EP 114: BeardBrand's Eric Bandholz and the DTC Long Game
Jun 22, 2021•54 min
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Episode description
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This week on the pod we have DTC legend and founder of Beardbrand Eric Bandholz.
Eric pioneered the urban beardsman market, along with a number of critical DTC plays, including incredible content marketing, deep customer identification and connection plus he was building in public way before it was cool.
Listen to the pod for:
- 🔥 Hot takes on how DTC brands should approach Amazon
- 👩🎨Strategies for negotiating creative plateaus
- 📲 Why Beardbrand prioritizes organic content
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