Beyond the Big Check: How to Engage Members Around Community Giving

We’ve all seen the “Big Check” photos. Credit unions commonly post them to their websites and social media accounts to demonstrate their commitment to the community. While these photos are a nice way to show your members that you’re supporting great causes and local nonprofits, are there more engaging and creative ways to highlight your community partnerships?

Ashira Quabili, Marketing Communications & PR Coordinator for Freedom FCU, joins us to talk about their award-winning #FreedomToHelpChallenge that lifts up local nonprofits, actively engages current Freedom FCU members, and helps them bring new members into the fold.