Episode description
The beauty industry is massive, fast-paced, and hard to predict. There are 20,000 brands worldwide, and microtrends can spread around the globe in hours. That’s the challenge facing Kalindi Mehta, Global VP for Consumer Foresight Strategy and Predictive Analytics at the Estée Lauder Companies. In the latest episode, she lays out how AI is transforming her industry, and explains how the technology can help all companies be more agile, improve their decision making, and reimagine their workflows.
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