Valtech Café - podcast cover

Valtech Café

Valtech Caféwww.valtech.com
The convergence of technology, design and content. Valtech Café is a hub to share knowledge, explore new industry concepts, to guide and define best practices. Learn more on www.valtech.com Valtech Café nous permet de partager des connaissances, d'explorer de nouveaux concepts de l'industrie pour guider et définir les bonnes pratiques.
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Episodes

DS Smith: Becoming a Connected Manufacturer

What does it really take to become a connected manufacturer? In this 30 minute podcast, Aja Bridgeman from DS Smith shares how the FTSE 100 packaging giant transformed its digital strategy — connecting data, teams, and technology across more than 30 countries. From siloed operations and duplicated tech to a unified vision and measurable business impact, Aja walks us through the moments that mattered. Together with Mike Maxwell, they explore what it means to deliver a seamless customer experience...

May 29, 202530 min

Experience Innovation Stories: Insights from Digital Leaders in B2B

Navigating digital transformation in an industry like manufacturing can be daunting. Crafting a digital strategy and roadmap requires expert guidance. What if you could get it from industry peers who are already succeeding? For the third consecutive year, we have conducted a comprehensive survey among global manufacturing leaders, delving into the present conditions and future ramifications of B2B digital transformation within the industry. In this 37-minute podcast, Javier Rodriguez, Senior Vic...

Oct 04, 202437 min

Experience Innovation Stories: Unlocking Success Beyond Mobility

Today's podcast focuses on "Beyond Mobility," Valtech's concept exploring how technological innovations are transforming the automotive industry. Join us as we delve into the impact of electric and autonomous vehicles, connectivity, and data integration. Gain insights on the latest trends in mobility as Denny Pezic, Valtech Global Vertical Lead of Mobility & Automotive, sits down with Nissan Head of Global Digital Product and Implementation Viv Yuen and Valtech Strategist Nick Richardson to ...

Aug 27, 202428 min

Transformation Stories: Decoding Brand Transformation

In today's competitive landscape, a brand isn't just a logo; it's a dynamic force that, when nurtured, not only propels business growth but also safeguards against adversity. And while an increasing number of brands embark on their own transformative journeys, a pivotal question lingers: does brand transformation arise from a position of strength or weakness? In today's 37-minute podcast, Rosie Kropp, VP Global Head of Brand Marketing at Ericsson, discusses the power of business transformation f...

Jan 08, 202437 min

Transformation Stories: Empower the future of healthcare through strategic foresight

Envision a future where patients effortlessly access detailed electronic health records, using AI for precise diagnoses and personalized treatment plans—no need for physical visits. Seem impossible? Not for the experts in Field Engagement at Novartis. They employ strategic foresight, a process that transforms current facts into plausible, thought-provoking and logical future scenarios. Foresight practices involve creative thinking about potential futures and systematically analyzing patterns inf...

Nov 21, 202332 min

Transformation Stories: Are you ready to seize the untapped power of creativity in your business?

Creativity is often viewed as a key driver of innovation and success in businesses. However, it is often also an underutilized asset. While creative thinking has the potential to revolutionize industries, solve complex problems and improve customer experiences, many organizations struggle to tap into it effectively. There are multiple reasons behind this paradox, ranging from a lack of understanding creativity's commercial impact to rigid structures that prioritize predictability over novelty. W...

Nov 01, 202325 min

Transformation Stories: How Customer Expectations are Impacting Car Brands

Over the past few years, we've explored everything from subscription services to tech integration, connected cars to smart cities and beyond. The pace of change in this sector is exhilarating, giving us a unique opportunity to reassess the automotive industry's primary drivers and how legacy brands navigate brand challenges in the face of evolving customer expectations. Today’s 30-minute podcast explores the transformative trends, innovative business models and emerging opportunities reshaping t...

Sep 26, 202330 min

Transformation Stories: Navigating Composable Strategies

In our contemporary landscape, brands must offer personalized experiences to meet consumer expectations. To achieve this, connectivity is vital, serving as a beacon amidst the vast sea of information and allowing brands to differentiate themselves while fostering lasting relationships with their customers. Previously, a singular monolithic system was relied upon to consolidate all customer data, content, and contextual information. However, in modern times, these components are separated into co...

Sep 06, 202334 min

Transformation Stories: The Delight Complex

In an industry where more than half of consumers are skeptical about brand experiences and struggle to differentiate between brands, nearly 50% of marketing decision-makers state that they are overwhelmed with a mass of data. Additionally, they report not knowing how to leverage the maturity of data points they already have, and so, the question that comes to mind first is where retail brands are going wrong when it comes to delivering experiences that really count. How can they focus on the thi...

Jul 07, 202325 min

Transformation Stories: Driving Growth with Brand Authenticity

In today's economic climate, the success of a brand is primarily measured by how quickly they achieve exponential growth. But what if sustainable business practices and a positive lasting impact became the new marker of achievement? In the face of fierce competition for customers' attention, how can brands continue to grow and innovate while maintaining their core brand identity? In today’s 44-minute podcast, we sit down with Cyrus Schenck, CEO of Renoun Skis — the world’s first ski company to o...

Jun 21, 202337 min

Transformation Stories: How Mars is Driving Growth with Ecommerce

Mars brand M&M'S have been working with Valtech to define and build their long-term D2C srategy and make it scalable to all Mars brands globally. They are able to pivot successfully because they recognize the vitality of being an ecosystem. Their strategy's leading North Star is to become omnichannel in the truest sense of the word. The crucial differentiator is how they allow customers to start, pause and resume their buying journey at any point. In today's 30-minute podcast, we sit down wi...

Jun 15, 202330 min

Transformation Stories: How to Build Fast, Efficient and Scalable Teams and Technology

Businesses today are faced with lots of restrictive challenges, from team and talent shortages, to creating organizational structures that can scale, to the frustrations of legacy technologies. In today's podcast, we sit down with Juan Sadurni, Practice Lead of Valtech_Inside, to discuss the large-scale complexities that companies face and how you can find the right solution, with scalable, efficient strategies. From tailor-made engagement models to building and integrating solutions specific to...

May 17, 202339 min

Transformation Stories: Customer Experience: The new banking imperative

In the last few years, new digital technologies have been revolutionizing the finance sector, allowing businesses to zero in on potential new revenue sources. As a result, innovative fintech trends are accelerating digital innovation in banking while challenging traditional banks to remain competitive at the same time. With the war in Ukraine and the possibility of global recession, the future of banking depends on finding a way to adapt to the new normal. In today’s podcast, we are pleased to h...

May 04, 202324 min

Transformation Stories: Tackling Complexities in B2B

Live from Lisbon, today’s 26-minute conversation discusses how digital transformation can benefit distribution businesses in building personalized relationships with their customer base. We share industry experts’ insights on the matter and take a closer look at why creating a data-first culture is crucial for the success of any digital transformation. Listen to learn more.

Mar 29, 202327 min

Transformation Stories: Why PXM is Critical for eCommerce Success

Like many other startups, MonkeySports, a small Californian hockey equipment store, saw an excellent opportunity to expand their business into the ecommerce world. But they soon realized they were no longer connecting with their customers like they had done before. In today’s 30-minute podcast, we sit down with Ki Song, Director of E-commerce at MonkeySports, to discuss the advantages and opportunities of implementing a PXM (Product Experience Management) strategy to deliver winning experiences ...

Mar 03, 202331 min

Transformation Stories: Applying a Data-Driven Approach to Learning & Development

In today’s 38-minute conversation, we hear from Peter Manniche Riber, Head of Digital Learning & Analytics at Novo Nordisk and Christian Haahr Sigsgaard, Global Learning & Development Director at Valtech. They share their perspectives on the challenges and opportunities of integrating learning & development strategies across organizations, and why applying a data-driven approach is the key to success. Interested to learn more about what we do? Visit our website: https://www.valtech.c...

Feb 22, 202338 min

Transformation Stories: How to Experiment

Could it be the case that the more senior leadership are involved, the less people experiment….? Could there a misconception that the highest paid person’s opinion counts the most…..? And does that in turn mean that to really feel free to experiment, we need to totally rethink our approach to it? In this podcast, we're joined by Hazjier Pourkhalkhali, Global Vice President Strategy & Value at Optimizely. In his 8 years at Optimizely, Hazjier has conducted more than 300 experiments and has le...

Feb 09, 202334 min

Transformation Stories: How MobilePay Captured the Market

This 31-minute podcast delves into the challenges of revolutionizing mobile banking without any formal marketing campaigns. From anti-money laundering initiatives to relying on the overarching support from Danske Bank, we discuss what it takes to provide true value for customers by purely focusing on delivering extreme simplicity. Interested to learn more about what we do? Visit our website: https://www.valtech.com/

Feb 08, 202332 min

Transformation Stories: Digital as a Value Creator in Health & Pharma

In today’s 33-minute podcast, we are joined by Benoit Rungeard, Global Digital and Multichannel Lead at Sanofi, to discuss how digital acts as a value creator for healthcare and pharmaceutical brands. From using data to inform ways of working, to transforming the patient experience, Benoit reflects on his own learnings and insights to help inform others embarking on a similar transformation journey. Listen to learn more.

Jan 30, 202334 min

Transformation Stories: The 4 E's of Commerce

When global logistics firm PostNord started releasing their annual Commerce Reports on the state of e-commerce across sectors in the Nordics, they noticed a shift in the trends defining the industry moving forward. In this 25-minute podcast, we’re joined by Solidad Gonzalez, e-commerce advisor at PostNord Sweden, to discuss PostNord’s four major trends defining the fast growth of commerce (The 4 Es). Want to know about what we do? Visit our website: https://www.valtech.com/...

Jan 19, 202326 min

Transformation Stories: Championing Retail Customers

In the face of shrinking budgets and economic downturns, the question of how Retailers can show up for their customers remains a key. In this podcast, we are joined by Martin Newman, better known as the Consumer Champion, to discuss in the great detail the importance of customer centricity in today’s digital age and how can brands achieve that with the power of emotional marketing. Listen to learn more and watch our on-demand webinar on the topic: https://bit.ly/3X4pxJE

Jan 09, 202344 min

Transformation Stories: From Big Tech to Fintech - Innovation at Scale

Neobanks, the new generation of cutting-edge, fully digital banking services, are aiming to be more accessible than traditional banks while transforming the Financial Services industry. But how can banking services continue to work towards consumer-centric business models that meet their customers' needs? We are joined by Anne Marie Kindberg, Chief Officer at Lunar, a fintech market starter focused on challenging traditional bank models, to discuss in great detail the challenges of turning a cut...

Jan 05, 202330 min

Transformation Stories: Why Customers Don't Buy

86% of customers are unlikely to buy products from a brand after an experience with incomplete or inaccurate product information. So, how much information do customers need about a product before they feel comfortable placing an online order? In today's podcast, we sit down with Raphael Iscar, Valtech’s Head of PXM, to discuss the ins and outs of Product Experience Management (PXM), what brands need to consider to deliver a winning product experience to their customers, and how strong PXM benefi...

Dec 21, 202234 min

Transformation Stories: Branding with Purpose

Every marketing campaign needs reach, but how can a company create not one but two different campaigns that reach an audience and drive social change? In today’s conversation, we again sit down with P&G’s Helene Graffner to discuss it in great detail. This 43-minute podcast dives deep into the lightning striking twice, with a second campaign making a crucial social impact on tackling bullying amongst Gen Zers with Head & Shoulders. Listen to learn more and read the full case on our websi...

Dec 14, 202243 min

The 6 Trends Defining the Future of Commerce: Part 2

In this second episode of our 2-part conversation with VTEX analyst in residence, Jordan Jewell, we continue to discuss the 6 trends defining the future of commerce. Formerly at IDC where he launched their commerce practice, Jordan joined VTEX to assist B2C and B2B brands in growing their sales over digital channels. In his own words, he acts as a detective, economist, statistician, journalist, critic, storyteller, and evangelist to provide actionable advice in areas such as merchandizing, chann...

Aug 24, 202233 min

The 6 Trends Defining the Future of Commerce: Part 1

In this conversation we're joined by VTEX analyst in residence, Jordan Jewell, to discuss the 6 trends defining the future of commerce. Formerly at IDC where he launched their commerce practice, Jordan joined VTEX to assist B2C and B2B brands in growing their sales over digital channels. In his own words, he acts as a detective, economist, statistician, journalist, critic, storyteller, and evangelist to provide actionable advice in areas such as merchandizing, channel management, marketplaces, p...

Aug 17, 202223 min

Live from D-Congress 2022: The Future Vision

For city dwellers, its clear to see that the places we live, and how we live in them, have all been designed to support a former age. As the intersecting roads and junctions weave across a gridded map, our homes, offices and shops line streets made for diesel guzzling cars and trucks. Our pavements crammed with people moving from A-B, sometimes on a journey that has taken them many miles from home. Our cities hum with the movement of the modern age. But perhaps it’s time to take another look at ...

Jul 20, 202232 min

Live from D-Congress 2022: The Opti-Channel Leaders

For years we’ve talked about the power of omnichannel retail – the seamless combination of digital and physical touch points to deliver a flawless commerce experience. But for this guest, it might be time to change the narrative, and shift from an omni-experience to an opti-experience. One where continuous optimisation to serve the needs of consumers takes centre stage. When the digital boom took retailers (and their customers) online, we all know that the raison d’être of the physical store cha...

Jul 12, 202231 min

Live from D-Congress 2022: Composable Commerce

We’re recording this conversation at D Congress 2022 so what better time and place then to discuss the latest updates in the commerce space. We're joined by SVP, technology, Casper Rasmussen to delve into topics including composable commerce, the digital enterprise and why your commerce offering needs to be about more than just selling... From D2C strategies to services over products, there’s lots to cover...

Jun 29, 202224 min

Live from D-Congress 2022: The Innovation Drivers

We hear more and more about the benefits of innovation labs within companies; the opportunity to ideate, test and prepare new releases for the wider organisation in a structured way is becoming increasingly commonplace, and it’s no different for the team at the Volvo Group Connected Solutions Innovation Lab. To set some context for this conversation, the Volvo Group has recently announced that 50% of future revenue should come from services – that opens some exciting doors for an innovation team...

Jun 13, 202228 min
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