Episode description
If you know martech, you know Scott Brinker.
Yes, the Editor of the chiefmartec.com blog.
He talks about the intersection of marketing and tech.
This passion project is now his brand identity.
It follows him everywhere he goes.
But how did he build his personal brand 12 years ago when… it wasn’t even a thing?
Our podcast answers this.
He talks about:
His thought process
How he grew the blog
His current process
Who will it help?
Entrepreneurs trying to establish expertise
Content teams of SaaS startups
Anyone building a personal brand.
If you’re either of these, don’t think twice.
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