Episode description

Nicole Cramer is a leading sales coach for health coaches. With a mantra that selling is serving, Nicole helps health coaches understand the difference between transactional sales and relationship sales and that sales is about helping others. As a former high school math teacher and a leading sales person for her corporate for 2 years straight, Nicole ties in her passion for teaching and sales after she realized her fellow health coaches kept asking her for assistance.

Join us today as Nicole shares about the important of listening to what your customers want from you, that selling is serving your customers and that the best ways to serve is through nurturing and developing relationships and providing your customers with customized solutions based on their needs, and that objections from your customers are actually a buying signal. 

Resources:

https://www.healthystepswithnicole.com/ - Work with Nicole over at her site!

https://www.healthystepswithnicole.com/33places - Grab Nicole’s "33 Places to find Clients Freebie"!

Actionable Take-aways:

1. Listen to what your customers are constantly asking for from you. Like Nicole, she niched down further to become a sales coach for health coaches because her peers kept asking her for help and encouraged her to do it. Today Nicole’s practice as a sales coach is flourishing because she played to her strengths and is giving her customers exactly what they are asking for.

2. Selling is serving! Remember that you are there to help and serve your customers and that one of the best ways to serve is through nurturing and developing relationships and providing your customers with customized solutions based on their needs.

3. Objections are not personal. Objections are actually a buying signal. People who are not interested at all will give you a hard no. Your job is not to convince them to work with you, but to help them work through their doubts and fears.

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