Episode description

Mindshare Pro used to be a premium upgrade to the free Mindshare Community membership.

But in my opinion, that was a mistake. It should have been positioned as Group Coaching.

And the templates/resources should be categorized separately as knowledge products. 

In this episode, I talk about categorizing your own products and services, how to break them down, why it matters, and also how to apply it to an industry like web design.

Give this a listen and let me know if your products and services have had similar categorization issues.

—k