Marketing for Digital

Vicki Reynolds, WIB Global Vice Chair, talks with Marie Grieve, Managing Director of Costello Palmer Communications – a marketing consultancy specialising in creativity and innovation, working with leading names in the AEC industry, growing already established brands and inventing new ones.

Listen to Vicki and Marie discuss the art of storytelling and how to be not only a good, but a great communicator – and how to be seen and heard in a crowded market place. Marie gives some thought-provoking advice on how to tell your own BIM-story and what’s next for an industry that is preparing for a digital make-over.