Embracing the Unseen Impacts of Art: An Interview with Allie McDevitt

The Interview

For the second installment of our founders deep dive series, we interview Willow Talk’s very own Allie McDevitt to learn when she became intune with her creative spirit, how she got into the world of fiber art, and why she decided to open her shop, Lavender & Lilac.

We Also Talk About

• Her hesitancy to be an “art kid” in her youth and where that stems from
• How she manages her time between her “day job” in corporate marketing, and her entrepreneurial ventures: Lavender & Lilac and The House of Willows
• The steps she took to start her own business (and the mindset she had to be in to do it)
• How her shop, Lavender & Lilac, got its name
• The connection between art, interpersonal connection and feelings of nostalgia and why that is so critical to the essence of Lavender & Lilac
• How her creative style and the products she makes have evolved over time
• Who you create for as an artist. Yourself? Your customers? Both?
• Why not every “opportunity” is right for you
• The importance of staying true to your brand and your values
• Allie’s catchphrase: It’s not an “if”, it’s a “when”
• What her dream career scenario looks like
• Why you need to map out your goals in order to achieve them
• Who she leans on for support
• Why making friends as an adult is hard and how you can go about finding people with shared interests
• The dynamics of Allie and Emma’s personal and professional relationship

Where to Find Allie

• Instagram: @lavenderlilacstudio
• www.lavenderlilacstudio.com

Other Mentions

• Lexi Lanigan, Financial Advisor

Keep Listening

Did you enjoy this one? Here are a few other episodes of Willow Talk you may like as well.

• Priceless Individuality with Nanette Pengelley
• Carbs, Cameras and Compassion: An interview with Emma D’Arpino

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