Fed up with the stranglehold of the two-party system and its close ties to big corporations, Dr. Jill Stein decided to take action. She wanted to offer a real alternative to the “war economy” that puts profits before people, so she entered politics to fight for a government that cares about everyone. In this episode, Dr. Jill breaks down how the war machine controls the government. She also champions policies to uplift small businesses, such as healthcare reform and sustainable economic initiati...
Aug 19, 2024•58 min
Robert Cialdini was once an easy target for salespeople, often saying yes to things he didn’t want. Intrigued by the psychological factors behind his decisions, he set out to uncover the secrets of persuasion. Today, he's known as the "Godfather of Influence" and has transformed our understanding of how persuasion works. In this episode of YAPClassic, Robert breaks down the 7 universal principles of persuasion you must master to elevate your influence. Robert Cialdini is a top social psychologis...
Aug 16, 2024•53 min
Cal Fussman declined Jeff Bezos's offer to sell his children's book on Amazon, balking at a 50% profit split. Before long, it dawned on him that he had underestimated the power of Amazon's platform. But this blunder became a pivotal wake-up call, driving him to embrace new opportunities and stay ahead in tech. Determined to seize every golden chance, Cal now confidently navigates the fast-paced world of AI. In this episode, he shares actionable tips for leveraging AI to supercharge your creativi...
Aug 12, 2024•52 min
Despite managing 30 employees and earning $100,000 monthly from her business, Hala Taha was reluctant to leave her stable job. But once she took the leap, her company truly took off. In this episode of the Big Questions podcast, Hala talks to Cal Fussman about her entrepreneurial journey and her strategies for leveraging social media and marketing to build a top-rated business podcast. Cal Fussman is a New York Times bestselling author, keynote speaker, and master storyteller known for his capti...
Aug 09, 2024•1 hr 4 min
“Are you happy to be the president?” asked 7-year-old Cal Fussman in a letter to President Lyndon B. Johnson after JFK’s assassination. Six months later, his mother ran into their apartment, waving a letter from the White House. This profound moment revealed the power of a question, setting Cal on a lifelong journey of asking questions and telling stories. In this episode, Cal discusses the power of authentic storytelling and offers entrepreneurs actionable advice on how to ask the right questio...
Aug 05, 2024•1 hr 5 min
Dandan Zhu’s family worked as babysitters for rich folks. Determined to maximize the opportunity, she learned how rich people behaved and carved her own path to financial success. She pursued a career in recruitment and real estate, becoming a self-made millionaire before she was 30. In this episode, Dandan shares her journey, offering her best insights on earning, saving, and investing to achieve financial independence. Dandan Zhu is the founder of DG Recruit, a headhunting business, and Dandan...
Aug 02, 2024•38 min
Believing that "pressure makes diamonds," Dr. Aditi Nerurkar endured grueling 80-hour weeks as a medical resident. One day, she felt a sudden pain like wild horses racing across her chest. Thinking she had a heart condition, she underwent tests, but her doctor revealed stress as the culprit. This drove her to investigate its underlying causes. In this episode, Aditi explains the science behind stress and resilience, sharing practical strategies to manage daily pressures and improve mental well-b...
Jul 29, 2024•1 hr 15 min
Passionate entrepreneurs like Hala Taha pour their hearts into their businesses. But this often means working late hours and spending less time with loved ones, resulting in burnout. With smart strategies like regular therapy, solid routines, and task prioritization, you can channel your passion into productivity without sacrificing your mental health. In this episode, Hala shares essential tips to manage stress, boost productivity, and maintain healthy relationships while scaling your business....
Jul 26, 2024•1 hr 21 min
One day, John R. Miles came home from the gym to find an intruder pointing his own gun at him. Days later, a close friend’s suicide further shattered his world. These traumatic events forced John into deep introspection and a transformative life change. Emerging stronger, he founded the Passion Struck movement to help others find fulfillment, just as he did. In this episode, John offers actionable advice on transforming adversity into purpose and living a passion-driven life. John R. Miles is a ...
Jul 22, 2024•1 hr 4 min
Benjamin Hardy felt like a failure when his book didn’t make it to the New York Times bestsellers list, resulting in deep depression. Forced to confront his perceptions of success and failure, he realized he could drive significant positive change by focusing on progress and aligning with his future self. In this episode, Ben introduces the concept of 'The Gap and The Gain' for measuring progress and emphasizes the importance of embracing our future selves. Dr. Benjamin Hardy is the world’s lead...
Jul 19, 2024•1 hr
Determined to master her messy personal finances, Jean Chatzky immersed herself in learning all about money. She worked on Wall Street to understand investing, then transitioned to personal finance journalism. After she got fired for being too expensive, she combined her side hustles and launched HerMoney, a safe space for women to learn about finance. In this episode, Jean shares practical tips on mastering personal finance and optimizing wealth. Jean Chatzky is an award-winning journalist and ...
Jul 15, 2024•1 hr 5 min
After battling depression and finding chemical antidepressants somewhat ineffective, Johann Hari researched the deeper causes of the condition. This led to his book, Lost Connections, solidifying his reputation as a leading mental health author. He followed with another bestseller, Stolen Focus, establishing himself as an authority on focus and productivity. In today's episode, Johann debunks the myth of multitasking, offers strategies to improve our attention span, and shares powerful stories o...
Jul 12, 2024•1 hr 8 min
Ginni Rometty was often the only woman in her engineering classes. But, she was determined to excel in a male-dominated field and eventually became the first female CEO of IBM. Her trailblazing leadership revitalized the company and set new standards for women in tech and business. In this episode, Ginni shares her best insights on leadership, resilience, and the importance of being in service of a greater purpose. Ginni Rometty is the former president, chairman, and CEO of IBM. She led the comp...
Jul 08, 2024•1 hr 10 min
Despite being a successful social scientist for nearly three decades, Arthur Brooks realized that he was missing the boat on personal happiness. He decided to apply his expertise to develop a strategy for living a happier life. So he quit his job and devoted himself to the pursuit of happiness. In this YAPClassic episode, Hala talks to Arthur about building true happiness. Arthur Brooks is a behavioral social scientist with a focus on human happiness. He is the author of multiple bestselling boo...
Jul 05, 2024•1 hr 5 min
At his first sales job, Jeremy Miner sold home security systems door-to-door. But he soon saw that the company’s traditional sales scripts were ineffective. So, he changed his approach to create curiosity. The result? Clients were more interested, less resistant, and more likely to buy. In this episode, Jeremy explains the neuroscience behind sales and breaks down his innovative Neuro-Emotional Persuasion Questioning (NEPQ) model, which helps prospects convince themselves to buy. Jeremy Miner is...
Jul 01, 2024•59 min
Hala Taha became a successful CEO and founder at a young age by mastering LinkedIn and sales. She has driven significant growth for her $5M company using LinkedIn's networking features and Pipedrive's CRM capabilities. In this episode, Hala shares her top LinkedIn content strategies, DM tactics, and how to use Pipedrive to manage all your communications in one place. In this episode, Hala will discuss: - Why LinkedIn is primed for sales - How people sell on LinkedIn - LinkedIn profile optimizati...
Jun 28, 2024•1 hr 6 min
In broadcast school, 30-something-year-old Ken Coleman stood out in a class filled with students 10 years younger. But he was a man on a mission. Leaving behind his soul-sucking job and political ambitions, he pursued broadcasting despite fears and self-doubt. Ken worked for free and endured many humbling moments to build a fulfilling career as a nationally syndicated radio show host. In this episode, he offers insights into discovering your dream career by leveraging your unique talents, passio...
Jun 24, 2024•1 hr 16 min
Jenna Kutcher unexpectedly felt empty after she hit her goal of six figures as a wedding photographer. Burnt out, she cut her workload in half to reclaim her time and happiness. As a result, she reignited her creativity and inadvertently built a million-dollar business. Now, she is the ultimate entrepreneur slash mom, managing several income streams without sacrificing her peace of mind. In today’s episode, Jenna shares some actionable advice and entrepreneurial wisdom that helped her figure out...
Jun 21, 2024•1 hr 1 min
Jenna Kutcher left her corporate job to start a photography business. But by the time she had scaled it to six figures, she was burnt out. Bent on finding a more sustainable path, she started several side hustles. Today, she runs a multimillion-dollar empire. In this episode, Jenna reveals how she diversified her revenue streams to earn more while maintaining a balanced life. She breaks down everything, from affiliate marketing and coaching to hosting on Airbnb. Jenna Kutcher is an entrepreneur,...
Jun 17, 2024•49 min
Dean Graziosi watched his hardworking parents struggle financially. Driven to break the cycle and create a secure, prosperous future, he turned to entrepreneurship. He started a firewood business in high school, fixed wrecked cars, and ran a tow truck company, among other ventures. By 25, he had amassed millions of dollars in real estate. By 30, he had retired his parents. In this episode, Dean shares his journey, the power of the underdog mindset, and strategies for turning adversity into succe...
Jun 14, 2024•46 min
Nearly 30 years ago, Dean Graziosi had to build physical products, ship DVDs, and spend over $200k just to sell a $37 course. Today, he could sell the same course for a fraction of the money and time using the power of AI. In this episode, Dean shares insights on the evolving entrepreneurial landscape, leveraging new technologies, and monetizing personal knowledge. Dean Graziosi is a renowned entrepreneur, real estate investor, and bestselling author known for his expertise in personal developme...
Jun 10, 2024•57 min
During COVID, Marshall Goldsmith spent several hours every weekend listening to successful people speak about their lives. From these sessions, he learned that even the highest achievers need help finding fulfillment. So, he wrote The Earned Life to address this need, drawing inspiration from Buddhism and his experience as an executive coach. In this episode, Marshall shares practical advice and exercises to help overachievers find personal fulfillment and live without regret. Dr. Marshall Golds...
Jun 07, 2024•59 min
Shruti Joshi launched her company just before the COVID-19 pandemic, only to see it crumble. This setback, however, provided a window for her to take on a consulting role at Facet, where her entrepreneurial experiences set her up for success. Before long, she became the company’s COO and later, President. In this episode, Shruti discusses Facet’s mission to democratize financial wellness for millions of Americans and shares strategies for holistic financial planning. Shruti Joshi is the Presiden...
Jun 03, 2024•54 min
One of Alex Hormozi’s portfolio companies was underperforming, and he saw a clear solution—raise prices by 50%. Despite the CEO's resistance, which took nine calls to overcome, they implemented the price increase. The result? The business tripled its profit within three months. Alex knew the key to maximum profitability was delivering maximum value, a lesson he learned from his own mistakes. In this YAPClassic episode, Alex breaks down his value equation and shares strategies for creating irresi...
May 31, 2024•40 min
Despite her introversion, Julie Solomon thrives on Instagram. She has successfully monetized her influence and built a reputation as one of the top thought leaders in influence marketing. In this episode, Julie shares her best strategies for growing your brand and monetizing your influence online. She also touches on masterminds and the Instagram algorithm. Julie Solomon is an influencer, branding expert, and coach passionate about helping entrepreneurs grow their audience. She is the host of Th...
May 27, 2024•1 hr 13 min
Defying his father's wishes, Alex Hormozi left his stable job to open a gym. But after a failed partnership left him sleeping on the gym floor, he attended a marketing workshop that turned everything around. He used online marketing to secure his first 27 customers, and within three years, expanded to six locations. He has since run and sold multiple successful businesses. In this episode, Alex chats with Hala about his inspiring entrepreneurial journey, sharing the valuable insights he gained a...
May 24, 2024•57 min
GaryVee worked at his family’s liquor store until he was 34, but even as he loaded up cases of Dom Pérignon in his friends’ BMWs, he knew exactly where he was headed. He grew his father’s company from $4 million to $60 million in annual sales before leaving to start his own thing from scratch. His company grew to over 800 employees just nine years later, servicing clients like PepsiCo and GE. Today’s episode is a masterclass in day-trading attention and social media marketing. Gary reveals his b...
May 20, 2024•1 hr 3 min
By the time Hala Taha left her corporate job, her side hustle was making well over $100,000 monthly. Dubbed the ‘Podcast Princess’, her social media and podcast empire is on track to make $10 million next year. What does she attribute her rapid growth to? LinkedIn. In this episode of the How to Money Podcast, Hala talks to Joel Larsgaard and Matt Altmix about leveraging LinkedIn to grow her business. She also shares her top tips for growing on the platform. Joel Larsgaard is a former senior radi...
May 17, 2024•56 min
Alcohol offered Michael Easter a cheap thrill. But when he got sober, he needed to fill the void with other stimulating experiences. So, he turned to travel, surrounding himself with brilliant thinkers and people living at the extremes. From hunting in the Arctic to living in the Bolivian jungle, his experiences have helped him uncover practical ideas for optimizing life. In this episode, Michael breaks down the power of discomfort, the scarcity loop, and how to avoid falling into the trap of ex...
May 13, 2024•59 min
After his day job at a hedge fund, Sal Khan would tutor his 12-year-old cousin in math over the internet. When she moved to a more advanced track at school, word spread. Soon, he was tutoring over a dozen friends and relatives all over the country. His tutoring side project went from a humble YouTube channel to a renowned education nonprofit. Recently, they launched the first AI tutor built on GPT-4 technology. In this episode, Sal and Hala discuss how artificial intelligence could impact the fu...
May 10, 2024•1 hr 2 min
