Beyond The Prompt - How to use AI in your company - podcast cover

Beyond The Prompt - How to use AI in your company

Jeremy Utley & Henrik Werdelinpodcast.beyondtheprompt.ai
Beyond the Prompt dives deep into the world of AI and its expanding impact on business and daily work. Hosted by Jeremy Utley of Stanford's d.school, alongside Henrik Werdelin, an entrepreneur known for starting BarkBox, prehype and other startups, each episode features conversations with innovators and leaders to uncover pragmatic stories of how organizations leverage AI to accelerate success. Learn creative strategies and actionable tactics you can apply right away as AI capabilities advance exponentially.
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Episodes

Chief of Staff for the Masses: How Meta’s Joshua To Designs Wearables with AI

In this episode, Joshua To, VP of Product Design at Meta, shares how AI is reshaping how—and where—we interact with technology. He walks us through Meta’s evolving approach to AR and wearables, why notifications are still the killer use case, and how AI is becoming the “brain behind empathy.” We dig into what it means to build interfaces that understand you, why audio might be the future’s most underrated platform, and how designing for emotion changes everything—from form factor to function. Jo...

Jul 08, 20251 hr 1 minEp. 44

The AI Implementation Audit: What Section’s CEO Learned in 18 Months

In this episode, Greg Shove, CEO of Section and founder of Machine and Partners, joins us for a "where are they now" follow-up—and doesn’t hold back. Greg walks through the rise of Pro AI, his new AI-powered coach, and why traditional upskilling is already obsolete. We explore the overlooked friction points in AI adoption, from cultural taboos (“it feels like cheating”) to failed enterprise rollouts. Greg challenges the prevailing mental models and warns that the real upheaval is still ahead: bu...

Jun 24, 20251 hr 8 minEp. 43

Rebuilding from Inside: How John Waldmann Led an AI Shift Without Breaking His Team

In this episode, John Waldmann, CEO of Homebase, shares how the 10-year-old SaaS company blew up its roadmap and rebuilt around AI—from culture to code. He walks us through the shift from 20-page PRDs to lightning-fast demos, reclaiming product leadership, and pushing teams into their “oh shit” moment with AI. We explore the leadership reckoning, cultural resistance, and practical playbook behind the transformation—and what it means for the future of SaaS, small businesses, and human-centered AI...

Jun 10, 202552 minEp. 41

Why HR not CTOs Will Lead AI Augmentation - with Joshua Wöhle

In this episode, Joshua Wöhle, co-founder and CEO of Mindstone, shares how AI can go beyond automation to truly augment thinking, strategy, and workflows. He walks us through the personal rituals and frameworks he uses to spot high-leverage opportunities, and why iteration—not speed—is the real unlock. We explore how non-technical teams can build custom tools without code, why HR is the real AI driver in most orgs, and how the shift from SaaS to tailored internal solutions is reshaping the futur...

May 27, 20251 hr 2 minEp. 40

What AI Can't Replace – How The Atlantic Deals with Disruption

In this episode, Nicholas Thompson, CEO of The Atlantic, shares a personal and expansive look at how AI is reshaping creativity, leadership, and human connection. From using ChatGPT in marathon training to rethinking journalism in the age of agents, Nicholas explores AI not just as a tool—but as a thought partner. We dive into cognitive offloading vs. augmentation, the ethics of AI-generated content, and why preserving “unwired” intelligence still matters. He also reflects on leading through dis...

May 13, 20251 hr 1 minEp. 39

Prompting for Originality: How Devin McNulty Is AI-Enabling His Workshop Business

In this episode, Devin McNulty, founder of Funmentum Labs and creator of Funware, shares how he’s turning fun into a serious engine for creative work. After 15 years of running workshops for Fortune 500s, Devin built an AI-powered facilitation tool that helps hybrid teams generate better ideas—without needing a pro in the room. We explore how he treats AI like a co-facilitator, not a thought partner, and what it means to “pre-train” AI the way you'd brief a human. Devin also unpacks how to turn ...

Apr 29, 202556 minEp. 38

How Mihir Shukla Is Reimagining Work With 300 Million AI Agents (and Counting)

In this episode, Mihir Shukla, CEO and Chairman of Automation Anywhere, shares how he’s building an autonomous enterprise—where AI doesn’t just assist work, but performs it. With over 300 million AI agents in action, Mihir argues the future of work is already here. We dive into how Automation Anywhere automates everything from tax to customer service, how to spot high-impact use cases, and why culture—not tech—is the biggest blocker. Mihir also zooms out to explore the global productivity crisis...

Apr 15, 202549 minEp. 37

Eric Porres is Rewiring Logitech’s Org for the AI Age. First; he trained 800 people himself.

In this episode, Eric Porres, Global Head of AI at Logitech, shares how he’s working to turn a 7,000-person company into an AI-fluent organization. From running a GenAI survey to personally training 800+ colleagues in his first 100 days, Eric lays out the foundations of a practical, human-centered AI strategy. He discusses building a culture of “augmented intelligence” through habits, champions, and clear frameworks—like prompt refinement, long-form instructions, and task-focused design. Looking...

Apr 03, 202556 minEp. 36

How Blair Vermette Went from AI Skeptic to a Pioneer of Viral AI Videos

In this episode, Blair Vermette, founder of Rabbit Hole, shares his journey from traditional TV production to becoming a pioneer in AI-powered storytelling. Once frustrated by the rise of AI in creative work, Blair chose to lean in—leading to the creation of Floral , a viral Adidas spec ad that transformed his career. He talks about scaling his creative studio, navigating the chaos of AI-generated content, and how his editing background gave him a competitive edge. Blair also breaks down his “br...

Mar 18, 202556 minEp. 34

BONUS EPISODE: Boris Eldagsen: Why AI-Generated Images Aren’t Photography

Berlin-based artist Boris Eldagsen made headlines when he won—then refused—the Sony World Photography Awards after revealing that his winning image was AI-generated. In this special episode of Beyond the Prompt, Eldagsen takes us through his transition from traditional photography to what he calls promptography—a new category for AI-generated images. He explores the fundamental differences between photography and AI-generated art, why clear definitions matter in creative competitions, and how AI...

Mar 12, 202544 minEp. 35

Future-Proofing Your Career and Income in the Age of AI with Dr. Joan Palmiter Bajorek

AI is transforming careers, personal branding, and financial planning - so how can you stay ahead? Dr. Joan Palmiter Bajorek, entrepreneur, investor, bestselling author, and host of Your AI Roadmap, shares strategies from her new book to help future-proof your career and income. She breaks down how to build a strong personal brand, expand your network, and stay financially secure in an AI-driven world. We also explore AI’s impact on job searches, gender bias, and the balance between automation a...

Mar 05, 202543 minEp. 33

How to build a business with AI? Founder of Audos - Nicholas Thorne on the New Rules for Entrepreneurship

In this episode, Nicholas Thorne, co-founder of Audos, shares his mission to help a million entrepreneurs build sustainable, AI-powered businesses. He introduces the concept of the “Donkey Corn,” breaks down the Five P’s framework for spotting opportunity, and explains why AI makes entrepreneurship more accessible—and more urgent—than ever. Nicholas also explores how to build with authenticity, leverage relationship capital, and align passion with purpose. This episode is full of tactical insigh...

Feb 18, 20251 hr 2 minEp. 32

Why your organization needs to embrace AI—Or get left behind, with Brad Anderson

In this episode, Brad Anderson, President of the Product Group at Qualtrics and former Microsoft exec, shares how AI is transforming how businesses operate—from internal culture to customer experience. He reflects on Microsoft’s shift from a “know-it-all” to a “learn-it-all” mindset, and how that same curiosity is driving change at Qualtrics. From analyzing unstructured feedback to running AI summits and hackathons, Brad offers real-world stories on embedding AI into daily workflows and upskilli...

Feb 05, 20251 hr 11 minEp. 31

Reinventing Recruiting: Anvisha Pai on Using AI to Automate Hiring

Anvisha Pai, founder of Dover, takes us inside how her team is using generative AI to transform recruiting—automating everything from job descriptions to candidate outreach for over 500 companies. She shares lessons from her early AI experiments at MIT, and how building a fail-fast culture has helped Dover stay ahead of the curve. We dive into how her team turns quick AI tests into scalable wins, and how a culture of curiosity fuels long-term innovation. Whether you're scaling a startup or explo...

Jan 21, 202537 minEp. 21

How to make an AI-Driven Culture Transformation with Moderna’s Head of AI, Brice Challamel

In this episode, Brice Challamel, Head of AI Products and Platforms at Moderna, pulls back the curtain on how AI is transforming not just workflows but entire organizational cultures. Brice introduces the concept of the AI "catalyst" - a role focused on accelerating safe, effective change - while sharing practical strategies for fostering widespread AI adoption. Drawing on examples from his leadership at Moderna, Brice explains why it's reckless not to integrate AI into your processes, how to av...

Jan 07, 20251 hr 9 minEp. 30

How You Can Leverage AI for Big Decisions – Insights from Geoff Woods

In this episode, Geoff Woods, bestselling author of The AI Driven Leader and founder of AI Leadership, reveals how leaders can leverage AI to tackle big decisions and strategic challenges. Geoff introduces a transformative mindset shift: stop asking, “How can I do this?” and start asking, “How can AI help me do this?” Through real-world examples, he demonstrates how AI can act as a thought partner in high-stakes scenarios like debt restructuring, product innovation, and boardroom dynamics. Geoff...

Dec 17, 202444 minEp. 28

How Peter Hollens uses AI to build a successful YouTube channel with 3m followers

In this episode, we explore how Peter Hollens has leveraged artificial intelligence to grow his YouTube channel to over 3 million followers and sustain his success in the creator economy. Peter shares how AI tools have streamlined his production process, sparked new creative ideas, and even enhanced his ability to connect authentically with his audience. From optimizing workflows to experimenting with AI-assisted songwriting and storytelling, Peter reveals how technology has expanded his creativ...

Dec 04, 202457 minEp. 27

The death of SAAS and raise of what marketing folks can do with AI already with Noah Brier

In this conversation, Noah Brier, founder of Percolate and BrXnd.ai, discusses his journey from advertising to becoming a leader in AI-powered marketing solutions. He explores the balance between exploration and exploitation in business, highlighting AI’s transformative role in solving complex brand challenges. Noah underscores the importance of hands-on experimentation, the shift from traditional SaaS models to bespoke software solutions, and the need for companies to capture and leverage tacit...

Nov 19, 20241 hr 2 minEp. 25

Special Episode: Paige Costello on AI in Product Management – a Co-Production from Crafted.FM and Beyond the Prompt

In this special episode, we begin with a conversation from Crafted featuring Paige Costello, Head of AI at Asana, on how tools like AI-generated status reports and bug triaging are eliminating busywork and unlocking creativity. Then, Jeremy and Henrik continue the conversation with Paige—digging into user testing, model choices, and the challenge of balancing control with flexibility. With real-world examples from Asana, this episode offers practical insights into how AI is reshaping workflows, ...

Oct 31, 202453 minEp. 26

How AI Transforms Learning - with former Harvard professor and dean Stephen Kosslyn

In this episode, Stephen Kosslyn—former Harvard professor and leading voice in cognitive science—shares how AI is reshaping the way we learn. He explains why “learning by using” leads to deeper understanding, and how AI can amplify memory, critical thinking, and creative problem-solving. Kosslyn also explores where AI still falls short, the enduring power of the humanities, and what it takes to truly flourish in the age of intelligent tools. Drawing from his decades of research and his upcoming ...

Oct 16, 20241 hrEp. 22

Founder of the Future: Diarra Bousso on AI-Powered Sustainable Fashion

In this episode, Diarra Bousso, founder of DIARRABLU, shares how she went from math teacher to fashion-tech entrepreneur—using generative AI and algorithms to create sustainable, scalable fashion while dramatically reducing textile waste. She talks about treating AI as a creative partner, why transparency is key to growth, and how sharing her process fosters learning across her team. Diarra also lays out a bold vision for the future of fashion—where technology, tradition, and design thinking col...

Oct 01, 202454 minEp. 23

Using AI for Better Decision Making with David Boyle. Episode include BONUS clip (se notes)

Join us for an insightful conversation with David Boyle, an expert in audience research and data analytics, who is passionate about leveraging AI, especially language models, to enhance organizational decision-making. Drawing from his extensive background in corporate strategy and media, David reflects on how ChatGPT transformed his approach to research and decision-making. We delve into AI's profound impact across various industries, the crucial role of clear and effective AI prompts, and the i...

Sep 18, 20241 hr 11 minEp. 18

Creatives Should Stop Being Afraid of AI! The incredible Jenny Nicholson makes a perfect pitch

The 31 GPTs in 31 days project: Lab31 - https://lab31.xyz/ Jenny's website — https://queenofswords.co Jenny's linkedin — https://www.linkedin.com/in/jenny-nicholson-4b01383/ And Jenny said this Medium article might be of interest! — https://medium.com/@missjenny/your-ai-task-force-is-missing-the-point-14078a4ef9c1 00:00 Introduction to Jenny Nicholson 00:29 The 31 Projects in 31 Days Challenge 00:43 The Power of Constraints in Creativity 02:34 Discovering GPTs and Early Experiments 05:24 The Mag...

Aug 27, 20241 hr 13 minEp. 19

A sobering talk about the need for ethical data for AI models with Phoebe Yao

In this episode, we talk with Phoebe Yao, founder and CEO of Pareto.ai, about fair and ethical data labelling platform aimed at advancing support for AI researchers. The episode addresses data labelers' challenges and stresses the need for higher standards and worker empowerment. We talk about the critical role of domain experts in AI training, the impact of ethical practices on data quality, and the broader implications for the future of work in AI. This episode offers valuable insights into ho...

Aug 12, 202431 minEp. 16

How to Increase Workplace Productivity. Notion's Lead AI Engineer Shir Yehoshua on High-Risk, High-Reward AI Projects

Join us as we chat with Shir, the engineering lead of Notion AI, about her journey into AI, from her early fascination with Apple's speech-to-text technology to her impactful contributions at Google and Waymo. Shir shares insights into her current role at Notion, the innovative AI projects she's leading, and the unique culture of experimentation and failure that drives product development. Discover how AI drafts performance reviews in minutes, celebrates code deletion in team demos, and integrat...

Jul 30, 202446 minEp. 15

The Future of Books and Improving Your memory with AI: Steven Johnson (Author and Google Labs)

Steven Johnson, author of 14 books on the history of science and technology, discusses Google’s new writing and research tool, NotebookLM. He elaborates on how walking influences creativity, the importance of play in innovation, and shares insights into using AI for augmenting thought and memory. The conversation covers his role in co-creating NotebookLM with Google Labs, the importance of uploading sources for effective use, and the potential of AI to enhance both authorship and readership. Joh...

Jul 10, 202449 minEp. 14

Make ChatGPT Your Personal Tutor: Documentary Film Maker Juan Carlos On How ChatGPT Turned Him Into An iPhone App Developer

In this episode, Juan Carlos shares his extraordinary journey from being a documentary filmmaker to becoming a product leader and app developer. He discusses his transition from film school at NYU to directing notable documentaries like 'Second Skin,' which explored the lives of individuals deeply integrated into online video games. Juan Carlos dives into his experience using ChatGPT as a developmental tutor to create an iPhone app from scratch, despite having no prior programming experience. He...

Jun 24, 202437 minEp. 13

Kevin Kelly’s Mind Bending Predictions of Our Fascinating AI Future

In this insightful conversation, Kevin Kelly, co-founder and senior maverick at WIRED, explores the transformative impact of AI on society and creativity. Kelly discusses the philosophical and practical implications of AI, highlighting its potential to accelerate all other technologies and likening its impact to the Industrial Revolution's shift from muscle power to artificial power. He shares his experiences with AI-generated art and music, emphasizing the importance of doing something 'useless...

Jun 05, 202455 minEp. 12

How to 3x your output with GPTs: CMO Russ Somers on building a GPTeam

In this episode, Russ Somers, who heads marketing for Quantified, shares insights into leveraging generative AI to boost productivity and creativity within sales and marketing roles. Having built a 'GP team' of custom GPTs, Russ has tripled his output, illustrating how AI can serve as virtual team members for tasks ranging from webinar content creation to specialized knowledge acquisition. Through personal anecdotes and exploratory conversations, the episode delves into the process of building A...

May 22, 202448 minEp. 11

I’m Immortal, Baby!” Guy Kawasaki on How to Leave A Legacy Via AI

In this episode, Guy Kawasaki, author and Chief Evangelist of Canva, discusses his journey into the world of Artificial Intelligence (AI), specifically generative AI, and its profound impact on his work and personal life. Kawasaki shares how he was introduced to generative AI and his fascination with its capabilities, such as generating precise responses and improving efficiency in his tasks. He introduces KawasakiGPT, a custom Large Language Model (LLM) built from his writings, videos, and podc...

May 08, 202438 minEp. 10
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