Meet the Master Storyteller Who Interviewed Prince William
Jun 29, 2025•1 hr 16 min•Ep. 78
Episode description
Today we dive into the inspiring journey of Kelvyn Quagraine, the Head of Brand at the Art of Football. From his humble beginnings volunteering at Dulwich Hamlet to spearheading global campaigns and interviewing royalty, Kelvyn's story is a testament to the power of passion, persistence, and authentic storytelling.
Kelvyn's journey is a masterclass in leveraging passion and storytelling to carve out a niche in the competitive world of sports branding. Whether you're an aspiring creative or a seasoned professional, this episode offers valuable insights into the power of authentic storytelling and community-driven branding. Tune in to be inspired and take your first step towards your dreams today!
In this episode we discuss:
* How Kelvyn's volunteer work at Dulwich Hamlet set the stage for a remarkable career in the world of football.
* Insights into the mission of the Art of Football, redefining merchandise with quality and cultural storytelling at its heart.
* Kelvyn's experiences at Copa90 and Football Beyond Borders, emphasising the impact of storytelling in building community and brand identity.
* Kelvyn's role in launching impactful campaigns, including a standout collaboration with Guinness, illustrating the fusion of football culture and brand identity.
* Kelvyn shares first hand what it was like interviewing Prince William, Harry Kane & Declan Rice
* Practical advice for young creatives on building a career in football, presenting, or branding, emphasising the importance of personal branding and community engagement.
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Guest: https://www.instagram.com/kelvynquagraine
https://www.linkedin.com/in/kelvyn-quagraine-b64b64122/
Memorable Quotes:
"Your voice is powerful and unique; step into every room to learn, be confident, and driven."
"It's about the little steps, not just thinking you can jump 20 steps in one go."
Chapters
00:00:00 Early Life, Family, and Finding Identity Through Sport
00:06:43 The Power of Experiences: School, Thailand, and Football Beyond Borders
00:13:35 Building Skills and Networks: Volunteering, Content Creation, and Perseverance
00:20:02 Copa90: Community Management, Storytelling, and Presenting
00:23:32 Advice for Aspiring Presenters and Content Creators
00:25:19 Football Beyond Borders: Charity, Partnerships, and Social Impact
00:29:21 Storytelling, Articulation, and Personal Identity 00:33:25 Art of Football: Head of Brand, Campaigns, and Creative Process
00:46:02 Interviewing Price William, Harry Kane & Declan Rice
00:52:57 Personal Branding, Building Community, and Industry Advice
01:06:31 Trends in Football, Fashion, and Authentic Storytelling
01:12:51 Quickfire Round & Kelvin's Reflections
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Chapters
00:00:00 Early Life, Family, and Finding Identity Through Sport
00:06:43 The Power of Experiences: School, Thailand, and Football Beyond Borders
00:13:35 Building Skills and Networks: Volunteering, Content Creation, and Perseverance
00:20:02 Copa90: Community Management, Storytelling, and Presenting
00:23:32 Advice for Aspiring Presenters and Content Creators
00:25:19 Football Beyond Borders: Charity, Partnerships, and Social Impact
00:29:21 Storytelling, Articulation, and Personal Identity
00:33:25 Art of Football: Head of Brand, Campaigns, and Creative Process
00:46:02 Interviewing Price William, Harry Kane & Declan Rice
00:52:57 Personal Branding, Building Community, and Industry Advice
01:06:31 Trends in Football, Fashion, and Authentic Storytelling
01:12:51 Quickfire Round & Kelvin's Reflections
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