Wax About It Podcast - podcast cover

Wax About It Podcast

Ausha Mariewaxaboutit.com
The podcast where we uncover all of the behind-the-scenes action of waxing and much more!
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Episodes

Waxing and Trichotillomania

In this heartfelt yet informative episode, I discuss my personal experience with trichotillomania—a condition that involves compulsive hair-pulling—and how it has played a role in shaping both my life and career as a Waxologist. I share insights from my guest appearance on Trich Talks! , where I opened up about my journey, and dive into how this unique perspective helps me better connect with my clients and navigate the world of waxing. Whether you’re a fellow Waxologist, an esthetician, or some...

Dec 27, 202414 minSeason 4Ep. 6

Tips Every Studio Owner Should Know

Running a successful waxing studio is about more than just skill—it’s about being prepared and organized. I’m sharing 10 essential tips to help you thrive, including how to take effective inventory, keep extra equipment handy, and use scheduling software to lighten your load. Learn why detailed client notes, outsourcing marketing, and AI tools can make a big difference in your workflow. Tune in for actionable advice to help you work smarter, not harder! VISIT my website: www.aushmarie.com EMAIL ...

Nov 27, 202425 minSeason 4Ep. 5

The Service We Fear Most & How To Conquer It

Nightmare on Wax Street! Have you ever gotten chills once you saw a particular service on your books? Well, today, we're confronting the frightful task of arm waxing. Known as the least favorite service among many wax specialists, arm waxing can be a real nightmare—but it doesn’t have to be. I reveal four reasons why I personally dislike this service and share my best tips on how to conquer those fears and improve your arm waxing skills. Whether it's navigating tricky areas, managing client disc...

Oct 23, 202418 minSeason 4Ep. 4

Crafting Custom Skincare for Your Clientele ft. @theskinjawn

Welcome back to Wax About It ! This week, I’m joined by Anniezi, a talented esthetician from Philadelphia who’s been crafting custom skincare products for years. We chat about her journey, how she approaches skincare formulation, and her advice for estheticians wanting to create personalized treatments for their clients. Anniezi also shares tips on testing waxes and how to find the best products for different skin types. Plus, we explore her upcoming big move to the other side of the world! We d...

Oct 09, 202442 minSeason 4Ep. 3

Licensing & Brand Revamping: Part 1

Learn the critical legal steps, from licensing to permits, that every Waxologist needs to know before going independent. Ausha shares how to refresh your brand after downsizing, positioning yourself as the key expert. Discover tips on revamping your online presence, client experience, and overall business identity to highlight you as the face of your brand. Plus, advice on updating your logo, website, and messaging to reflect your unique skills and services. Make sure to subscribe, rate, and rev...

Sep 25, 202436 minSeason 4Ep. 2

Scaling Down and Embracing Transition

Ausha discusses her business transition from leading a team to working solo, and how this unexpected shift led to both struggles and personal growth. Tune in for insights on how scaling down can sometimes be the key to finding more fulfillment in your career. Learn about the emotional side of making tough business decisions, and how Ausha overcame the challenges of downsizing to rediscover her passion for esthetics. Ausha also shares tips for handling transitions and staying resilient in the fac...

Sep 11, 202424 minSeason 4Ep. 1

Waxing with Genital Piercings 101

In this episode, we delve into the unique considerations and techniques involved in performing Brazilian waxes on clients with intimate piercings. From discussing the intricacies of different piercing placements to offering practical tips for ensuring a smooth and comfortable waxing experience, we cover it all! Whether you're a seasoned waxing professional or just starting out, this episode provides valuable insights for navigating this specialized aspect of the beauty industry with confidence a...

Mar 20, 202425 minSeason 3Ep. 19

Post-Surgery Waxing: Tips For Estheticians

In this episode, we explore the nuances of post-surgery waxing, covering essential topics such as the types of surgical procedures that require clearance from a surgeon or doctor before proceeding with a wax service, the risks associated with waxing before full recovery, and gentle techniques to ensure a positive experience for both post-op clients and estheticians. Tune in to discover how to prioritize comfort, safety, and professionalism in every waxing session. VISIT my website: www.aushmarie...

Mar 13, 202419 minSeason 3Ep. 18

Waxing Milestones: Redefining Success ft. @skingirls_waxing

We have the pleasure of sitting down with Olivia Collier, a seasoned licensed Esthetician and Cosmetologist, business owner, and educator, as she offers candid reflections on the highs and lows of entrepreneurship. Tune in as she delves into the art of mastering her craft, navigating the intricacies of running a waxing business, and the importance of prioritizing self-care and client safety. Whether you're a seasoned professional or aspiring entrepreneur in the beauty industry, this episode offe...

Mar 06, 202459 minSeason 3Ep. 17

Client-Ready: Prep Tips For Waxers (Replay)

Join me as we revisit a beloved episode from two years ago, delving deep into the world of waxer preparation for client sessions. From meticulous grooming to creating a welcoming ambiance, we'll explore the behind-the-scenes secrets that ensure every client feels pampered and cared for. Learn valuable insights and practical tips for maintaining a waxing area that appeals to clients' preferences, enhancing their comfort and satisfaction. Whether you're a seasoned waxing professional or just start...

Feb 29, 202422 minSeason 3Ep. 16

Big Brand Energy ft. @leaderofthewaxgang

Join us for a captivating episode as we welcome back Tara Whitaker, from last season’s ‘Winning the Wax Olympics’ episode. Tara shares insights into her latest endeavors, including showcasing at this year's Bronner Bros. Beauty Show in Atlanta and her upcoming product line tailored for beauticians. Additionally, she discusses her dedication to empowering others through advanced waxing courses and boot camps. Tara's journey exemplifies the perfect balance between motherhood, entrepreneurship, per...

Feb 21, 202424 minSeason 3Ep. 15

Soca Smoothness: Waxing in Trinidad and Tobago ft. @poshwaxbar

Join me in conversation with Christina Sammy Crawford, the seasoned esthetician and proud owner of Posh Wax Bar. With over six years of waxing experience, Christina shares the unique insights and secrets behind achieving soca smoothness in the Caribbean. From selecting a wax supplier to educational tips, this episode is a delightful exploration of the waxing industry in this tropical paradise. Tune in for an enriching conversation that unveils the beauty of waxing in Trinidad and Tobago! FOLLOW ...

Jan 24, 202420 minSeason 3Ep. 14

Wax Table Talk ft. @thewaxingesthetician

Join us in an enlightening episode with Mikala Lewis, a Licensed Esthetician of 6 years and Owner of Arie Beauty Studio in Lubbock, Texas. From her experiences as a black student in beauty school to breaking through limitations in industry knowledge, Mikala shares the pearls of wisdom that fueled her success. She’s a mother, wife, entrepreneur, podcaster… so we had to talk about how she juggles it all! We also touch on the strategies we use to automate and streamline business for successful expa...

Jan 17, 202435 minSeason 3Ep. 13

Stand Ten Toes Down: Accountability in 2024

In this episode, we embark on a journey of self-reflection and professional growth as we unravel the significance of consistency, rootedness, and discipline. As we set sail into the uncharted waters of 2024, it's crucial to anchor ourselves in these foundational values. Together, we explore how the unwavering commitment to consistency in our efforts, staying rooted in our purpose, and embracing disciplined approaches can be the guiding stars on our path to success. Tune in for insights and inspi...

Dec 28, 202320 minSeason 3Ep. 12

Introverted Estheticians: Soft Spoken Success?

Let’s explore the diverse shades of introversion, breaking down various types to help Waxers better understand themselves. Delve into valuable marketing tips tailored for introverts looking to build a thriving clientele. Whether you're a social introvert, thinking introvert, or somewhere in between, discover insights that resonate with your journey in the waxing world. Join me as we navigate the unique challenges and strengths that introverted Esties bring to the beauty industry! Take the Person...

Dec 23, 202317 minSeason 3Ep. 11

Top Cities for Estheticians: Earning Skincare Success

In this episode of Wax About It, we delve into the unexpected as we explore the top cities where Estheticians are flourishing financially, debunking conventional assumptions. Contrary to popular belief, bustling metropolises like Atlanta, Los Angeles, and New York aren't the frontrunners in Esthetician income. Let’s uncover the hidden gems, the cities where skincare specialists are not only honing their craft but also securing the bag! Get ready for a revelation that might reshape your perspecti...

Dec 04, 202322 minSeason 3Ep. 10

Waxing Fears: 1-Star Reviews & Burnout ft. @theladypeng

In this episode, we confront the fears that every Waxer dreads – burnout and those dreaded one-star reviews. Join me as I chat with the remarkable Jane Pham, known as Lady Peng, a successful 7-figure wax business owner, educator, and mom. She shares her insights on recognizing and overcoming exhaustion from over-working, and handling bad reviews online. FOLLOW Jane Pham: @theladypeng FOLLOW TedDBare Pain Co: @teddbarepainco LIKE Wax About It on Facebook: @waxaboutit FOLLOW Wax About It: @waxabou...

Oct 31, 202324 minSeason 3Ep. 9

Booking Site Hacks For Estheticians

In this episode of the 'Wax About It' podcast, we're taking the guesswork out of using booking websites for Estheticians. Running a successful business requires efficient scheduling and client management, so you will want to explore these top features and techniques to streamline your business - making your life as an Esthetician easier and more productive. Whether you're just starting or looking to optimize your online booking platform, this episode is packed with practical advice to help you s...

Oct 23, 202332 minSeason 3Ep. 8

What Are We Doing For the Holidays?

Step into the festive spirit with me! As the holiday season approaches, it's time to supercharge your waxing business for the festivities ahead. Let’s dive into strategic ideas for holiday preparation that'll keep your clients glowing and your appointment book full. We're unpacking a treasure trove of holiday business ideas, including the power of batch content creation for stress-free social media scheduling. Learn how bundling services and focusing on skincare practices like exfoliation can el...

Oct 11, 202315 minSeason 3Ep. 7

Spooky Stories: Tales from the Outhouse

In this solo episode, we've conjured up an imaginary adventure with a twist of spine-tingling suspense. You won't believe your ears when you hear the "scary" audio quality that we've managed to salvage from a real-life horrific moment (thanks to me recording from my mobile device). So grab your favorite Halloween treat, turn off the lights (if you dare), and join us for a journey into the darker side of waxing. It's the perfect way to kick off the month of Halloween with laughter, chills, and, o...

Oct 02, 202319 minSeason 3Ep. 6

Wax Chains and Chills

In this solo episode, we're turning the spotlight on the booming growth of waxing franchise chains – what it means for the industry, and why it's not all wax and roses. But that's not all! We've got a hair-raising wax horror story that'll have you gripping your seats. It's a tale of sticky situations, misplaced strips, and one unforgettable client experience. As we wrap it up, we're serving up some golden advice: the importance of creating value and setting boundaries in our beloved waxing profe...

Sep 25, 202313 minSeason 3Ep. 5

My Beef with Laser

In this solo episode, we dive deep into a listener's question that's been echoing through the beauty industry: How do I feel about laser hair removal specialists criticizing the waxing industry? Join me as I share my candid perspective, addressing the importance of unity within the beauty field and the value that both waxing and laser hair removal bring to the table. We'll explore the beauty of choice, respecting diverse preferences, and the empowering potential when we uplift one another. Don't...

Sep 18, 202310 minSeason 3Ep. 4

Wax My Pum-Pum ft. Mom & Grandma

Welcome to an episode filled with warmth, wisdom, and laughter. In this installment, we're joined by two remarkable guests: the host's mother and grandmother. As the host navigated her path to becoming a flourishing businesswoman in the waxing industry, these two influential figures initially held reservations but have now embraced her journey with unwavering trust. Through heartfelt conversations, they share their journey of understanding and acceptance, shedding light on the growth that comes ...

Sep 11, 202323 minSeason 3Ep. 3

Coast to Coast: Building the Peach Bar ft. @ericaspeach

Welcome to a compelling episode, where we're joined by an exceptional guest, Erica Rosado, the driving force behind the acclaimed Peach Bar brand. With an entrepreneurial spirit that knows no bounds, Erica has established herself as a remarkable figure in the esthetics realm, owning and overseeing two flourishing locations spanning the nation. In this episode, she pulls back the curtain on her dynamic journey, offering listeners an insider's perspective on the challenges and triumphs of managing...

Sep 04, 202353 minSeason 3Ep. 2

Waxing Poetic: A Career Evolution Story

In this kick-off episode of Season 3, our host takes you on an enthralling narrative, tracing her evolution from a college graduate with a penchant for creativity to a retail merchandiser navigating the intricacies of consumer trends. Venturing further, she unravels the transformative phase that saw her transition into a dedicated waxing employee, honing her craft and becoming an essential part of the industry. However, the journey didn't end there! This episode offers an unfiltered look into he...

Aug 28, 202349 minSeason 3Ep. 1

Waxing Wisdom: Best Advice Ever!

We have a very special episode in store for you. We're counting down the best pieces of advice we've received from our incredible guests over the years. Tune in for insight and inspiring ideas about the following topics: Starting your career in the beauty & skincare industry Building your brand and finding your niche Feeling like your best personal and professional self Achieving your bigger goals Leveling up your skill set & reinvesting in yourself Follow our guests on Instagram: Britta...

Jul 19, 202352 minSeason 2Ep. 10

WAXfirmations

Have you tapped into the power of daily affirmations? Affirmations are defined as: the action or process of affirming or being affirmed; providing emotional support and encouragement. What you speak is what you believe, so start telling yourself how amazing you are as a professional or aspiring Esthetician! This is the first of many new WAXfirmations to adopt and share. EMAIL your questions/stories to waxaboutitpodcast@gmail.com LIKE Wax About It on Facebook : @waxaboutit FOLLOW Wax About It: @w...

May 10, 20233 minSeason 2Ep. 9

Winning the Wax Olympics ft. @leaderofthewaxgang

Are you a Licensed Esthetician looking to compete in the Skin Games? You’ll need to start with these characteristics to begin your training to victory: Pure talent Continued education Consistent branding Tara Whitaker (Award-Winning Master Waxologist in Jacksonville, Florida) shares her journey as a Brazilian Wax Champion who took a leap of faith! In this episode, we cover these key topics and more: Transitioning from Cosmetologist to Waxologist Relocating & starting fresh Starting a new bus...

Apr 27, 202348 minSeason 2Ep. 8

From Lashing to Waxing ft. @illuminate_dayspa

Are you a Licensed Esthetician looking for a turning point in your career? Have you gained experience working in: Salon customer service? A spa, salon or waxing franchise? Your own salon suite or studio? Naomie Flores (Licensed Esthetician in Oakland, California) shares her journey as an Esthie in transition! In this episode, we cover these key topics and more: Transitioning from employee to solo Esthie Attracting your ideal clients Waxing vs. Sugaring Rebranding yourself for the future If you’r...

Apr 12, 202339 minSeason 2Ep. 7

Surviving The Setbacks ft. @arielpopspimples

Are you a newly Licensed or struggling Esthetician? If you've made it this far, you NEED to know that the beauty industry is: Highly competitive Constantly evolving Expected to reach $161 billion in global sales by 2026 Ariel Corl (Licensed Esthetician in two states for over 7 years) shares that to stay in the industry as a thriving Esthie, you'll need to understand the importance of mastering your craft, continued education, and marketing yourself! In this episode, we cover these key topics and...

Mar 29, 202330 minSeason 2Ep. 6
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