Have you ever wanted to create a low-tier consulting service? Something your smaller clients could afford that delivers lots of value, gets results, and is profitable for you?
Oren has a great question around just this topic.
I've tried before to sell low-price offers which include a call per month then unlimited Slack access. Nobody bought it.
But then I introduced group coaching. It flew off the shelves and performs really well.
In this episode, I talk about all of that, as well as some tactics and strategies for making it work. It includes things like:
Oren also mentioned:
Everything I read points to niching down further. What's less clear to me is the process for doing this successfully. Also kinda tricky to do when I’m currently getting leads and closing more business.It's a great point and I talk about this towards the end of the recording.
I will do more content on this soon because it's not perfectly intuitive and it's really valuable if you can do it (specialize).
That's all for now, have a great weekend!
Yours,
—k