S03 E01: Starbucks' Tal Hirshberg on brand values and adapting for Gen Z
Jul 22, 2019•23 min•Season 3Ep. 1
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Episode description
Is the first episode of Season 3, we’ll be chatting to Tal Hirshberg, Product Manager at Starbucks Entertainment, about how America’s favourite coffee shop is adapting to the tastes and expectations of a new generation of consumers. Tal will be joining our panel on Traditional Brands Reinventing for Gen Z at our youth marketing festival YMS19 NYC, taking place September 17-18 at Brooklyn's Industry City.
For more info on YMS, check out www.voxburner.com and follow us on socials @voxburner.
Music: May the Chords be With You by Computer Music All-Stars
Copyright: Attribution: creativecommons.org/licenses/by/4.0/
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