Google I/O runs next Tuesday May 18 – Thursday May 20 – Open to everyone https://www.seroundtable.com/seo-related-sessions-at-google-i-o-31405.html https://events.google.com/io/?lng=en Preparing for page experience ranking Immersive storytelling on the web What's new in Search AMA: Web Vitals Schema.org markup validator is live https://www.seroundtable.com/schema-org-markup-validator-now-live-31403.html Google Scooters – Dave and Mary got em https://www.seroundtable.com/photos/google-partner-esc...
May 13, 2021•56 min
Trump’s Ban from Facebook continues for at least six more months. Oversight committee asks Facebook to clarify rules in light of how easy it is to pass disinformation and ferment sedition on the platform. The perma-ban from Twitter is, according to Twitter, permanent. IP detection and content changes might not be penalizable. What was once seen a cloaking might now be up to the perceived intent of the webmaster https://www.seroundtable.com/ip-content-change-google-penalty-31371.html We’ll say th...
May 06, 2021•57 min
Canada’s Bill C10 described as a full blown assault on free expression online. What started as a way to ensure Canadian content continued to be shown on Canadian screens has turned into a hybrid monster that has grown bigger than the government grasps. Canada’s government intends to regulate all digital content that emulates broadcast so if it moves or speaks online, the government will have say over its existence online. https://nationalpost.com/news/full-blown-assault-on-free-expression-inside...
Apr 29, 2021•54 min
User Generated Reviews ,Trust Seals and New Page Experience Report in Search Console User Generated Reviews will likely not fare well. Expert reviews are where it’s at. https://www.seroundtable.com/user-generate-content-products-reviews-google-31261.html Trust Seals and marks are not good to EAT https://www.seroundtable.com/google-trust-seals-e-a-t-31270.html Do you need to optimize your entire site for a page to rank well? https://www.seroundtable.com/one-page-whole-site-google-seo-31271.html N...
Apr 22, 2021•56 min
Google Research Paper Reveals a Shortcoming in Search | Wix and WordPress War Toronto COVID Update Roger Monti’s piece in SEJ Google Research Paper Reveals a Shortcoming in Search https://www.searchenginejournal.com/long-form-question-answering/402519/ Kim Kraus Berg is Back! Usability https://www.searchenginejournal.com/accessibility-search-human-experience-design/401983/?ver=401983X2 Wix and WordPress War https://www.searchenginejournal.com/wix-and-wordpress-tensions/402358/ Matt Mullenweg – D...
Apr 15, 2021•56 min
Google Search Console adds RegEx and other Data Filters https://www.seroundtable.com/google-search-console-gains-regular-expressions-more-data-filters-31219.html Regular Expressions – RegEx (aka: Reginald Xavier) https://www.seroundtable.com/staging-sites-authenticated-user-passwords-block-google-31209.html Use a form of user-name / psw authentication as a wall between the web and your staging server. Yahoo Answers Shutting Down https://www.seroundtable.com/yahoo-answers-shutting-down-31208.html...
Apr 08, 2021•53 min
EAT Your Money, EAT Your Life | Core Web Vitals FAQ update Opening Day! The 2021 Baseball season opens today. The Jays play the Yanks – Go Jays Go EAT Your Money, EAT Your Life, https://www.seroundtable.com/google-medical-commerce-sites-31181.html Core Web Vitals FAQ update https://www.seroundtable.com/google-updates-core-web-vitals-page-experience-faqs-31174.html First posted in December 2020, Google has updated its FAQ regarding Core Web Vitals - "our systems will continue to prioritize pages ...
Apr 01, 2021•59 min
interview with Mike Rhodes – Founder of Websavvy Mike Rhodes is a serial entrepreneur. Founder of one of Aus’s largest digital marketing firms, Websavvy, Rhodes had immigrated to Austrailia from the UK and founded and exited three other businesses before founding Websavvy in 2006. He is now a conference speaker, an investor, and a father. He joins us from Melbourne Austrailia. Ultimate guide to Google Ads – over 100,000 copies sold Last batch of sites going to mobile first Rand vs Danny – Zero C...
Mar 25, 2021•45 min
Vulnerablities everywhere and not a thought to think WordPress Eliminator Microsoft Exchange Google is looking for your feedback – Gary Illyes wrote on yesterday on Twitter Google was going to redo their Help docs on Robots text and robots tags https://www.seroundtable.com/google-to-update-robots-txt-robots-tags-help-docs-31102.html They already added information to the Meta Robots Directive help docs https://www.seroundtable.com/google-docs-meta-robots-directive-update-31101.html Will browser e...
Mar 18, 2021•54 min
Lots of flux in Google’s Algo Stability https://www.seroundtable.com/google-search-ranking-update-last-night-31067.html Technically and Practially Indexed https://www.seroundtable.com/google-technically-vs-practically-indexed-31058.html The Bureau of Internet Accessablilty says – Stop screwing with headings you screwheads https://www.boia.org/blog/why-headings-arent-simply-style-elements?fbclid=IwAR3deezOPNO7pVI3JE0a_FiJ4sQpo8PeVUKuFeKjCwkTproEW27ldRVNLTo Google might have to pay US news publish...
Mar 11, 2021•59 min
Rich Results Vanishing? Does Google Simply not trust your website? https://www.seroundtable.com/rich-results-site-wide-trust-issue-31024.html?fbclid=IwAR0NdT1scws9RAkUaUdOMWFqVZXGVrpVzt0oPPt65Ltos3B9sAkrvd9XG6w Google to stop tracking users after it abandons Cookies https://www.searchenginejournal.com/google-will-not-track-users-after-replacing-third-party-cookies/397739/?utm_source=facebook.com&utm_medium=social&utm_campaign=facebook-auto-publish&fbclid=IwAR2UZLJ13feXDP1MoJErkbgzZMW...
Mar 04, 2021•59 min
Aussie Journalists Get Help From Facebook and Google Facebook agrees to Aussie journalism fund Google already agreed to pay Australian journalists through its News Showcase program Critics argue the agreement sets the bar for compensation too high with companies elegiable under Australian legislation needing to earn more than $150,000AUD in annual income. Page Experience update will not be overwhelming, according to Google spokeperson Danny Sullivan. https://www.seroundtable.com/google-page-expe...
Feb 25, 2021•58 min
Texas How to help How to survive No Aussie News on Facebook isn’t Google News for Aussies https://www.searchenginejournal.com/facebook-removes-australian-news/396312/ The Boney M Rasputin TikTok Challenge YouTube explores new ways for creators to make money on its platform https://www.searchenginejournal.com/youtube-is-adding-new-ways-for-creators-to-make-money/396423/ Developers rejoice – Google has changed Core Web Vital Metrics a bit https://searchengineland.com/google-updated-metric-boundari...
Feb 18, 2021•56 min
Michelle Stinson Ross – Marketing Director at Mindful Abby, a mental health focused startup. Michelle is one of the go-to social media experts in the industry. Google Goes Dark Mode https://www.seroundtable.com/google-search-dark-mode-theme-controls-30907.html Harder to see paid ads https://www.seroundtable.com/google-dark-mode-google-search-ads-30913.html Google Phrase Match expands to cover Broad Match Modifiers https://www.seroundtable.com/google-ads-phrase-match-expands-to-broad-match-modifi...
Feb 11, 2021•57 min
AI and Google Ads Auto-Applied Recommendations https://searchengineland.com/tactical-advice-on-google-ads-auto-applied-recommendations-control-center-345740 About this Result https://www.seroundtable.com/wikipedia-gatekeeping-about-this-result-google-30872.html The Google Experience Trust Mark https://www.seroundtable.com/google-experience-update-label-all-factors-complaint-30870.html Core Web Vitals + Mobile friendly, Safe browsing, https, and no interstitials = good chance of a good experience...
Feb 04, 2021•59 min
Webcology – January 28, 2021 – An It was the Worst of Times edition. Hamlet A sad story started spreading through the SEO community last night as word of Hamlet Batista’s passing emerged through Facebook and Twitter. A small number of people close to him knew he was sick for several weeks but Hamlet wanted to keep it quiet. He had somehow contracted COVID after doing everything he could to avoid it. He was hit hard but rallied a couple time and thought he’d make it through. Hamlet came to the Un...
Jan 28, 2021•1 hr
Old Disavow Tools is gone, replaced by the Disavow Links List. Apparently it does the same thing but speculation suggests it might rat out sketch sites. https://www.seroundtable.com/old-google-disavow-tool-shut-down-30759.html Don’t pay bloggers to write for dofollow backlinks. Pay writers to write. Google!!! https://www.seroundtable.com/bloggers-dofollow-backlinks-google-guidelines-30771.html Google Search Indexing Tiers – Some documents stored on more expensive servers than others. Items that ...
Jan 21, 2021•58 min
WordPress now offers Website Development https://www.searchenginejournal.com/built-by-wordpress/392315/#close Automattica is the business arm of WordPress, the one that runs WordPress.com, WooCommerce, JetPack, Gavatar, and Akismet. Will introduce web development business with site prices starting at $4900. Matt Mullenweg suggests the move targets Wix and Squarespace rather than traditional website designers. Googlebot now crawling HTTP / 2 – also known as H2, btw... https://www.searchenginejour...
Jan 14, 2021•59 min
Welcome to Webcology on WMR.FM, the post-revolution edition. I call it that because something remarkable has happened in a horrible but less than disastrous way. The revolution has ended and, after four years of division, lies, distortions and horrible economics, the revolution has clearly failed. The fascists lost and, though they took the country to the brink of collapse, the traditions, institutions, and better sense of the American people held. No one doubts that those foundations stand firm...
Jan 07, 2021•47 min
Chris Brogan is president of Chris Brogan Media, offering business storytelling and marketing advisory help for mid to larger-sized companies. Chris is a sought after keynote speaker and the New York Times bestselling author of nine books and counting. He’s working on his tenth: title forthcoming. Chris has spoken for or consulted with the biggest brands you know, including Disney, Coke, Google, GM, Microsoft, Coldwell Banker, Titleist, Scotts, Humana Health, Cisco, Sony USA, and many more. He’s...
Dec 31, 2020•39 min
Daniel Faggella is the founder of Emerj Artificial Intelligence Research and is best known for being an unbiased voice covering the applications and implications or artificial intelligence in industry and society. Founder and Head of Research at Emerj Artificial Intelligence Research, Daniel Faggella is an internationally recognized speaker on the use-cases and ROI of artificial intelligence in business. Emerj tracks and maps what’s possible and what’s working in artificial intelligence in order...
Dec 24, 2020•40 min
Last episode of 2020 and throughout the show our spirits were flying through COVID’s dark glow. The stories were loaded, all devil may care in hopes something useful was there to be shared. With thoughts of old Chicago all snug in our heads we just want to put a craptastic year to bed. Because exhaustion and distraction get nothing good done and perpetual lockdowns are not very fun. And Google is giving like Krumpus again and taking the tools that help make it rain. And in all of our real worlds...
Dec 17, 2020•58 min
Top-Trending 2020 YouTube Videos Demonstrate Longer Is Stronger | These 10 videos made it to the top this 2020. Get insights on video length and strategies to help you make better content. Google Transparency Core Updates Greg Sterling leaving Third Door Media and Search Engine Land Google December 2020 Core Update still rolling out US Government moves to break up Facebook Rural Broadband is available via SpaceX with a nearly $1Billion subsidy from the US Federal Communications Commission in a b...
Dec 10, 2020•1 hr
A new episode Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Dec 08, 2020•1 hr
A new episode Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Dec 03, 2020•1 hr
Happy Birthday, Brasco! It’s the 45th birthday of Jorge Brasco Hermida, WMR.FM and CannabisRadio producer extraordinaire! In fact, today should be a commemorative day in tech history. Sad news. The Hand of God reaches out for Diego Maradona, dead at age 60. Jim and Dave covered ideas for small businesses to improve their holiday search marketing as quickly and efficiently as possible. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com...
Nov 25, 2020•57 min
GWC is now GSC but not the GSC you’ve come to know and love? WTF? That used to be GWT. Confused, you won’t be after this episode of Webcology, or SOAP, it’s hard to tell the difference sometimes. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...
Nov 12, 2020•57 min
Google: Home Page Outranking Internal Pages For Deeper Keywords How Google Chooses Canonical Page | Google's Gary Illyes shares details of signals and weightings used for identifying canonical page and duplicates. Most SEOs Use Few SEO Tools & Don't Spend Much On Them. Google – Code Push to get stuff published. SEO Tools left sitting in the chest. Dupe and Canonicalization. And Google Deeprank is BERT. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries:...
Nov 05, 2020•57 min
A new episode Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Oct 29, 2020•57 min
Navah Hopkins is the Director of Paid Media at Hennessey Digital to chat about what's going on in the paid world. Navah Hopkins is the Director of Paid Media at Hennessey Digital, an integrated digital marketing agency helping our customers own their markets via PPC, SEO, CRO, PR, and Content. A veteran of the digital marketing industry, she began as an SEO in 2008, transitioning to PPC in 2012. She manages the strategy and execution of paid media, as well as leading a team of paid search and pa...
Oct 22, 2020•58 min
