From case study writing to writing robots with Jan Haaland
Jan Haaland has taught designers how to build portfolios for years. He popped round to Writers in Tech for a chat about the power of a great case study.
Oct 21, 2021•38 min
Writers in Tech
A podcast where content strategist, UX writers, and content designers share their well-kept industry secrets. This show is brought you by the UX Writing Hub.
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Episodes
Empathy for crisis management with UX Writer Pieterjan Benoit
I got my friend Pieterjan Benoit on the podcast to talk about our favorite subject (no points for guessing what). By taking a lot of chances, Pieterjan fell down the UX rabbit hole a few years ago and was hooked immediately.
Oct 14, 2021•29 min
How to build a content design team
Earlier this year, I had the pleasure of talking to content design industry leader Rachel McConnell. Based in Brighton, Rachel is one of the organizers behind the (now virtual) Content by Design conference. She’s also the author of Why You Need a Content Team and How to Build One and the co-founder of the great Medium resource LeadwithTempo.
Sep 15, 2021•24 min
A salesperson and a UX writer walk into a bar ...
Do we have to choose between UX writing and copywriting? Susan Reoch does both! In this episode, she shares her experience working for brands that are new to UX writing.
Sep 01, 2021•34 min
Personal growth for UX writers with Andrew Astleford
Content strategist and UX writing mentor Andrew Astleford is always happy to share his journey from journalism to UX writing. He is full of good advice about personal growth, and this is also the recurring theme in this episode.
Aug 11, 2021•33 min
Becoming a UX Writer from Scratch with Sarah Kessler of Gympass
Sarah Kessler went from zero product experience to landing a UX writing job at the unicorn company Gympass in only two years. In this episode of Writers in Tech, she shares how she got there and what she did to position herself as a UX writer.
Jul 26, 2021•39 min
How to create copy for global products with Diego Graglia @ Netflix
Netflix content designer Diego Graglia has a lot to say about creating English copy for a global audience. Being bilingual helps him to understand the complexities involved in localization, which comes in handy when your product is available in 30 languages. His collaboration with the localization team often starts even before he starts writing. But it’s not just about a multilingual perspective – it’s just as important to have a multicultural approach.
Jul 12, 2021•26 min
Boost your UX writing process with lo-fi copy and rap
Get inspired to work on your UX writing process with Helen Legendre, UX writer at OpenClassrooms. Helen uses a bunch of creative methods to inform her UX copy, including lo-fi copy and even listening to rap.
Jun 15, 2021•31 min
The future of copywriting with best selling author Neil Patel
Interview with Neil Patel: New York Times bestselling author, top influencer on the web, and digital marketing legend.
Jun 01, 2021•19 min
Unionize you fools! With Mike Monteiro
Recently, I had the great pleasure of talking with Mike Monteiro, co-founder of Mule Design and author of the best-selling books Ruined by Design and Design is a Job.
May 19, 2021•27 min
How creating chatbots can be a slam dunk | Eran Soroka of CoCoHub
Eran Soroka champions the use of chatbots to help organizations drive conversations with their users.
May 10, 2021•32 min
Inclusivity Is a Design Principle | Lynsey Vallandingham of Hubspot
Lynsey Vallandingham, Senior Content Designer at HubSpot, talks about how to avoid using jargon, how to write inclusive products, and much more.
Apr 27, 2021•28 min
Gandalf’s approach to UX writing | Interview with Jessica Drew of CarGurus
Jessica Drew worked as an ad copywriter in New York before she moved back to Boston, where she fell in love with UX writing.
Apr 14, 2021•40 min
Top 3 tips to set up your team for success | Interview with Aladrian Goods of Intuit
Aladrian Goods, Product Content Designer at Intuit and I had a great chat about the buzz of UX writing on Clubhouse, why a customer service background can be perfect for UX, why you don’t have to be technical to make an impact in tech, and how to find your feet as the first content designer in a team. Episode summary For this episode of Writers in Tech, I had a great chat with Aladrian Goods, a Content Designer at Intuit and the driving force behind the UX Content club on Clubhouse. When Aladria...
Apr 02, 2021•26 min
Peanut Butter Tricks for Freelance Writers
I had the great honor of interviewing the well-known UX writer, Leo Smits. Leo transitioned from being a copywriter to a freelance UX writer. We talked about how to land new clients and get more projects, how to charge more, how to work better with clients, and how to manage your time. We also talked about how to break a creative block, and Leo shared a simple peanut butter trick for freelance UX writers. Don’t miss it!
Mar 02, 2021•38 min
Improving products' health through UX Writing
The digital revolution helped us to create accessible health systems all over the world. Zara Fishkin mastered the way to communicate digital products in the healthcare industry after working in different health care companies and also at Facebook for 4 years on localizing different platforms. When it comes to UX writing, Zara’s resume is MIND BLOWING. Through here experience writing for tech companies and ad agencies, she has built a content strategy skill set that spans internationalization, a...
Feb 21, 2021•24 min
ADHD as a content design superpow... look a squirrel!
The last episode of Writers in Tech is a bit controversial. We had a conversation about inclusive design, sexuality, ADHD, and more. I had the pleasure to chat with Danny Harrop-Griffiths, content design lead at Mojo about: -The differences and similarities between writing for the government and for difficult topics such as sex, sexuality, relationships, gender -Why ADHD people make good content designers -When should we ask for the gender of the user -How content design can help people with ADH...
Feb 11, 2021•46 min
A Step by Step Guide to Content Strategy in 2021
Larry Swanson hosts the fabulous Content Strategy insights podcast. We talked about what content strategy is, what kind of events are organized for writers in tech (hint: we're sponsoring the UX writer conference this month) and much more in our last talk. Join us if you want to learn: ✅ The different flavors of content strategy ✅ What are the differences between product content strategy and different type of content strategy ✅ The overlap between content design and content strategy And to liste...
Feb 05, 2021•49 min
Building a Stellar Personal UX Brand
Feeling stuck when it comes to getting jobs and new UX writing projects? Well, maybe a lot of your issues have to do with your own personal brand. Building an online presence is what makes or breaks your UX writing and content design career. I asked Cory Lebson, author of the UX Career handbook and probably the best UX courses on Lynda, what’s the secret sauce to building a network that gets you UX jobs for more than 10 years in a row. Listen up!
Jan 21, 2021•29 min
It's okay if it's not perfect!
Candi Williams is a Content design manager and strategist and published author from beautiful Bristol who loves bright colours and writes about everything from amazing food to awesome females. In our last talk Candi shared with me useful information about: -How to write 3 books while working full time -The importance of having an inclusive team and what we’re missing today -Using an inclusive language -Understanding the importance of accessibility -Improving your process while letting go of your...
Dec 14, 2020•34 min
Write A Branded Amazon Store like PRO
Leonardo Raymundo is a UX writer turning into a content strategist for Orca Pacific, an Amazon agency that delivers innovation to over 100 of the world’s leading brands. This episode is for you want to learn how to write on Amazon. Listen to this page if you want to learn about: ✅ How to do Amazon keyword research ✅ How to increase your Amazon store views by 20% with one simple step ✅ Creating branded content for you Amazon store ✅ How to generate more reviews on your Amazon store using copy ✅3 ...
Dec 03, 2020•23 min
Chatbot Design at Robocopy | Interview with Hans Van Dam
Hans van Dam is the co-founder of Robocopy and the Conversational Academy. His goal is to develop and promote the role of the conversation designer. He develops curriculum for the Conversational Academy, lectures at multiple universities, and speaks often at conferences around the world. Hans is a designer, educator, and strategist of chatbots and voice assistants. He helps develop chatbots that are more helpful, natural, and persuasive. In this episode, we talk about Robocopy, Hans’ experience,...
Oct 13, 2020•34 min
Top UX Writing (online) Events October 2020
See all of the different UX Writing Events of October 2020!
Oct 06, 2020•13 min
Live Community Session #1 | UX Writing Academy, 99th newsletter & future events
Join Yuval in our first ever Live Facebook where he covered everything related to Writers in Tech podcast, our weekly newsletter, and our own UX Writing Academy program. Don't miss it!
Sep 30, 2020•15 min
UX Writing at Stripe | Interview with Angela Kilduff and Victoria Stanell
Angela Kilduff is a UX writer at Stripe, where she designs products that help entrepreneurs around the world bring their ideas to life. Before Stripe, she worked in product design at Twitter and Facebook and did editorial content strategy for Mule Design and Huge. Outside of work, she likes to curl up with a good book and cook elaborate meals for friends. Victoria Stanell is currently designing the economic infrastructure of the internet as a UX writer at Stripe. Previously, she’s put pen to pix...
Sep 29, 2020•33 min
Copywriting in the world of no-code automations with David Zisner
Check out this eye-opening interview with Yuval Keshtcher, CEO and founder of the UX Writing Hub, and automation expert David Zisner. They chat about copywriting, no-code, and more. Listen now if you want to learn: -Why we should use no-code tools -The power of no-code automation and copywriting -What's in it for the copywriters -Best practices to automate your processes
Sep 22, 2020•38 min
UX Writing at a Platform for Online Courses | Interview with Kate Garner of Coursera
Kate Garner is an English teacher turned full-time UX writer at Coursera. She's also a language lover with experience in copywriting, editing, SEO, and creative content development. Her Master's of Communication in Technology degree helped turn her into quite the masterful communicator. In this episode, we look at what UX writing at Coursera is all about. Kate shares her love of the product and why Coursera is such a great online learning platform. Listen to this episode to learn about: — How wr...
Sep 01, 2020•22 min
Copy in the age of digital banking | Interview with the author of Monzo's style guide
Harry Ashbridge is the content style guide author and senior writing lead at Monzo, an online bank founded in 2015. In this episode, we talk about Monzo Bank: what it is, how it works, and why it’s different from your old-school bank.
Aug 18, 2020•40 min
Behavioral Economics & Customer Experience in the Digital Age | Interview with Liraz Margalit (PhD)
Liraz Margalit, PhD, is a Social Psychologist who specializes in Behavioral Design and Decision Making. She integrates Neuropsychology and Behavioral Economics perspectives to analyze User behavior and deliver actionable insights for business stakeholders. Her consumer behavior research was awarded with the OBE, Online Business Excellence for 2016 as well as the Best of Neuromarketing and was chosen as CMSWire contributor of the year 2017. Her research papers and studies can be found in top busi...
Aug 03, 2020•25 min
Becoming a UX writing expert | Mattias Åkerberg of Please Copy Me
Writers in Tech is back for Season 3! A few years back, when we first started our UX Writing Academy program, I got a call from Mattias Åkerberg, then a Swedish copywriter. We shared the same vision about the future of UX writing, and I realized I was speaking with someone who was ready to invest all of his resources and energy into learning what UX writing is all about. Since completing our training program, Mattias has probably become the biggest UX writing influencer in Sweden. He now lands t...
Jul 20, 2020•39 min
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