Why Not Now? with Amy Jo Martin - podcast cover

Why Not Now? with Amy Jo Martin

Amy Jo Martinamyjomartin.com
You know that thing you've been thinking about doing? Why Not Now? Amy Jo Martin, a New York Times Best-Selling Author and Personal Branding pioneer, created this show because she believes the world will be a better place if more people ask themselves, "Why Not Now?". Each episode you'll hear from Amy Jo herself and a professional Why Notter - guests like Mark Cuban, Jessica Alba, Tony Robbins, Barbara Corcoran, Billy Corgan and more - and learn how they answered the question then took action, so you can too.
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Episodes

AI That Saves Lives: Amanda Ducach on the Future of Women’s Health (Ep 339 Live at SXSW)

In this special Why Not Now? episode, Amy Jo Martin hands the mic to her AI agent, Renegade Rox, to introduce a live fireside chat with Amanda Ducach, Founder and CEO of Ema - recorded live at the SHE Media CoLab during SXSW 2025. Amanda, a femtech pioneer, built one of the world’s first agentic AI platforms for women’s health, before ChatGPT made headlines. Amanda shares how Ema uses AI to transform women’s healthcare by meeting users where they are. From identifying hidden signs of suicide ide...

Jul 24, 202533 min

From Girlboss to Trust Fund: Sophia Amoruso’s Bold New Era (Ep 338)

What happens when you’re on top of the world—and everything changes overnight? In this raw and unfiltered episode of the Why Not Now? podcast, Amy Jo Martin reunites with entrepreneur, author, and cultural force Sophia Amoruso. This is Sophia's second time on the show, nearly a decade after her first appearance. From founding Nasty Gal and Girlboss to navigating public scrutiny, financial highs and lows, and deeply personal transitions, Sophia opens up about what she's learned from building (and...

Jul 03, 202553 minSeason 9Ep. 338

Be Where Your Feet Are: LIV Golf CEO Scott O’Neil (Ep 337)

What if your most painful moment could lead to your most meaningful work? In this episode of Why Not Now? , we revisit Amy Jo Martin’s conversation with Scott O’Neil - CEO of LIV Golf and former CEO of the Philadelphia 76ers - one of the most raw and riveting conversations in the show’s history. A titan in the sports and entertainment industry, Scott shares how a deeply personal tragedy - the loss of his best friend to suicide - became the catalyst for his bestselling book Be Where Your Feet Are...

Jun 26, 202550 minSeason 8Ep. 337

Mel Robbins: The 5 Second Rule – Stop Overthinking, Start Doing (Ep 336)

In this episode of Why Not Now? , we revisit Amy Jo’s interview with bestselling author, speaker, and global thought leader Mel Robbins - and the conversation is as raw, real, and revelatory as ever. Mel opens up about her incredible journey from burned-out attorney to one of the most booked female speakers in the world. At the heart of her transformation? A single moment at an Oprah Winfrey event that sparked a visceral reaction and led to a cascade of courageous decisions. Mel shares how she b...

Jun 12, 202554 minSeason 8Ep. 336

Scott Galloway - Unfiltered Lessons in Power, Pivoting & Personal Growth (Ep 335)

In this bold and enlightening episode of Why Not Now? , Amy Jo Martin revisits her candid conversation with NYU professor, bestselling author, and entrepreneur Scott Galloway. Known for his unapologetic take on everything from tech monopolies to personal growth, Scott shares the pivotal “Why Not Now?” moment that led him to walk away from a successful life in San Francisco and start over in New York. You’ll learn how Scott evaluates major life decisions, why failure isn’t fatal (but playing it s...

May 22, 202550 minSeason 8Ep. 335

The Only Way Out Is Through: Glennon Doyle on Sobriety, Truth and Living Untamed (Ep 334)

In this powerful re-airing of one of Why Not Now? ’s most impactful episodes, Amy Jo Martin sits down with the incomparable Glennon Doyle - author of the #1 New York Times bestseller Untamed , CEO and Founder of Treat Media, and one of today’s most vital voices in personal transformation. Glennon opens up about the life-altering “Why Not Now?” moment that began on a cold bathroom floor and led to her sobriety, awakening, and purpose-driven path. With unmatched honesty and grace, she explores wha...

May 15, 202556 minSeason 8Ep. 334

Mixing Science + Soul to Age Less with Renegade Dr. Kenna (Ep 333)

What happens when a high-achieving doctor and sports chiropractor decides to rewrite the rules of health? Dr Kenna Ducey-Clark, Founder and CEO of HealthStyle by Dr. Kenna, is doing just that. In this episode, Amy Jo dive's into Dr. Kenna's transformational journey. She spent years working with elite athletes, helping them optimize their performance, but her biggest pivot came when she turned that expertise inward, confronting her own hidden health struggles. Dr. Kenna shares how a bold Why Not ...

Mar 20, 202549 minSeason 8Ep. 333

Re-Dream. Do. Repeat. - VP of NBA’s Cavs, Georgia Sapounas, shares her Renegade playbook (Ep 332)

What happens when a world-class athlete, digital innovator, and fearless adventurer decides to pivot? Renegade member Georgia Sapounas, VP of Innovation & Digital at the NBA’s Cleveland Cavaliers, did just that and shares her remarkable journey from elite figure skater to leading digital transformation in sports. In this episode, Georgia and Amy Jo go deep fast into the power of surrender, bold decision-making, and the Renegade mindset that fuels Georgia’s success. From working at the Olympi...

Mar 07, 202558 minSeason 8Ep. 332

Bill Shufelt: Building Athletic Brewing & a Non-Alcoholic Beer Boom (Ep 331)

Meet Bill Shufelt, the visionary co-founder of Athletic Brewing, who transformed a simple “Why Not Now?” moment into a game-changing movement in the beverage industry. Bill shares his incredible journey of leaving a stable hedge fund career to create a non-alcoholic beer brand that’s now leading a cultural shift toward mindful drinking. In this episode, you’ll hear about a pivotal dinner conversation with his wife that sparked Bill’s bold leap into entrepreneurship, the personal transformation t...

Feb 20, 20251 hr 1 minSeason 7Ep. 331

Amy Jo Martin’s Renegade Story: From Trailer Parks to Blazing Trails (Ep 330)

In this special solo episode, Amy Jo Martin pulls back the curtain on her journey from a small-town girl with big dreams to a trailblazing entrepreneur, author, and founder of Renegade. She shares raw, personal stories of resilience, reinvention, and the power of taking action - right now. From the early days making her mark in professional sports, to building one of the first-ever social media agencies, Amy Jo reveals the turning points that shaped her career. But success didn’t come without sa...

Feb 13, 202543 minSeason 7Ep. 330

Jen Batchelor: The Science of Feeling Good & Kin Euphorics (Ep 329)

What if you could create a movement that redefines how people socialize and unwind, without the downsides? That’s exactly what Jen Batchelor, Founder of Kin Euphorics, is doing. In this episode, Amy Jo uncovers the moment Jen asked herself, Why Not Now? and began to build a revolutionary product within a brand-new category. From growing up in Saudi Arabia - where her father secretly brewed his own drinks (did someone say “Renegade”!?) - to pioneering the future of functional beverages, Jen share...

Feb 06, 202557 minSeason 7Ep. 329

Dr. Brooke: Regulate Your Nervous System like a Renegade (Ep 328)

Renegade Member, Dr. Brooke Weinstein, is a neuroscience expert, occupational therapist, and world renowned expert on parenting. She is also an unapologetic advocate for mental health and self-regulation. On this week's episode, Amy Jo Martin welcomes Dr. Brooke into her home (literally) to go deep fast. Dr. Brooke opens up about a life-changing moment when she decided to reclaim her power amidst the chaos of motherhood, a struggling marriage, and the pressures of life. Her “Why Not Now?” moment...

Jan 20, 202551 minSeason 7Ep. 328

All things Money with Amy Jo Martin as guest on “Getting Rich Together” (Ep 327)

In this special crossover episode of "Why Not Now?", Amy Jo takes a turn in the guest seat for an enlightening conversation with Syama Bunten, host of the "Getting Rich Together" podcast. Amy Jo shares her inspiring journey from humble beginnings in a trailer park to becoming a trailblazing entrepreneur, bestselling author and champion for women’s financial legacy. You'll learn about Amy Jo's evolving relationship with money, her strategies for breaking into private investments, and how to lever...

Dec 09, 202447 minSeason 7Ep. 327

Persuasive Storytelling Step by Step with Amy Jo Martin (Ep 326)

Storytelling is one of the most (if not the most!) powerful tools for influencing human behavior, building connections, and creating impact in your personal and professional life. In this episode, Amy Jo shares her insights on crafting compelling, what she calls, “Go-To Stories" - potent, concise narratives that resonate emotionally and can adapt to any and all situations. Over her 20+ years as a professional keynote speaker and personal branding pioneer, Amy Jo has guided some of the biggest br...

Nov 25, 20241 hrSeason 7Ep. 326

Break Free from Old Patterns: Dr. Gay Hendricks on Problem-Solving & Personal Growth (Ep 325)

In this episode, we revisit a popular conversation with Dr. Gay Hendricks, a renowned expert in personal and relationship transformation. Dr. Hendricks shares his four-step process, “FACT” - facing, accepting, choosing and taking action - as a powerful tool to help people transform their lives by identifying and breaking long-standing patterns. If you are ready to make bold changes in your life and pursue your creative potential, his advice offers a practical roadmap for you. Drawing on stories ...

Nov 08, 202436 minSeason 7Ep. 325

Flipping the script on Marriage & Play using the 5 Renegade Rules with Amy Jo Martin

In this heartfelt episode, Amy Jo invites you on a journey of transformation, courage and rediscovery. For new listeners, you'll learn Amy Jo's five Renegade Rules and how to apply them to your Why Not Now? ideas. For longtime listeners, this is your chance to take a refresher course and set a new idea in motion. Sharing two of her personal “Why Not Now?” ideas, Amy Jo reflects on the importance of reigniting lost passions and creating space for joy amidst life’s complexities. Through candid ins...

Oct 31, 20241 hr 1 minSeason 7Ep. 324

How to Reframe AI: Multiply Talent & Manipulate Time with Amy Jo Martin (Episode 323)

Amy Jo shares insights and trends from being out in the wild listening loudly to audiences of every type. Drawing on 25 years of experience navigating some of the biggest technological revolutions - from the dot-com boom to the advent of social media - Amy Jo explores how this moment in history is similar to those, what that means for you and how AI can not only multiply talent, but also manipulate time, ultimately open sourcing our most precious resources. This episode isn’t just about tech. Fa...

Oct 23, 202459 minSeason 7Ep. 323

Guy Kawasaki - How To "Think Remarkable" with a Growth Mindset (Ep 322)

Guy Kawasaki is a bona fide legend. He is an evangelist for innovation, and has been on the front lines of the biggest evolutions in tech; those moments that we’ve all heard about. In Amy Jo’s mind, Guy is the OG influencer and you’ll hear why. Guy’s background stretches from his first stint with Apple back in the 80’s all the way through to Canva now. Guy has authored 16 books, the latest of which “Think Remarkable” distills down his own experience, as well as his experience interviewing some o...

May 25, 202453 minSeason 7Ep. 322

Juliet Funt - Creating Space & A Minute To Think (Ep 321)

Juliet Funt is a Productivity Wizard. She is a renowned Keynote Speaker, CEO, Author and tough-love advisor to the Fortune 500. In this episode, Juliet gets into the tactics of how and what to do in order to create more space in your day and life. You’ll learn how to recognize that you’re doing too much, how Juliet helps companies and individuals reduce busyness and why space to recover, think, and be strategic, is the key to your efficiency. If you are a person in constant rush, throwing your h...

Apr 15, 202450 minSeason 7Ep. 321

Sandra Campos - Why Decision Making is Part Data, Part Instinct (Ep 320)

Sandra Campos is a three-time CEO, having led some of the biggest retail and fashion brands in the world. She is also a two-time founder, a member of multiple private and public boards, a contributor on CNBC and an absolute expert on the consumer. One of the things that stands out most about Sandra is her ability to understand the macro picture of things - whether that be culturally, or when it comes to her personal life. In this episode, Sandra shares a life changing Why Not Now? moment that ha...

Mar 18, 202437 minSeason 7Ep. 320

Steven Kotler - Living in "Flow" to Reach Your Peak Performance (Ep 319)

Steven Kotler studied journalism, poetry, and writing in school. When he told others about his plans to conduct a neurobiological study, some literally laughed in his face. But Steven’s interviews with Flow State experts made him an authority on the subject, and he set out to help others reach peak performance. He now works with entrepreneurs, athletes, and leaders of some of the biggest companies in the world, helping them reach this state of “Flow” to become up to 500% more productive. He is a...

Feb 26, 202449 minSeason 7Ep. 319

Amy Jo Martin - The Difference Between Priority Management & Time Management (Ep 318)

Our priorities are what we do, not what we say we are going to go. In this episode, Amy Jo explains the difference between priority management and time management. You’ll hear two personal stories that have helped shape the way Amy Jo looks at her priorities as well as learn actionable tips you can try today to help you discern what is a priority, what is not and what to do with that data. Subscribe to the podcast: https://amyjomartin.com/whynotnow To watch the video of this episode, head to www...

Feb 17, 20249 minSeason 7Ep. 318

Amy Jo Martin - How To Ask For Equity (Ep 317)

Alignment and equal value exchange are everything when it comes to having skin in the game. Asking for equity, no matter if you are an employee, advisor or otherwise, is a long term strategy and can be life changing. In this short-but-tactic-packed episode, Amy Jo breaks down the 7 ways you can ask for equity, the strategy behind these phrases and the key ingredient to ensuring you are the one guiding the conversation and not the other way around. Subscribe to the podcast: https://amyjomartin.co...

Feb 12, 20249 minSeason 7Ep. 317

Paula Wallace - Lessons In Leadership, Invention & Reinvention (Ep 316)

“Once you launch in, there’s no going back.” Paula Wallace is the Founder and President of the Savannah College of Art & Design (SCAD) - a world leading comprehensive university for creative professionals. Paula invented SCAD in 1979, and she has most definitely not looked back. Paula has continued to reinvent the way we learn and the way we teach the combination of creative, art, business and now even AI. She writes her own rules. In this episode, Paula and Amy Jo talk through Paula’s formu...

Feb 05, 202439 minSeason 7Ep. 316

Amy Jo Martin - Part 3 How To Reinvent Your Day & Relationship With Time (Ep 315)

This is the final episode of Amy Jo’s 3 part series all about reinventing your relationship time and money. We encourage you to listen to Part 1 (Ep 313) and Part 2 (Ep 314) before pushing play on Part 3. In this last installment, Amy Jo focuses on the money side of things. To be clear, this is not investment advice, but you will learn how to potentially earn more and save more. Amy Jo shares her specific money story and how that has changed over the last ten years. The net/net? Sacrifice does n...

Jan 26, 202443 minSeason 7Ep. 315

Amy Jo Martin - Part 2 How To Reinvent Your Day & Relationship With Time (Ep 314)

Welcome to Part 2 of Amy Jo’s 3 part series on reinventing your relationship with time and money. If you haven’t spent time with Part 1 (episode 313) , we encourage you to go back and listen before diving in to this latest installment. As promised, in this episode you’ll hear Amy Jo’s New Year’s list featuring what she plans to take with her into the new year, leave behind in 2023 and create new in 2024. She has been doing this exercise for over ten years. These actionable items go hand in hand ...

Jan 17, 202439 minSeason 7Ep. 314

Amy Jo Martin - Part 1 How to Reinvent Your Day & Relationship with Time (Ep 313)

A solo series with Amy Jo! In this first episode of a three-part series, you’ll hear how Amy Jo is reinventing her relationship with time (and how you can too). You will learn tactical tips so you can do the same. Amy Jo has overhauled how she spends her days. The catalyst for this reinvention? Some tough, life-changing lessons. You will learn how to optimize your bandwidth (finite 24 hours in a day) and expand your capacity (infinite potential). Hint: Getting up earlier and earlier is not a str...

Jan 08, 202459 minSeason 7Ep. 313

Episode 312: Nicole Rex - How Dell is Reinventing Work

Corporate isn’t a dirty word, and Nicole Rex will tell you why. She is on a journey to reinvent it. Nicole is the VP of Global Marketing at Dell Technologies. A storyteller, creator, and marketer at heart, Nicole brings a unique passion for helping people and infusing creativity into every aspect of her work, all while having a ton of fun. After all, if we’re not having fun, what’s the point? In this episode, you’ll explore how Nicole is redefining the corporate landscape…the Renegade way. You’l...

Dec 18, 202357 minSeason 6Ep. 312

Episode 311: Dr. Melanie McNally- My personal Peak Performance and Brain Coach

Immerse yourself in a profound conversation with Dr. Melanie McNally, a licensed clinical psychologist and a trailblazing brain coach. With a career spanning almost two decades, Dr. McNally has devoted herself to the mental well-being of adults and adolescents. Her groundbreaking life coaching programs are designed to instill self-awareness, align actions with values, and empower the younger generation to create a life that sparks excitement. Dive into the intricacies of the mind as Dr. McNally ...

Dec 11, 20231 hr 13 minSeason 6Ep. 311

Episode 310: AI Panel - The Future Of Technology Is The Future Of Humanity

What is the impact of AI on humans? How can you use it to your advantage? Well, the goal of this episode is to leave you empowered and able to take very practical steps toward your own AI goals. Dive into the dynamic world of artificial intelligence and emerging technologies with Amy Jo and our Renegade guests - Lindsey Michaelides, Founder of Strongsuit, Erin Suarez, Group Manager, Americas Demand Generation at Epson (who oversees 60% of their revenue!) and Georgia Sapounas, Senior Director of ...

Dec 04, 202354 minSeason 6Ep. 310
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