20. Admissions and Marketing: A Successful Marriage, with Stephen Ostendorff

Our guest today is Stephen Ostendorff. He is the Director of Graduate Admissions at Bank Street College of Education in New York City. He has been working in higher education for the better part of two decades, holding positions in admissions, student affairs, and marketing, and previously served as the Director of Admissions and Marketing at Metropolitan College of New York, Director of Campus Life and Residence Life at Molloy College. Moreover, he worked for two different marketing agencies...