Working with your spouse and being on SharkTank | Podcast interview with William and Kristen Schumacher of Uprising Food
Episode description
A few months ago, my family and I were watching an episode of 'Shark Tank' and to our surprise, there was a Cincinnati company on there!
William and Kristen Schumacher are founders of Uprising, a company that makes healthy chips and bread.
I enjoyed watching them on the show and hearing their company story - but I was more intrigued they were doing this as husband and wife!
So, I had to reach out because these are my kind of people! Business leaders who are also strong in their faith and wanting to win at both home and work.
The podcast is inspiring and it will help you dream again.
The fact that William left a great job at P&G to start this company.
Then Kristen leaves her job at her dad's company, Nehemiah Manufacturing, to join.
Followed by a crazy story of when William was striking out finding bakers to make their bread, so he decides to just swing for a grand slam, and calls one of the more popular bakers in Cincinnati.
To William's surprise the baker called back....by mistake!
The only reason the baker called him back is because William Schumacher's name is the same name as this guy's friend from high school! As you can imagine, this is now their baker!
The podcast is filled with inspirational content - as well as practical tools on how they are pulling all of this off.....not to mention there a doing all this with a newborn baby!
In this episode, you’ll discover…
- How to juggle responsibilities as a parent, spouse, and business owner (7:10)
- Can you control the outcome? (11:35)
- How God showed himself in William and Kristen's story. (18:39)
- How do you not tie your identity to your success? (30:00)
- Declined on Sharktank, but managed to stay positive and show up (36:00)
William and Kristen's Bio:
William Schumacher
William holds deep e-commerce and CPG experience, having earned his stripes as a successful brand manager at the CPG behemoth Procter & Gamble Co. In 2019, driven by his entrepreneurial spirit, love for helping others and passion for health science, he left the multi-billion dollar company to launch Uprising, a modern rendition of healthy (and delicious) food staples developed with patent pending baking methods. William led the charge in raising over $1.25 million in venture capital from marketing veteran Nick Brien (former Dentsu Aegis CEO) as well as prestigious entrepreneurs including Jerry Jao (Re Sci), Carter Cast, Craig Wortmann, Hayden Slater (Pressed Juicery), Daina Trout (Health-Ade), and Rosie O’Neill and Josh Resnick (Sugarfina). Since its inception, Uprising has sold hundreds of thousands of units of fresh product and 10x'ed YOY revenue in 2020 alone, on its journey to becoming a major disruptor in the $648 billion health industry.
Kristen Schumacher
The lady behind the movement, Co-Founder and Chief Brand Officer of Uprising Food Inc. Kristen is a marketing and sales professional, with extensive experience in consumer packaged goods, generating over $100MM in lifetime revenue across 10+ brick and mortar new sku launches in 5 years.
Fun Facts: Kristen was a collegiate athlete and in her free time loves beating her husband in a game of horse. She is passionate about helping others and raised over $150,000 in 10 short weeks for rare blood cancers.
More Resources:
Are you crushing it at work but struggling at home? If you want to learn how to win at home, then go to https://CoryMCarlson.com and download your free copy of “10 Ways To Win At Home.”
If you're looking for a resource to help you with these times when your work is now in your home, check out my book Win At Home First on Amazon. Forbes Magazine rated it one of 7 books everyone on your team should read.