*****Subscribe to this podcast on your favorite podcast player today.***** Artificial Intelligence aka A.I. has been around in some form or fashion since the 1950s. Even upon further research the thoughts of thinking machines can go back to the 1940s. So we have about 70 years of thoughts, ideas, research, trials, and implementation of what A.I. stands before us today. A.I. is everywhere from the tv, laptop, phone, manufacturing, grocery stores, etc. Unless you are completely cut off from modern...
Jul 23, 2025•17 min•Ep. 163
***** Subscribe to this podcast on your favorite podcast player today***** Inflation is a sustained increase in the general price level of goods, and services in an economy, that significantly impacts various aspects of the economy. While moderate inflation can be a sign of a healthy, growing economy. High inflation can erode purchasing power, distort economic signals, and potentially lead to slower economic growth or even recession. As prices rise, the same amount of money buys fewer goods and ...
Jul 16, 2025•16 min•Ep. 162
***** Tap In To The Best Small Business Podcast Today***** Mathematics is the study of structure, space, quality, and change, using logical reasoning and analytical thought to make sense of patterns and order the world. Let me say this, that is a lot and I mean a lot. lol Math can be intimidating, but it is a necessity to survive in life. Everything revolves around a number, a formula, an equation of some sort. We live of of salaries, wages, all numbers that can determine the value of how we go ...
Jul 09, 2025•21 min•Ep. 161
*****Download Today on Your Favorite Podcast Media Player***** First of all we want to thank Everyone who had listened, downloaded, left a comment, left a review, told a friend, and hell even if you said something we felt was negative. The past 36 months has been nothing short of earth shattering for us. We have met so many great people through podcasting and we are eternally grateful. We know you have to crawl before you can walk and our crawling along this podcast journey has been nothing less...
Jul 02, 2025•24 min•Ep. 160
*****Download This Podcast Today***** Emotions significantly impact business communications, influencing how messages are received and interpreted. Understanding and managing emotions, both in oneself and others, is crucial for effective communication, fostering positive relationships, and achieving business goals. Tun in to this emotional rollercoaster of an episode!!! #emotions #businessmindset #understandingbusiness #customerservice #businessdecisions #managingemotions #communication #effecti...
Jun 25, 2025•22 min•Ep. 159
*****Download Our Podcast Today on Your Favorite Podcast Player***** Branding your business involves creating a unique identity that resonates with your target audience. It helps distinguishes your company from its competitors. Your branding can include defining your brand's interest, personality, visual elements (brand logo, colors, fonts), your brand's mission, vision, and massaging. We have discussed "Brand Everything" in Episode #7 (go back and check that episode out as well), and this kind ...
Jun 18, 2025•19 min•Ep. 158
*****We are promoting our online podcast monetization course. Click the link in show notes to learn more***** This will be a multi episode adventure into a mini course for podcast monetization. Let us take you from Idea to Implementation by teaching you how to create and sell your merch effectively. This course is designed for the serious podcaster who is looking to monetize their podcast by selling their merchandise, or a serious business owner looking to start a podcast to help them grow their...
Jun 11, 2025•21 min•Ep. 157
***** Subscribe to This Podcast on Apple, Spotify, or Iheart Podcast Players Today***** Good customer service always helps retain your customers. It is what keeps your customers coming back for more purchases. Retaining customers increases your revenue and it's also much cheaper to keep a customer than to try to gain a new one. By actively listening to customers and providing timely solutions, businesses improve retention, gain insights for innovation, and differentiate themselves from competito...
Jun 04, 2025•22 min•Ep. 156
***** Download This Podcast On Your Favorite Podcast Player Today***** Research significantly impacts how businesses operate by providing data-driven insights, leading to better decision-making, and fostering innovation. It helps companies understand their target audience, identify market trends, assess competitive landscapes, and ultimately improve business strategies. Understanding customer needs and preferences through market research is crucial for developing products and services that meet ...
May 28, 2025•18 min•Ep. 155
***** Subscribe and Follow on Your Favorite Podcast Player***** Passive income as defined is money earned with minimal effort (emphasis on minimal). Often times from investments or pre-existing assets that generate income over time. There is a difference from active income, which requires ongoing work to earn money. Honestly, most income is active income even when most dress it up as passive income. Passive income streams require initial effort to get them set up. Once they are up and going, the...
May 21, 2025•23 min•Ep. 154
*****Subscribe to the Best Small Business Podcast Today on Your Favorite Podcast Player***** Commitment and dedication are two crucial factors for being a successful business owner. Encompassing dedication to personal values and the business's mission, as well as a willingness to invest time, money, and energy. This can translate to consistent effort and a proactive approach to challenges and opportunities, hopefully leading to stronger results. By embodying these qualities, business owners can ...
May 14, 2025•21 min•Ep. 153
*****Download Our Podcast on Your Favorite Podcast Player Today (Apple, Spotify, Iheart)***** Today's episode we talk about the Gig Economy. The Gig Economy can deal with categories like digital marketing, freelance writing, software development, social media management, or even handmade crafts. We have created our own Gig Economy with Watch4TheHook. Even inside our Ecommerce business we have layers of our own Gig Economy helping us find our niche inside all of what is going on. Our Podcasting M...
May 07, 2025•13 min•Ep. 152
*****Follow This Podcast on Apple, Spotify, and Iheart Podcast Players Today***** Search Engine Optimization (SEO) is a process of improving a website's or business's ranking in internet search results to increase organic traffic. SEO tries to get business owners to focus on understanding the fundamentals: keyword research, on-page optimization, and building a positive, strong link profile. Backlinking is in reference to a link on one website that directs users to a different website. Backlinks ...
Apr 30, 2025•16 min•Ep. 151
*****Download and Follow on your favorite podcast player today (Apple, Spotify, IHeart)***** In today's episode we are so happy to be celebrating the 5 year launch of the Watch4TheHook Apparel Brand. We discuss some of our highest highs, lowest lows, and all those business topics in between. We feel so fortunate to still be in business and we wanted to express that to all our customers, friends, and other supporters as well. This entrepreneur journey is a marathon and it will take a lot out of y...
Apr 23, 2025•23 min•Ep. 150
*****Download Our Latest Episodes on Apple, Spotify, or Iheart Podcast Platforms***** Creating a budget for your business may not be as bad of a thing as you thought it was. A budget is a basic way to keep track of the money you are getting and the money you are spending as a business owner. Your monthly, or reoccurring business expenses are something you can use a budget to help keep track of. A decent starting point to creating a budget is to help designate your needs vs, your wants. We had to...
Apr 16, 2025•15 min•Ep. 149
***** Download and Follow the Best Small Business Podcast Podcast Today***** Assets add value to your company and can increase the company's value and equity. Liabilities can decrease your company's value and equity. We have talked before about making yourself look better on paper and a great way to do that is to acquire assets, and help keeping your negative liabilities at a minimum. Keeping a good credit health can be a positive way to keep an eye on your assets and keeping an eye on revolving...
Apr 09, 2025•18 min•Ep. 148
***** Follow the Best Small Business Podcast on Planet on Your Favorite Podcast Players Today***** We are now about to enter the 2nd quarter of 2025 and we are looking into the health of small businesses through the 1st quarter of 2025. SURPRISE, plenty of small businesses are struggling due to a multitude of reasons. There has big a cut on access to capital, product inflation, job loss, and a economic slowdown. U.S. policy right now is at the forefront of concerns for small business owners. Tun...
Apr 02, 2025•23 min•Ep. 147
*****Follow the Best Small Business Podcast Today on All Major Platforms***** Legacy is more about leaving something in people, more than leaving something for people. That is such a profound statement. We have often talked about how it is something in business owners that is not in most people. Our time on this planet will be encompassed by a dash (-) when it is all said and done, but you can be discussed by others well after your time is done. It is up to you on how you will be discussed. Me a...
Mar 26, 2025•15 min•Ep. 146
***** Download the Best Small Business Podcast Today on Your Favorite Podcast Player***** Right now this country is bracing for massive job layoffs in the Government Sector. Some layoffs have already happened, and many more are projected. What will happen with these people who now find themselves unemployed? Are they supposed to just find new jobs next week? Are they supposed to just seek unemployment benefits that may not be available? Maybe they will start that business they always dreamed of ...
Mar 19, 2025•21 min•Ep. 145
***** Help This Small Business Podcast Grow By Following It On Your Favorite Podcast Player***** The term knowledge is power stands the test of time for a reason. This philosophy can be used in everyday business life as well. The knowledge you gain as you grow in business should be a great attribute to help you stay away from the unnecessary mistakes if possible. Understanding your strengths and weaknesses, as well as what makes your brand your brand are invaluable. Prioritizing your time, and p...
Mar 12, 2025•18 min•Ep. 144
*****Subscribe and Download the best Small Business Podcast Today***** Personal branding can help you to communicate who you are, what you value, and how you express those values. A personal brand can help you understand yourself better and possibly feel more confident. A personal brand that reflects your values can help you connect with others on a more profound level. A personal brand can help you attract opportunities that align with your values and goals. Lots of small businesses were built ...
Mar 05, 2025•18 min•Ep. 143
*****Subscribe, Follow, and Download the BEST Small Business Podcast Today***** Over the past few decades, entrepreneurship has transformed from a risky and outlier career choice to a mainstream, highly aspirational pursuit. With the creation of the internet and the capabilities of creating an ecommerce business has only amplified the avenues to entrepreneurship. But please don't get it twisted there is still plenty of risk in starting a business in 2025. There is just a level of acceptable risk...
Feb 26, 2025•22 min•Ep. 142
*****Download and Follow Us Today***** Mentorship and learning from others' mistakes are crucial for personal, professional, and business growth. Mentors can guide individuals through challenges and provide valuable insights, while learning from others' mistakes help avoid similar pitfalls and fosters resilience. Mentors can open doors to new opportunities and connections, expanding mentees' professional and business networks. Observing and analyzing the mistakes of others can provide valuable i...
Feb 19, 2025•22 min•Ep. 141
*****Download and Follow the Most Honest Small Business Podcast on Apple, Spotify, or Iheart Platforms Today***** Small businesses are primarily dealing with rising fees in a number of ways. They are carefully reviewing costs, implementing cost-cutting measures, adjusting pricing strategically, diversifying their supply chains, and focusing on customer retention to mitigate the impact of inflation and maintain probability. This often involves being transparent with customers about price increase...
Feb 12, 2025•18 min•Ep. 140
*****Please Hit the Follow Button For Our Podcast On Your Favorite Podcast Player ***** Removing DEI (Diversity, Equity, and Inclusion) initiatives from small businesses can negatively affect its ability to attract and retain top talent, damage its reputation, limit access to diverse customer bases, hinder innovation, and potentially lead to legal issues, ultimately impacting the company's overall growth and profitability. Tune into this latest episode to hear how DEI initiatives really helped s...
Feb 05, 2025•24 min•Ep. 139
*****Download the Best Small Business Podcast Today on Apple, Spotify, or Iheart Platforms***** To gauge social events as a content creator, you may have to focus on understanding your target audience, utilizing event hashtags, actively engaging with attendees on social media before, during, and after the event. You can also leverage influencer partnerships, and analyze key metrics like reach, engagement, and mentions to assess the overall impact of the event as well. Tune in to this episode to ...
Jan 29, 2025•19 min•Ep. 138
*****Are Simple Call to Action is Just Follow this Podcast on Apple, Spotify, and Iheart Platforms***** In the business world, the dynamic between "dreamers" and "doers" is crucial for innovation and success. While both are essential, they represent different approaches and skillsets that complement each other. Dreamers are visionaries, often characterized by their creativity, optimism, and ability to imagine possibilities beyond the current state. Doers, on the other hand, are practical, action...
Jan 22, 2025•24 min•Ep. 137
*****Subscribe and Follow the Best Small Business Podcast on Apple, Spotify, or Iheart Podcast Platforms***** Being impulsive in business can negatively impact your business operations by leading to hasty decisions that might result in financial losses, damaged relationships with clients or partners. Impulsiveness can lead to poor strategic planning, decreased employee morale, and a lack of credibility due to inconsistent actions, all stemming from a failure to adequately consider consequences b...
Jan 15, 2025•26 min•Ep. 136
***** Subscribe to the Best Small Business Podcast Today on Apple and Spotify***** The "American Dream" typically represents homeownership, financial stability, and upward mobility, can easily transform into a nightmare for individuals with bad credit. Bad credit significantly restricts their ability to access necessary loans for key aspects like buying a house, starting a business, or even securing a decent rental rate. A poor credit score can prevent someone from qualifying for a mortgage, for...
Jan 08, 2025•21 min•Ep. 135
*****Happy 2025 from the Wacth4TheHook Business & Entrepreneur Podcast***** We hope everyone has a great 2025. 2024 was quite the year for us personally and in business as well. Some good highs and some tough lows as well, but we can't complain one way or the other. In this episode we are talking about making the necessary adjustments in business and in life for 2025. We are hoping that you all can take away view points from years past to help you all make some great decisions for 2025. #bus...
Jan 01, 2025•22 min•Ep. 134
