It's our SEASON 5 FINALE! And we are thrilled to speak with Susan Neal about her latest book, " How to Sell 1,000 Books a Month: Strategies to Improve Sales. " Listen as Susan offers insights on building a strong foundation for book marketing, creating effective lead magnets, the importance of email automation, and the benefits of attending writers' conferences. Our discussion also covers the value of endorsements, securing editorial reviews, and using media interviews to increase book visibilit...
Jul 01, 2025•47 min•Season 5Ep. 70
This week, we are speaking with author and cofounder of The Author Conservatory, Kara Swanson. Listen as Kara shares her insights on building and managing a Street Team as an effective book-selling strategy, emphasizing the importance of training, clear communication, and establishing relationships with team members. Kara also discusses strategies for engaging readers, setting expectations, and nurturing a supportive community. It's an inspiring conversation that will have you rethinking launch ...
Jun 24, 2025•48 min•Season 5Ep. 69
As Christian creatives, navigating the space between ministry and business can be confusing. We want to honor God with our work—but is it okay to charge for it, too? In today’s episode, we’re exploring the intersection of calling, creativity, and income—and how we can faithfully pursue the work we feel led to do, without guilt or hesitation. This week, we've invited our friends and fellow writers, Angie Baughman, Teresa Whiting, and Jenny Zentz , for a candid conversation on how we navigate the ...
Jun 17, 2025•1 hr 16 min•Season 5Ep. 68
Do you want an effective marketing strategy that not only targets readers actively looking for books but also provides you with immediate visibility and results? This week, we are speaking with Alana Terry, an award-winning Christian suspense novelist and USA Today bestseller. She is also the co-founder of the Successful Writer Marketplace and a well-known ads coach for authors. Listen as Alana shares her experience with paid advertising, reveals best practices for running Amazon ads, and encour...
Jun 10, 2025•34 min•Season 5Ep. 67
Today, we have the pleasure of interviewing Debbie Gonzales, an award-winning children's author, career educator, and the founder of Pin Lit Marketing, where she specializes in boosting book visibility and engagement through Pinterest. Debbie's slow and steady system highlights the significance of evergreen content, strategic keyword usage, and a structured approach to building an audience and selling books. This interview has us rethinking our whole aversion to Pinterest as a marketing option a...
Jun 03, 2025•48 min•Season 5Ep. 66
Your website is like your digital home base—especially once you’ve left social media. However, your author website can be much more than just an online business card! If done well, your website can foster that all-important “like-know-trust” factor with your readers and become your book-selling headquarters. Today we tell you how! For show notes go to https://writingoffsocial.com/65 Take our 2025 reader/listener survey to help shape the future of WOS. As a thank you, we're giving away one 30-min...
May 27, 2025•38 min•Season 5Ep. 65
Today, we chat with award-winning author and podcast host CJ Milacci about all things Kickstarter. She explains how Kickstarter builds community and connects authors with readers, and she also shares how it can not only fund your launch but also help pay for things like special editions and purchasing books for in-person events. CJ's insights and experience are incredibly valuable, especially for authors seeking alternative ways to connect with their readers outside of social media. Listen in! F...
May 20, 2025•36 min•Season 5Ep. 64
Today, we are talking with SEO expert Jana Carlson to explore the importance of search engine optimization for Christian writers. Jana explains how SEO can be a powerful tool for audience growth without the self-promotional aspects often accompanying traditional marketing strategies. Jana makes SEO sound accessible and, dare we say, FUN? Jana also answers the looming question we've been asking in the age of AI: Is SEO dead? Listen in! For show notes go to https:writingoffsocial.com/63 . Take our...
May 13, 2025•39 min•Season 5Ep. 63
Do you ever wonder how other creators manage it all? How they balance work, family, and everything in between? Today, we're giving you an exclusive behind-the-scenes look at our own systems and strategies. Listen in as we dive deep into our personal productivity philosophies and share the exact tools that have helped us reclaim our time and create a more balanced and sustainable work life. For show notes, including how to share your favorite productivity hack or tool with us, go to https://writi...
May 06, 2025•1 hr 3 min•Season 5Ep. 62
Today we are thrilled to speak with USA Today best-selling author Camy Tang, about her journey as a writer and her innovative marketing strategies. Listen as Camy shares her experiences with blogging, Patreon, and Kickstarter, emphasizing the importance of understanding your audience and leveraging your strengths to connect with your readers. Grab your pen and paper and take notes on this one, you guys, because she is a treasure trove of creativity! For show notes go to https://writingoffsocial....
Apr 29, 2025•36 min•Season 5Ep. 61
Today, we welcome Erin Loechner, an author and former social media influencer who left behind over a million followers to embrace a low-tech lifestyle. We discuss the challenges and benefits of stepping away from social media, especially for writers and parents. Erin shares her journey, insights on publishing without social media, and strategies for building connections and marketing books in a digital world. Listen as Erin emphasizes the importance of genuine relationships, the value of long-fo...
Apr 22, 2025•42 min•Season 5Ep. 60
Welcome to Season 5! After two years of working with writers, the number one question we get at Writing Off Social is, "What even is social media?" So, today, we will define social media and then offer you two questions to ask yourself when assessing whether or not a platform is social media and two questions to ask yourself to determine if you should be using it at all. We will also be revealing our theme for Season 5 of the podcast! Lisen in. For show notes go to https:writingofsocial.com/59 T...
Apr 15, 2025•30 min•Season 5Ep. 59
This season, we’ve lavished you with options for growing and nurturing your email list. But if you’re anything like us, you want to try them ALL. If you’re having shiny object syndrome, today’s episode will help you gain some clarity. Listen in as we review the email growth strategies we discussed this season and offer nine clarifying questions to ask yourself to determine which strategies will work best for you. And just for fun, we will give you a behind-the-scenes look at how we are growing o...
Dec 24, 2024•21 min•Season 4Ep. 58
So often, the strategies we share through Writing Off Social are pathways that foster slow growth. Cultivating an email list in a life-giving, effective way often takes a lot of time, and that’s okay! But some strategies can play to your strengths and provide exponential growth in just a few days. Today we’re speaking to author, podcaster, speaker, and one of our dearest friends, Teresa Whiting about how she more than tripled her email list in one week. For show notes go to https://writingoffsoc...
Dec 17, 2024•36 min•Season 4Ep. 57
Building your audience can feel like an exercise in futility. Churning out post after post, hoping that one new person will subscribe. But Bryan Harris invites you to step off the "content hamster wheel of death" and try a different approach–the most overlooked and underrated marketing strategy he inadvertently discovered 10 years ago. As the Founder and CEO of Growth Tools, Bryan Harris has used his growth framework to help clients such as Amy Porterfield, Michael Hyatt, and Jerry B. Jenkins. F...
Dec 10, 2024•45 min•Season 4Ep. 56
This season we are focusing exclusively on strategies to grow your email list. But how do you decide what email growth strategies to pursue? And how do you know if the growth you’re seeking is healthy growth or simply another version of the numbers game that you thought you escaped when you left social media? Today we have a candid conversation about all things growth. We tell you why we chose this theme (or rather how this theme chose us), how we’re trusting God for healthy growth, and 5 questi...
Dec 03, 2024•37 min•Season 4Ep. 55
We often joke that social media is where all the people are– and it is. But do you know where else all the people are?? The YouVersion Bible App . With 750 Million subscribers world-wide, the Youversion Bible App is one of the largest sharing platforms available to Christian creatives. So how do you get YOUR content on YouVersion and use it to grow your email list? Cara Ray, writer, entrepreneur, and Founder of The Writer's Bloc will tell you how! For show notes go to https://writingoffsocial.co...
Nov 26, 2024•37 min•Season 4Ep. 54
Do you want to create a lead magnet with a 40% conversion rate? No matter what you write, a quiz is one of the best, most effective, and most FUN ways to engage your ideal reader and grow your email list. Today we welcome Jackie Aguglia, the Growth Manager at the popular quiz-making software, Interact, to discuss all things quiz-building! This is a power-packed episode full of tactical information that will make you excited to try this email growth strategy. Listen in. For show notes, go to http...
Nov 19, 2024•31 min•Season 4Ep. 53
You spend hours crafting an email– pouring out your heart and soul– you finally hit send aaannnd crickets. It’s hard, but don’t lose hope! Today, we welcome back to the show Will Parker Anderson. He's the founder of The Writer's Circle, a writing coach, and a Senior Editor at WaterBrook and Multnomah. Listen in as Will shares several proven strategies to build the kind of engagement that goes well beyond the metrics and instead, invites your reader into an ongoing conversation. For show notes vi...
Nov 12, 2024•53 min•Season 4Ep. 52
It’s no secret that podcasts are an amazing way to connect with your audience. But have you ever considered starting a secret podcast ? Today we’re learning all about private podcasts with business strategy coach, podcaster, and founder of the Crush the Rush brand, Holly Marie Haynes. Listen in as she shares the benefits, the tech, and some tips for using this out-of-the-box strategy to grow your email list. For show notes go to https://writingoffsocial.com/51 Take our 2025 reader/listener surve...
Nov 05, 2024•36 min•Season 4Ep. 51
This season we are focusing entirely on methods to grow your email list. Today’s method is not only a powerful email growth strategy but also a viable audience metric in its own right, proving to have conversion rates that meet or exceed those of your email list. Our guest is Stefanie Gass , a Christian business and podcast coach, boundary boss, and seven-figure CEO. She believes it's possible to partner with God to create income and impact without sacrificing your family, faith, or buying into ...
Oct 29, 2024•41 min•Season 4Ep. 50
Today, we’re diving deep with Sandy, as she celebrates her one-year anniversary on Substack. We’ll discuss her motivations for moving from traditional email platforms to Substack, how she grew her subscriber base by over 500, and the unique features that set Substack apart from the algorithm-driven chaos of social media. For show notes go to https://writingoffsocial.com/49 Take our 2025 reader/listener survey to help shape the future of WOS. As a thank you, we're giving away one 30-minute Coachi...
Oct 22, 2024•52 min•Season 4Ep. 49
Substack is a writing platform, built by writers, for writers with 40 million readers. But how does Substack work and how do you know if it will work for you? Whether you're just beginning to consider Substack, or if you’ve decided to go all in, today’s conversation is for you. This week we’re discussing all things Substack with author, professor, and Substack Growth Strategist and founder of Substack Writers at Work, Sarah Fay. For show notes go to https://writingoffsocial.com/48 Take our 2025 ...
Oct 15, 2024•46 min•Season 4Ep. 48
What makes a great reader magnet? Where do you start if you want to create one? And what do you do if you’re afraid it won’t work? Today we talk with Mackenzie Walters– a national award-winning journalist, business book ghostwriter, and author about crafting a unique and relevant reader magnet. Listen in! For show notes go to https://writingoffsocial.com/47 Take our 2025 reader/listener survey to help shape the future of WOS. As a thank you, we're giving away one 30-minute Coaching Call to discu...
Oct 08, 2024•36 min•Season 4Ep. 47
We're BACK for Season 4! This week we dive into the results from our Season 3 Listener Survey, we tell you who you are, how you use social media, what you want more of, what you’re asking for (but we cannot give you), and--based on YOUR feedback--where we’re going this season on the podcast and in the future! Listen in. For show notes go to https://writingoffsocial.com/46 Take our 2025 reader/listener survey to help shape the future of WOS. As a thank you, we're giving away one 30-minute Coachin...
Oct 01, 2024•30 min•Season 4Ep. 46
Please take our Survey and be entered to win a FREE coaching call or a $100 coupon for The Course or The Course Lite! Wow! What an incredible season it has been. As we wrap up Season 3, we reflect on Episodes 30-44 and share our top takeaways (a.k.a. what we cannot stop thinking about) and our Writing Off Social Manifesto (a little behind-the-scenes action) . Be sure to stay until the end for our most HILARIOUS outtakes yet. We will be back in October 2024 with a brand new season! Stay in touch ...
Jul 30, 2024•1 hr 8 min•Season 3Ep. 45
Please take our Survey and be entered to win a FREE coaching call or a $100 coupon for The Course or The Course Lite! You enjoy listening to podcasts but have you ever considered hosting one? Wherever you are in your book writing journey, podcasting is an an incredible way to build your audience, refine your message, and connect with fellow authors and podcasters alike. Listen in as book marketing strategist and podcast coach Kim Stewart shares about the power of podcasting. For show notes, incl...
Jul 23, 2024•39 min•Season 3Ep. 44
Your email list is the most powerful and effective tool for nurturing your audience, earning authority on your topic, and selling your books. Today author and podcast host Laurie Christine shares how she added over 500 people to her list by guesting on one podcast. Listen in! For show notes go to https://writingoffsocial.com/43 Take our 2025 reader/listener survey to help shape the future of WOS. As a thank you, we're giving away one 30-minute Coaching Call to discuss YOUR Writing Off Social Str...
Jul 16, 2024•39 min•Season 3Ep. 43
Your friend has written a book and you are excited to be part of her launch team. Except you don’t use social media. Can you still make a difference? Why yes, yes you can! This week we’re sharing 5 creative and effective ways to support your fellow author friends without using social media. Listen in! P.S.- Mary K. will share 2 more out-of-the-box ways to support your fellow author friends in this week’s bonus tip email! Sign up for our newsletter (before July 15, 2024) to receive those tips! Fo...
Jul 09, 2024•22 min•Season 3Ep. 42
In today's episode, we delve into the power of live events as a growth and marketing strategy for authors. Laura Richmond, a traditionally published author, shares insights on why live events are effective, how to find events that align with your ideal reader, tips for maximizing your impact at these events, common pitfalls to avoid, and encouragement for authors seeking alternative methods to grow their audience and sell their books without relying solely on social media. For show notes go to h...
Jul 02, 2024•42 min•Season 3Ep. 41
