Head at Appknox and an expert in Moment Marketing. In the last 12 months, he has increased the MRR of Appknox by 318.75%. Chaitanya started working on side projects and building WordPress websites at age of 17, part of a crazy startup called “Crazyheads “ when he was 19 where he tried everything out there from Brand development, Sales, Building stuff, and marketing which accelerated his journey towards marketing, ...

Sep 18, 2020•57 min•Season 1Ep. 1

B2B Sales & GoTo Market Strategies

In the fifth episode of the podcast series, we had invited Ashish Kumar Jha who is a seasoned solution sales professional with over 13 years of sales experience. He talked about his journey in sales into different domains and discussed Goto Market Strategies. Ashish is a seasoned solution sales professional with over 13 years of sales experience in the field of Media, Industrial Robotics and Automation solutions, and Enterprise Software Sales. He has been part of multiple startups such as Appdyn...

Sep 17, 2020•1 hr 3 min

AdCopy Strategies for the Digital World with Poorva Bhatikar

In the fourth episode of the podcast series, we had invited Poorva Bhaitkar who is a Principal Account Manager at Google. She shared her experience in brand marketing and the strategies for writing different ad copies. At the end of the log, you will find the complete video and audio podcast link.

Sep 10, 2020•1 hr 10 min

Strategies to Survive and Thrive in Uncertain Times with Srinivas Kanumuri

In the third episode of the podcast series, we have invited Srinivas who is a Founder and Director at Minton Consulting. He gave a lot of insights about how small SMEs can grow in uncertain times and different strategies they can adopt. Srinivas worked at Mercedes Benz R&D, General Motors, TCS before moving into Strategy Management. He held Senior Strategy Management positions in Afcons Infrastructure, Takshashila Consulting, Reliance Jio driving continuous improvement with multiple high-per...

Sep 03, 2020•1 hr 6 min•Season 1Ep. 3

Ravi Kikan: Head of Marketing & Growth - Zing HR

In the second episode of podcast series, we have invited Ravi Kikan who is the Head of Marketing & Growth at Zing HR. He shared his journey with us and talked about a few sales strategies. At the end of the log, you will find the complete video and audio podcast link.

Aug 27, 2020•1 hr 5 min•Season 1Ep. 2

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