271: Driving Web3 Forward — Evan Kuhn on How DeLorean is Bringing Cars On-Chain - podcast episode cover

271: Driving Web3 Forward — Evan Kuhn on How DeLorean is Bringing Cars On-Chain

Web3 with Sam Kamani
Jul 11, 2025•27 min•Ep. 271
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Episode description

Evan Kuhn, President of DeLorean Labs, joins Sam to share how the iconic car brand is entering Web3. From on-chain car reservations and data-powered utility to the launch of the DMC token and partnerships with stars like Patrick Stewart and Christopher Lloyd — DeLorean is building much more than nostalgia.

They discuss how the Flux Protocol enables drive-to-earn rewards, the role of the Sui blockchain, NFT-based authentication for vehicles and merchandise, and how DeLorean aims to lead automotive innovation in Web3 — not just follow the trend.


Key Timestamps

  • [00:00:00] Introduction: Sam introduces Evan and the DeLorean Web3 journey.

  • [00:01:30] Evan's background: From founding Coinberry to joining DeLorean Labs.

  • [00:03:30] DeLorean Labs: Bringing Web3 innovation to a 50-year-old car brand.

  • [00:05:00] On-chain vehicle reservations: Tokenized car deposits and resale value.

  • [00:07:00] Data utility: NFTs as digital Carfax, real-time mileage & service records.

  • [00:08:00] Flux Protocol: How users earn DMC tokens by driving.

  • [00:09:30] Staking model: Using NFTs and reservations as multipliers for rewards.

  • [00:11:00] Expanding utility: Limited-edition merch with NFT authenticity.

  • [00:12:30] Consumer reception: Concerns vs opportunities for Web3 in cars.

  • [00:14:30] Marketplace benefits: Global reach and transparency in car resale.

  • [00:16:00] Why SUI: Low fees, scalability, and strong developer ecosystem.

  • [00:18:00] Challenges: Scaling the team and proving long-term commitment.

  • [00:20:00] Partnerships: Teasing upcoming brand collaborations.

  • [00:21:30] Celebrities: Working with Patrick Stewart and Christopher Lloyd.

  • [00:23:00] Roadmap: More exchange listings, limited merch, Alpha5 timeline.

  • [00:25:00] Call to action: Hiring, building utility, and growing the DeLorean community.


Connect

https://deloreanlabs.com/

https://www.linkedin.com/company/delorean-labs/

https://x.com/deloreanlabs

https://www.instagram.com/deloreanlabs

https://x.com/evankuhn


Disclaimer

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