Episode description
This week you’ll hear from Patrick Mackenzie (Patio11 on the internet), an influential member of the self-funded, bootstrapping community, as well as a high profile member of Hacker News. Patrick is a great guest: he’s a great storyteller, and is always completely himself. (He does some great voice impressions too)
Our topic was: how to market yourself, make connections, and promote that app, SaaS, or other product you’ve just built.
Notable quotes:
“I like to play League of Legends. The vast majority of people will never make a living off League of Legends. If you want to build your business on something like LoL, that’s probably not the best things.” – Patio11
“Self-promotion is not accepted by the community at every watering hole on the internet. Hacker News is a bit of an anomaly, because Hacker News is a community who are making or starting businesses.” – Patio11
“I haven’t submitted my stuff to Hacker News in years. I’m also really careful about what I publish. Before I publish a blog post, I ask: ‘Is this post worthy of being in the top 5 of Hacker News?'” – Patio11
“The Hacker News launch is like a mini version of the Techcrunch launch. But I wouldn’t bet the success of my business based on whether or not it gets to the top of Hacker News.” – Patio11
“My first internet business launched to a total of 76 people the first day. You can build your reputation organically, by building awesome things over time.” – Patio11
Show notes
A note from Justin:
A big thanks to Patrick for being on the show!
Cheers,
Justin Jackson
@mijustin
PS: I’m writing a new book right now called Marketing for Developers. Click here to sign-up for updates (and get a sample PDF).
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