Wouter Bruins | Co-Founder In Ovo

Here's a chicken or egg problem for you. How do you make the hens that lay eggs? Until recently the process involved "culling" billions of male baby chicks per year. As an undergraduate student, Wouter Bruins invented a solution and later founded In Ovo. This episode is a fascinating deep dive into the egg supply chain, and to In Ovo's approach to minimizing one of the more disturbing parts of the process.