​Google AdWords and DoubleClick​ to be rebranded as Google Ads and Google Marketing Platform - podcast episode cover

​Google AdWords and DoubleClick​ to be rebranded as Google Ads and Google Marketing Platform

Jun 28, 201853 min
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Episode description

Google AdWords and DoubleClick to be rebranded as Google Ads and Google Marketing Platform. Google not punishing keyword stuffing, harshly. Reasons for HTML validation – Roger Monti who seems to be challenging lots of what GG says. Google says they managed to reduce spam links by half in 2017 and that less than 1% of traffic now ends up on spammy pages.

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