What I Know - podcast cover

What I Know

Inc. Magazinecms.megaphone.fm
The greatest businesses weren’t born from moments of genius. They emerged after years of discovery--and often after years of failure. What I Know from Inc. magazine takes you inside the messy, painful, and--every so often--transcendent journey of starting a company. Through candid interviews, Inc. senior writer Christine Lagorio-Chafkin draws out the real grit and true lessons behind innovative companies and remarkable brands.
Last refreshed:
Follow this podcast in the Metacast mobile app to refresh it and see new episodes.
Download Metacast podcast app
Podcasts are better in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episodes

Daina Trout: Investors Are Not Your Friends

Christine Lagorio-Chafkin talks to Daina Trout, co-founder and CEO of Health-Ade Kombucha, about starting a company with her husband and best friend, running a company during the pandemic, and managing relationships with investors.

Nov 16, 202047 min

Matthew Prince: Radical Transparency

Christine Lagorio-Chafkin talks to Matthew Prince, co-founder of Cloudflare, about transparency as leader, election security and how his company has grown over the past decade.

Nov 09, 202050 min

BONUS: Maria Sharapova at the Inc. 5000 Vision Conference

Christine Lagorio-Chafkin talks to tennis star Maria Sharapova about starting a company while in the midst of an entirely different career, finding balance in the pandemic, and her passions for design and branding.

Oct 21, 202038 min

Holly Thaggard: Be a Master of Perception

On today’s episode, Christine Lagorio-Chafkin talks with Supergoop founder Holly Thaggard about changing an industry to break into it, being your brand’s visionary and spokesperson, and taking every meeting you can to get off the ground.

Oct 05, 202048 min

Melissa Ben-Ishay: The Faking It Playbook

On today's episode, Christine Lagorio-Chafkin talks to Melissa Ben-Ishay, founder and CEO of Baked by Melissa, about tiny cupcakes, combatting imposter syndrome and stepping into the role of CEO at her company.

Sep 28, 202041 min

John Mackey: The Delicate Balance of Purpose and Profit

On today's episode, Christine Lagorio-Chafkin talks to John Mackey, founder and CEO of Whole Foods Market. They discuss company culture, learning from mistakes and his new book Conscious Leadership: Elevating Humanity Through Business.

Sep 21, 202041 min

Scott Svenson: Managing the Tension

Christine Lagorio-Chafkin talks to Scott Svenson--co-founder, chairman and CEO of MOD Pizza--about the purpose behind his company’s existence and balancing that motivating mission with fiscal sustainability.

Sep 14, 202048 min

Rich Kleiman: Instill Your Will on Your Future

Christine Lagorio-Chafkin talks to Rich Kleiman, co-founder of Thirty Five Ventures, about his partnership with NBA superstar Kevin Durant, his time at Roc Nation, and how to break out of complacency.

Aug 10, 202054 min

Neil Blumenthal: Research Your Way out of Risk

Christine Lagorio-Chafkin talks to Neil Blumenthal, co-founder and co-CEO of Warby Parker, about mitigating risk, preparing for business after COVID-19 and a food dehydrator informercial that sparked Neil's entrepreneurial spirit as a child.

Jul 20, 202048 min

Tariq Farid: Find a Mentor Who Challenges Your Ideas

Christine Lagorio-Chafkin talks to Tariq Farid, founder and CEO of Edible Arrangements, about mentorship, growing a business with a franchise model and how his company has handled the economic crisis brought on by COVID-19.

Jun 22, 202046 min

Eileen Fisher: Find the Voice Behind Your Vision

The founder of the iconic clothing brand Eileen Fisher built a company rooted in creative values and radical simplicity of design. Over the years, the vision frayed--especially when she became less involved in maintaining it. She explains to Christine Lagorio-Chafkin how she found her voice and is using it to bring her brand back to its roots while calling on the industry to adopt sustainability

Jun 15, 202039 min

Shan-Lyn Ma: Take the Time To Build a Rock-Solid Foundation

Zola CEO and co-founder Shan-Lyn Ma speaks with Christine Lagorio-Chafkin about why building and fortifying her vision for a wedding-registry company took four years. Only then was it time to branch out into new products and services.

Jun 08, 202037 min

Julia Cheek: Don't Try to Fit Someone Else's Model

Julia Cheek, founder and CEO of Everlywell, talks to Christine Lagorio-Chafkin about being a first time entrepreneur, facing uncertainty and believing in your ideas even when no one else does.

Jun 01, 202045 min

Deirdre Quinn: Making the Perfect Partner

On this episode, Deirdre Quinn talks about her partship with Shun Yen and Ida Siu, Lafayette 148's founding and how they are making it through the current economic crisis

May 25, 202042 min

Nir Eyal: Eliminate Distractions

Nir Eyal, author of Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life, talks to Christine Lagorio-Chafkin about distraction. Subscribe to What I Know on Apple Podcasts, Spotify or wherever you listen.

May 18, 202047 min

Scott Harrison: How to Use the Power of Storytelling

Scott Harrison is the founder and, therefore, chief fundraiser for Charity:Water. Charity: Water is a non-profit that has raised money for and executed more than 50,000 projects that have provided safe and clean drinking water to more than 11 million people. Christine Lagorio-Chafkin talks to Scott about how he uses storytelling, including his own compelling personal history, to grow his company. Subscribe to What I Know on Apple Podcasts, Spotify or wherever you listen.

May 11, 202049 min

Rebecca Minkoff: Don't Wait to Change

In 2001, Rebecca’s career as a fashion designer and founder started, in some ways, by chance. She had been designing her own clothes on the side and one piece she had made was an altered version of the iconic “I Love NY” t-shirt. She sent that shirt to actress Jenna Elfman on September 9th, 2001. Elfman wore that shirt on The Tonight Show with Jay Leno two days after 9/11. Rebecca’s t-shirt would end up in the pages of magazines like Glamour, In Touch and Us Weekly. That was the catalyst for nea...

May 04, 202039 min

Scott Kelly: Think Like an Engineer and Prepare for the Worst

Captain Scott Kelly is a retired NASA astronaut who spent almost a year on the International Space Station. Over four flights, he’s spent more than 500 days in space, and, while commanding the ISS, made the single longest space mission by an American. Host Christine Lagorio-Chafkin talks to Capt. Kelly about facing uncertainty and doing so while keeping your health and mental health in check while being socially isolated.

Apr 27, 202035 min

Inc. Magazine Presents 'What I Know'

The greatest businesses weren’t born from moments of genius. They emerged after years of discovery--and often after years of failure. What I Know from Inc. magazine takes you inside the messy, painful, and --every so often -- transcendent journey of starting a company. Through candid interviews, Inc. senior writer Christine Lagorio-Chafkin draws out the real grit and true lessons behind innovative companies and remarkable brands.

Apr 08, 20203 min
For the best experience, listen in Metacast app for iOS or Android