Episode description

Pete and Dom discuss a framework for improving the conversions of any website by focusing on the needs of the visitor instead of what you want to tell them. This framework comes from Pete’s free “VD Report” that he originally published on his web site.

-= We're Looking for Case Studies =-
Pete is looking for people to feature as case studies on http://www.preneurmarketing.com - email support@preneurgroup.com and let us know how you have applied the 7 Levers to your business, and the results you've got.

-= General Links =-

- Online
http://preneurmarketing.com/essays/vd-report/ - the original report
http://preneurmarketing.com/essays/updated-inside-world-robert-kiyosaki-full-rich-dad-poor-dad-story/ - Robert Kiyosaki Profile
http://preneurmarketing.com/essays/got-8-5-opt-rate-25-14-social-share-ratio-increased-list-39-9-one-simple-bribe/ - List Eruption Case Study
http://preneurmarketing.com/essays/the-art-science-of-using-testimonials-to-increase-opt-ins-conversions/ - Using Testimonials

- Books
Book Yourself Solid - Michael Port
Audible: http://preneurmarketing.com/booksolidaudio
Amazon: http://preneurmarketing.com/booksolidbook

Beyond Booked Solid - Michael Port
Audible: http://preneurmarketing.com/beyondsolidaudio
Amazon: http://preneurmarketing.com/beyondsolidbook

You can try out a lot of the books we recommend in audio format with Audible:

http://audibletrial.com/preneurcast - Free trial with a free audio book download for PreneurCast listeners

- Previous PreneurCast Episodes
All previous episodes are available over at http://preneurmarketing.com along with show notes, links and full transcripts of each episode.

Episode 37 - Preneur Hierarchy - http://preneurmarketing.com/preneurcast/preneurcast037-the-self-indulgent-preneur-hierarchy/

Episode 52 - 7 Levers Redux - http://preneurmarketing.com/preneurcast/preneurcast052-7-levers-of-business-redux/

-=-
For more information about Pete and Dom, visit us online at http://preneurmarketing.com or drop us a line at: preneurcast@preneurgroup.com

If you like what we’re doing, please leave us a review on iTunes or a comment on the Web Site at http://preneurmarketing.com