What I Know Best: Trinity Mouzon Wofford Sees From Other Perspectives

Trinity Mouzon Wofford founded superfood company Golde in 2017, and has grown it into a national brand that sells its drink mixes and face-mask blends direct-to-consumer and in national retailers like Target. She bootstrapped the business for years, doing everything from formulation to sales herself. One skill that helped her along the way was her ability to connect with others–to see things from a different perspective. She explains the radical empathy it takes to truly connect with someone new–even if it’s through a video screen.