The shift from reactive to proactive customer success with Greg Daines, CEO @ChurnRX - podcast episode cover

The shift from reactive to proactive customer success with Greg Daines, CEO @ChurnRX

Apr 24, 202436 minTranscript available on Metacast
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Episode description

Enjoy this special episode from last week's live podcast recording event hosted at Silicon Slopes! In this episode, Todd Kirk talks with our guest, Greg Daines, who shares his research and industry knowledge on the importance of shifting from a reactive to a proactive mindset in customer success. Greg emphasizes that customer results, rather than customer satisfaction, drive retention. Their conversation highlights the need to focus on the key activities that drive customer behavior change and deliver measurable results.

Takeaways

  • Shift from a reactive to a proactive mindset in customer success
  • Focus on the key activities that drive customer behavior change and deliver measurable results
  • Scale and automate customer success processes
  • Measure customer results to build trust and improve retention

Content

  • 00:00 Getting to Know Greg
  • 04:49 Shift from Reactive to Proactive Customer Success
  • 25:02 Measuring Customer Results for Improved Retention
  • 35:00 Conclusion and Homework Assignment

Resources

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Casey⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Todd⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Visit the show page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get to know BrainStorm⁠⁠⁠⁠⁠⁠⁠⁠⁠

Credits

Show direction: ⁠⁠⁠⁠⁠⁠⁠⁠⁠Debra Wilson⁠⁠⁠⁠⁠⁠⁠⁠⁠

Show design: ⁠⁠⁠⁠⁠⁠⁠⁠⁠Kensie Smith⁠⁠⁠⁠⁠⁠

Show manager: ⁠⁠Angela Allred